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Who is Payroll Giovanni?

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Payroll Giovanni

If you don’t know anything else about Payroll Giovanni, know that he almost never takes a day off. The 29-year-old rapper has dropped two mixtapes and a film within the last year. He’s the leader and face of Doughboyz Cashout, the most popular rap collective out of Detroit that’s been well respected in the community since its inception in 2006. He’s recently worked with producers such as Cardo, one of Wiz Khalifa’s frequent collaborators who is responsible for a number of beats on his Kush and OJ project, and Helluva, a premier producer that’s well-known in Detroit for his unique sound.

Suffice to say, Payroll Giovanni is one of a kind.

Bio:

Payroll Giovanni was born and raised in Detroit, Michigan. He grew up with a hustler’s mentality, accumulating profits through street activities that he prefers not to talk about. He attended Southfield High School where he created the group Doughboyz Cashout with some of his friends and associates. As the leader of the group, he oversaw many of the decisions that they made in the industry. They released their first mixtape We Run The City in 2007 and received rave reviews. People loved the group for their bleak, realistic, and unflinching look at street life.

The group continued to expand, as did Giovanni’s role in it. Over the next five years, the group would drop five projects. They grew in influence and power in the city of Detroit. Although they were first contacted by rapper T.I. who noticed the group’s growing stardom, the collective joined Young Jeezy’s CTE (Corporate Thuggin Entertainment) in 2013. While the group worked on music that was released on the CTE compilation project Boss Ya Life Up Gang, they ultimately wouldn’t stay long because of less than ideal business practices, as Giovanni revealed in a recent interview with HipHopDX. It’s around this time that Giovanni began to put more work into his solo efforts, releasing Get Money Stay Humble that same year. Two years later, he released his critically acclaimed project Stack Season which charted on Billboard without very much promotion. Since then he’s been on a roll; dropping Sosa Dreamz in 2016, and most recently, Payface this year.

Standouts:

One of Payroll Giovanni’s most recent anthems, “This Is How We Move It,” featuring B. Ryan is the song of the summer. It flips Montell Jordan’s “This Is How We Do It” which was one of the biggest songs in hip hop in 1995. While Jordan talks about partying on his record, Giovanni brings the hard-hitting street therapy that he’s known for, told through the sing-songy guise that enables it to be digested easily. It sounds amazing through a great set of car speakers. Easily one of the best tracks of the year due to how easily it fits with Jordan’s pre established record.

Things You May Not Know about Payroll Giovanni

  • He has a six-year-old son named JuJu.
  • He’s a big fan of the Netflix original series Narcos.
  • His group, Doughboyz Cashout, is featured in the Detroit Institute of Arts.
  • His birthday is January 30.
  • He grew up in the Fenkell Avenue/5 Mile neighborhood.
  • He’s a big fan of the movie Scarface (1984) evident in the titles of his last two projects. Sosa Dreamz is in reference to Alejandro Sosa, the fictional drug lord from Scarface who is the chief cocaine supplier for protagonist Tony Montana. Payface is in homage, in the title and cover art, to Tony Montana who was also known as “Scarface.

 

Follow Payroll Giovanni On Social Media

Twitter: @FenkellPayroll
Instagram: @Payroll_Giovanni

Editorials

DJ Fresh, The Show Before The Show Has Been Captivating Audiences On Chris Brown Latest Tour

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We have covered DJ Fresh before and we must say while he was already accomplished at that point that puts him in the one percentile of disk jockeys worldwide, his latest venture being the tour DJ of Chris Brown’s highly grossing tour this year put him in a position to be labeled as a superstar.

From his mixes to vibrant personality being shown on the mic, Fresh has received critical acclaim and co-signs from artist nationwide for his talents.

He has some major announcements coming soon but we wanted to really show this star some love for all he has accomplished and given to the culture throughout the years. While he might be Fresh in youth physically, he is Fresh in youth mentally and his energy has translated into unforgettable sets which he has received his flowers for.

Follow him on Instagram here.

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Editorials

These Are The Secrets To Getting Your Music Posted On Your Favorite Websites

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Are you an artist that wants to get your music posted on your favorite websites like 4Shomag, Complex, Pitchfork, MTV, and more? The secrets for how to do so have been revealed.

A writer named Trey Alston, who writes for everyone from Complex to Vulture, has written an e-book with a ton of strategies and tips for how you can get posted on your favorite platforms. He’s taken his experiences from more than 8 years writing about music and put them into a book to help anyone secure the posts that they’ve been looking for for so long.

Check it out at the link if you want to learn more.

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Editorials

Bobby Luv of OHB Music Group Takes Young Akron Artist Jaysuavemusic Under His Wing: A Mentorship Journey in the Making

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In a dynamic union that is set to redefine the music industry, Bobby Luv of CPT and OHB Music Group has found a budding star in young Akron artist Juston Vetter, known by his stage name Jaysuavemusic. The story of mentorship and collaboration between Bobby Luv and Jaysuavemusic is a testament to the power of recognizing talent and nurturing it to great heights.

The journey of mentorship began when Bobby Luv first discovered Juston’s exceptional talents, particularly showcased in his single “Back It Up.” Bobby Luv, captivated by Juston’s artistry, stepped into the role of a mentor, guiding him through the trials and tribulations that accompany a burgeoning music career. Their bond deepened as Bobby Luv recognized Juston’s potential and took him under his wing.

The initial connection between Bobby Luv and Juston was facilitated through a mutual acquaintance who pointed out Juston’s striking resemblance in style to the renowned artist Chris Brown. This comparison led Bobby Luv to share Juston’s tracks, including “Party Over Here” and “Back It Up,” with Chris Brown himself. Though Chris Brown declined the songs, Juston remained undeterred, continuing to hone his craft and collaborate with Bobby Luv to create new and compelling lyrics.

Bobby Luv’s credentials as an award-winning songwriter, with notable works such as “Posed to Be,” “Questions,” and the recent track “Need a Friend” from Chris Brown’s latest album, positioned him as the perfect mentor for Juston. Their partnership extends beyond music, with Bobby Luv serving as not only a mentor but also a brother figure to the young artist from Akron, Ohio.

With Bobby Luv’s mentorship and guidance, Juston is poised to break barriers in the music industry. The duo is currently collaborating on projects involving Chris Brown and Omarion, showcasing the palpable impact of mentorship and collaboration in the music world.

Bobby Luv’s track record of working with notable artists like Chris Brown, Omarion, T.I., and others, underscores his expertise and influence in the industry. As Bobby Luv imparts his writing and producing skills to Juston, the young artist is primed to make a significant impact in the music scene.

With Bobby Luv’s mentorship and Juston’s unwavering dedication and talent, the sky is the limit for the Akron artist. As they pave the way for future collaborations and groundbreaking projects, Bobby Luv and Jaysuavemusic stand as a formidable duo, ready to leave an indelible mark on the music industry.

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