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Review: Talk That Shit 2 by BandGang Lonnie

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BandGang Lonnie Bands Talk That Shit 2

Drake’s More Life was marketed as not an album, but a playlist. This was a smart ploy – it
described how come there weren’t any linking factors between songs, making it easier to just
release loose tracks a music. Nobody had came with a statement like that before. It’s impact on the game was expected to be minimal, making little ripples in a giant ocean. With the arrival of Bandgang Lonnie’s new project, Talk That Shit 2, the idea of the playlist has seen its first acknowledgement from other rappers. The project is an amalgamation of drill and hardcore rap that by lacking any cohesiveness has its similar tracks’ appeal strengthen.

Lonnie knows his sound. It’s a problem that many artists often struggle with, evident in albums that stretch out in every direction looking for mainstream success. Lonnie sounds at home over his choices of pounding 808s, trap snares, and piano riffs. “It’s some murders I can’t talk about/So we ain’t finna talk about it,” he says in a tired voice on “Dope and Hoes.” As exhausted as he sounds from running the streets, he manages to portray that in addition to his effort to craft good music. His attempts go through nicely.

Due to the similar nature of the beat selection, many songs can be played in rapid succession even if nothing connects them thematically. What Lonnie’s given us is a collection of trap flavored records that showcase his hazy stylings. Standout track “What’s The Problem” featuring BandGang Masoe sounds extra slow and menacing. Think about the type of music you’d here on a Michael Myers movie in 2017. Masoe comes through with a singing/rapping hybrid verse, building on the already established Lonnie aesthetic.

By the end of the project, you’ll want to run it back to see what you’ve missed. Once you do that, you’ll find that you didn’t actually miss out on anything and that’s fine. Talk That Shit 2 is a collection of music created by a man who knows his sound. He gives fans what he knows and what they want. He largely succeeds, creating a worthy body of work that will be sure to attract newcomers as well.

 

 

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Rolling Loud Expands to Toronto; Future, WizKid & Dave to Headline

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Expanding from a Miami institution into a global behemoth in seven short years, Rolling Loud is not done growing. Today, the World’s Premier Rap Festival announces Rolling Loud Toronto, its first ever festival in Canada and its fourth festival in four different countries in 2022. Making a new home in the most multiculturally diverse city in North America, the upcoming Rolling Loud Toronto recruits headliners FutureWizKid, and Dave to lead a bill filled with ultra-talented artists from across the globe. Located in Ontario Place, a gorgeous space on the shores of Lake Ontario that overlooks the famous Toronto skyline, Rolling Loud Toronto makes its debut on September 9th-11th, 2022. Tickets for Rolling Loud Toronto go live at 12pm ET on Friday, April 29th

For its first Canadian festival, Rolling Loud curated its most diverse and wide-ranging North American bill to date. Beyond the headliners, Rolling Loud Toronto brings American rap stars and Rolling Loud regulars like Lil Uzi VertMigosRoddy RicchTrippie ReddLil Yachty, and A Boogie Wit Da Hoodie, alongside Canadian rap titans like NAVBelly, and Pressa, and UK top men including SkeptaCentral Cee, and AJ Tracey. Like all Rolling Loud festivals, the upcoming event prominently features some of the hottest rising names in rap, like Lil Tecca,  BIA, Ski Mask The Slump God, and many more.

Rolling Loud Toronto continues a massive year for Rolling Loud, who warmed up for a loaded festival season with a standout showcase at SXSW, headlined by Don Toliver and showcasing some of rap’s hottest up-and-comers. Rolling Loud is hard at work in preparation for this summer’s Rolling Loud Miami 2022, boasting perhaps the most impressive group of headliners in Rolling Loud history: Kanye WestKendrick Lamar, and Future. With those superstars leading an array of A-listers and red hot risers, Rolling Loud Miami returns to Hard Rock Stadium in Miami Gardens, FL on July 22nd-24th.

Led by its founders Matt Zingler and Tariq Cherif, Rolling Loud is on a mission to top their massively successful 2021. Rolling Loud Toronto continues the brand’s international expansion, coming on the heels of Rolling Loud Portugal (July 6-8th, 2022) and WOO HAH! Fest in the Netherlands (July 1st-3rd). Stay tuned for many more announcements, as Rolling Loud continues to lead the vanguard of live music experiences in hip-hop and beyond.

Buy tickets for Rolling Loud Toronto at https://www.rollingloud.com/toronto on 4/29 @ 12pm ET.

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Toronto’s AD22 Drops Off “Night Shift”

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AD22, a promising Toronto rookie, has released his new track “Night Shift,” which is available now.

His single “Night Shift” follows his “Oasis Interlude,” a little uptempo dance song with his easygoing vocals and piercing lyrics that pervade our hearts and brains quickly raising racy thoughts and sensations irrevocably.

His most recent offering, on the other hand, comes with the promise that “this will usher in a new era” for him and his audience, as the Egypt-born artist declares.

“(Night Shift is) an introduction to an AD22 that is more vulnerable and honest.” ‘Night Shift’ is the first of a new series of songs from AD22 in which he speaks up about suppressed previous traumas.

