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Roya1 Is Setting The Tone For What To Expect This Summer With ‘Nasty’ EP

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In a recent interview with producer and artist Roya1, the music architect talks about his latest EP titled NASTY, his ambitions to grow beyond The Bay, his musical beginnings and more.

Featured by publications such as Thizzler, a multi-cultural media outlet and thought leader from The Bay, over quarter million subscribers on his You Tube handle, to placements with established acts such as rapper Mozzy – Bay Area bred music man Roya1 or YR Beats to some, is steadily becoming a force to reckon with in the game.

“I was born in Fresno CA but I mostly grew up in the Bay area between Pittsburg CA and Richmond CA practically my whole upbringing. I was about 15 years old when I even considered the thought about making music” he tells us.

Growing up in a middle-income home, the progressive producer “in love with sounds” as he describes, intimating his influences stem from growing up listening to R&B, Neo Soul, Jazz and Hip Hop personally inspiring him and his sound palette.

Not only did music generally help him carve his craft out, he shares music has sufficiently served him being a tool for therapy, a hobby that helped keep him out of trouble, and acted as a safe space for him to dwell in.

“I’m obsessed with sounds when it comes to music, competing with myself is one of the things that keep me inspired as well as finding new good music” he shares. “Music kept me out of trouble a lot of the time growing up, it’s my therapy and my safe place ‘til this day.

 In the wake of his self-realization at just age 15, he has honed his skills gradually and has scored multiple accolades across the board including producing underground hits such as Bankroll Raedoe’s “559 Baby” that recently surpassed 1 million views on You Tube alone.

Such milestones are riling him up, helping his notable beat tag gain further traction and notoriety, simultaneously granting him credibility as a music producer in a competitive industry such as the music business. But much like mainstream names like Kanye, like Pierre Bourne, like dare we say Russ, or olders in Pharrell or Dre – he is more than that. He is a jack of all trades; recording & vocals engineer among a plethora of roles, and with relative success behind the boards he will introduce himself as an artist through his latest project Nasty EP — out now.

 “This project is about embracing the sensual side of things; love, passion and pleasure” he elaborates.

“I just wanted to show the real me with this project, I plan to get a lot of female fans from this.”

Roya1 admittedly concedes he is a flirt, and this vulnerability is a side he finds comfort in sharing in his art on this project, so we should expect a lot of soft, fuzzy, honest and sexually pleasant music as a concrete direction.

As he embarks on this transcending journey, Roya1 also notes there has been a stark growth to his craftsmanship as far as production, and the goal is to continue extensively applying himself into “musician” levels.

“The simple fact that I’ve evolved into making beats, engineering vocals, and getting into acoustics etc I wanna set the bar of being a one man versatile musician”

Check out ‘Nasty’ below.

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Nilla Allin Is An Artist You Should Have On Your Radar This Year

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Nilla Allin is a self-assured and determined artist. She’s fresh off the release of her newest LP ‘Nilla’s Diary’ and the reaction to it has been nothing short of amazing. With such a well-received response, ‘Nilla’s Diary’ is sure to stay on repeat for many listeners. The Los Angeles native is on her way to the top, and audiences are encouraged to hop on her wave now, before she truly takes off.

With her approachable, encouraging phrases and superb vocal delivery, the rising MC is in a lane of her own. Because of her top-tier humorous skits on Tik Tok and lifestyle videos on her YouTube site, Nilla has amassed a significant and organic following. The budding musician aspired to hone her natural writing and narrative skills and apply them to her rap career as a child. Nilla Allin is a multifaceted musician that excels at whatever she sets her mind to, as seen by her tunes “Gotta Run” and “On N Off,” which have over 1 million plays in their first year of release.

“After my first year of making music, I accumulated over 1 million streams, which was extremely surprising to me,” Nilla Allin said in a recent interview. “The feedback I receive every time I drop a new song is what inspires me to continue making music.”

“Nilla’s Diary,” Nilla Allin’s latest endeavor, has seen a similar response and has been picked up by numerous accredited blogs and playlists alike.

Through this project, she aspires to push her music into a realm of transparency and profound feeling. The songs on this new album are inspired by real diary entries from her old college journal and explore the topic of love in friendships and relationships. Nilla creates authentic music by addressing real-life topics that the general public can relate to.

“I am passionate about putting my creative content into the world for others to be inspired and motivated by,” she says. “I get satisfaction out of knowing that people are interested in what I have to say. For me, the best part about making music is the lives that I’ve impacted.”

Be sure to stay tapped in with Nilla @official.nilla & stream ‘Nilla’s Diary’ below.

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Toronto’s AD22 Drops Off “Night Shift”

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AD22, a promising Toronto rookie, has released his new track “Night Shift,” which is available now.

His single “Night Shift” follows his “Oasis Interlude,” a little uptempo dance song with his easygoing vocals and piercing lyrics that pervade our hearts and brains quickly raising racy thoughts and sensations irrevocably.

His most recent offering, on the other hand, comes with the promise that “this will usher in a new era” for him and his audience, as the Egypt-born artist declares.

“(Night Shift is) an introduction to an AD22 that is more vulnerable and honest.” ‘Night Shift’ is the first of a new series of songs from AD22 in which he speaks up about suppressed previous traumas.

“Night Shift” marks a significant shift in direction for AD22 in terms of context and sound, and listeners are in for a treat when they hear it.

“In terms of instrumentation, lyrical matter, and intensity, ‘Night Shift’ marks the beginning of a new era, “According to AD22. “This single is basically about broadening the variety of listeners, being able to appeal to a wider audience, and gently peeling back the layers to reveal who AD22 is.”

Toronto has it all, from the larger-than-life OVO roster to underground emoters Ramriddlz, producer Stwo, Frank Dukes, juggernaut and multi-platinum producer Boy1da, River Tiber, and frontal mega superstars The Weeknd and Justin Bieber, and their latest star-in-the-making is none other than reserved impassioned record producer and songwriter, AD22.

The music mogul’s razor-like voice cuts through the soothing and euphoric ambient instrumentals as he spews passionate tales about his past, goals, and a slew of love-themed poems strewn across the dark, wintery, and snuggly chords.

So far, he’s been able to put out a catalog of impressive records like “High Fashion,” “Vibe With Me,” “Till We Die,” and “Down For You,” which have helped him build a fan base, and as grateful as he is, his eyes are set on the future as he aspires to be as big as his idols like Jay Z, Nipsey Hussle, Drake, and UK’s Santan Dave, with whom he’s met

“I’m an avid listener,” he says. “I enjoy listening to music from a lot of different genres.”

“I’ve found that listening to genres outside of the context of the music I make is both stimulating and a good way to keep my individuality,” she says “He keeps going. “Jay Z, Nipsey Hussle, Drake, and Santan Dave, who I had the pleasure of meeting and who offered me with inspiring advice, were some of my significant influences that motivated me to pursue music.”

Look out for his “Night Shift” single, which will further cement his place among the greats, despite the fact that he is still in the early phases of his highly anticipated career. The song will take us on an endless journey of what it means to be “on the grind.”

“It’s about capturing the energy of what a typical night out for me is like. It is a combination of different stages throughout my life, reflecting on times where I would work long hours throughout the night, making records, making money. Through the mellow, calm sound that encompasses me as an artist, I created a record that people who always strive to achieve more can relate to. In simple terms, ‘Night Shift’ is inspired by the grind.” 

Listen to “Night Shift,” below.

https://hypeddit.com/ad-22/nightshift

https://music.apple.com/ca/album/night-shift/1608544015?i=1608544016

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Chucky Royale Drops Off “Chawp Chawp”

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Jamaica-born artist Chucky Royale is giving us a gift on his birthday with the release of his latest single “Chawp Chawp.”

This melodic track comes during a time of year where visits and parties with friends and family are at their height and when listeners press play, they will be instantly transported into what it’s like to celebrate Chucky Royale-style which is the song’s intent.

“The inspiration to this project is my Jamaican party culture. A fun night out with me and my people,” Chucky said. “Growing up in Jamaica, partying and celebration is a way of life, It’s our culture. So this song is showing how we party and get down.”

 Royale said that the term “Chawp Chawp” translates into “hurry.”

 “I’m telling my people to hurry up so the party doesn’t miss us,” he says in a recent interview. “And then we proceed to have a phenomenal night.”

While “Chawp Chawp” has that island-like vibe and feel, it’s also fused with hip-hop to create sounds inspired by Chucky’s experience living in both Jamaica and the United States. 

“I would describe it as New Age Dancehall music geared to incorporating Rap/Hip Hop culture,” he said when asked about his unique sound. “Half of my music will make you want to get up and dance, the next half will have you thinking and holding some meditations on life.”

When asked what he hoped listeners take away when listening to his newest work, Royale said “Work  hard so we can all really enjoy life together because we only get one life to live.” With the holiday season in full swing, this is certainly something to keep in mind as we connect and spend time with loved ones. 

Stream “Chawp Chawp” here and be sure to tap in with Chucky Royale in the near future because this is an artist you’ll definitely want to keep on your radar.

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