“Night Shift” marks a significant shift in direction for AD22 in terms of context and sound, and listeners are in for a treat when they hear it.

“In terms of instrumentation, lyrical matter, and intensity, ‘Night Shift’ marks the beginning of a new era, “According to AD22. “This single is basically about broadening the variety of listeners, being able to appeal to a wider audience, and gently peeling back the layers to reveal who AD22 is.”

Toronto has it all, from the larger-than-life OVO roster to underground emoters Ramriddlz, producer Stwo, Frank Dukes, juggernaut and multi-platinum producer Boy1da, River Tiber, and frontal mega superstars The Weeknd and Justin Bieber, and their latest star-in-the-making is none other than reserved impassioned record producer and songwriter, AD22.

The music mogul’s razor-like voice cuts through the soothing and euphoric ambient instrumentals as he spews passionate tales about his past, goals, and a slew of love-themed poems strewn across the dark, wintery, and snuggly chords.

So far, he’s been able to put out a catalog of impressive records like “High Fashion,” “Vibe With Me,” “Till We Die,” and “Down For You,” which have helped him build a fan base, and as grateful as he is, his eyes are set on the future as he aspires to be as big as his idols like Jay Z, Nipsey Hussle, Drake, and UK’s Santan Dave, with whom he’s met

“I’m an avid listener,” he says. “I enjoy listening to music from a lot of different genres.”

“I’ve found that listening to genres outside of the context of the music I make is both stimulating and a good way to keep my individuality,” she says “He keeps going. “Jay Z, Nipsey Hussle, Drake, and Santan Dave, who I had the pleasure of meeting and who offered me with inspiring advice, were some of my significant influences that motivated me to pursue music.”

Look out for his “Night Shift” single, which will further cement his place among the greats, despite the fact that he is still in the early phases of his highly anticipated career. The song will take us on an endless journey of what it means to be “on the grind.”

“It’s about capturing the energy of what a typical night out for me is like. It is a combination of different stages throughout my life, reflecting on times where I would work long hours throughout the night, making records, making money. Through the mellow, calm sound that encompasses me as an artist, I created a record that people who always strive to achieve more can relate to. In simple terms, ‘Night Shift’ is inspired by the grind.” 

Listen to “Night Shift,” below.

https://hypeddit.com/ad-22/nightshift

https://music.apple.com/ca/album/night-shift/1608544015?i=1608544016

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EBKICKS The Brand That Provides An Affordable, High-Quality Shoe Cleaner Sold Nearly 1 Million Units And Created A New Lane As Its Owners Became Social Media Influencers

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EBKICKS offers premium all-natural sneaker cleaner at two locations in Las Vegas as well as to numerous online retailers. The brand’s cost saving approach to “clean kicks” yields its overwhelming global market presence due to its commitment to achieving optimal customer satisfaction. 

Elin and Kenny Berbick of EB Kicks

It’s important to understand how Elin and Kenny Berbick also known as “EB” and “Classic Kenny” achieved a high level of global success with EBKICKS. Firstly, the Berbicks are huge sneakerheads, with 1200 pairs of sneakers to date. They launched EBKICKS because they understood the importance of preserving the exclusive kicks in their collection. The Berbicks preferred to take care of their sneakers as opposed to having to dish out hundreds to replace the ones they owned. 

Kenny Berbick In Front of His Shoe Collection

To give a little background on the origins of the brand name, Elin created an Instagram account under the name EBKICKS where she posted pictures of herself wearing different shoes. After 10 years of experience in the shoe cleaner industry, the duo decided to launch their own brand. 

Their shoe cleaner doesn’t just clean shoes, it cleans purses, car interiors and many other materials. They plan to create more products that can help customers solve everyday problems. Their overall objective is to have their products available to sneakerheads all over the world.

“We stand behind our product because it works as an all purpose cleaner.” 

EBKICKS gives consumers more bang for their buck, as they offer two times the amount of product (8 oz.) for the same price as their competitors who only offer 4 oz. bottles. 

“We set ourselves apart because EBKICKS products are 100% organic and we supply our customers with a sponge, which works well on suede,” EB said. 

Moreover, the brand is a lifestyle. The Berbicks let their customers in on their lives by posting videos about shoes. They genuinely showcase themselves as sneaker fanatics, marketing to both men and women between the ages of 16 and 45. 

In 2022, EBKICKS intends to add an odor eliminator to its product list. It also plans to collaborate with “The Shoe Doctor” who has garnered 6 million followers on TikTok. The collaboration will feature a special box with the EBKICKS logo on it. The Shoe Doctor and EBKICKS have even been featured in GQ Magazine.

EB and Kenny have even become influencers in their own right with over 180,000 followers on Instagram and over 365K followers on TikTok and 4.4 Million likes on the same platform!  

Browse the best sneaker cleaner kits and premium sponges, visit the EBKICKS website: https://www.ebkicks.com/

For engaging content, follow EBKICKS on TikTok Instagram and YouTube.

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