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SOSSHOUSE Artist Kura Opens Doors Full of Possibilities in “HOLD IT UP” Video

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Finding the perfect combination of versatile flows and sonic beats, Kura is determined to be the next rapper/producer to blow up out of Detroit. Coming through with a creative new visual, Kura shares “HOLD IT UP,” his new video single. Fully produced by GRAMMY Award-winning rapper/producer, Pi’erre Bourne, the track is characterized by an entrancing beat paired with Kura’s cool, calm, and collected flow. Showcasing his persistence to achieve his goals, Kura raps, “If s*** get tough, it’s gonna be alright because we got another day.” 

In the video, Kura stands in front of a free-standing door that is always by his side regardless of how many different locations he’s transported to when he walks through. The 18 year-old rapper finally ends up in a big city surrounded by skyscrapers where he pauses a moment to take it all in. Never hesitating to find out what’s behind a new closed door, Kura shows that he’s prepared and excited to handle whatever might come his way. 

Speaking on his experience working with Pi’erre Bourne for the new track, Kura explained: “Being in the studio is a whole new environment for me so it was an experience. Even though I was out of my comfort zone recording with an engineer that beat felt right for me and it just clicked. After he made the beat and the engineer pulled it up everything else was a blur because I was so focused. I woke up the next day so geeked over the song.” 

The new track demonstrates the direction the Detroit rapper is taking sonically and offers a preview for an upcoming project Kura has coming later this year. With its vocal harmonies and uniquely dark and hypnotic production, the future project promises to be a refreshing divergence from current trends, and an entirely new take on Kura’s previous sound. 

Even though he’s only 18, Kura feels like he can stay grounded as a newcomer in the industry, saying, “Everything for me is about balance. Knowing how to work hard and play hard. Since music is something I’m so passionate about and I’m young enough to still learn but also get tired, I give myself time to breathe. You gotta learn what you can handle especially at a young age like me because if I overwork myself or even stop working for a period everything spirals.”

Now signed to SOSSHOUSE, Kura looks to make a name for himself with his elastic flows and swift melodies. Stay tuned for much more to come from the young artist as he keeps dreaming big. 

Watch “HOLD IT UP” here!

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Luclover Releases New Visual “Willy Wonka 2”

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Ryan Mounfik, also known as Luclover, is a musical prodigy from Boston, raised in H-Town. He makes his mainstream introduction with his latest single “Willy Wonka 2.”

Luclover’s passion for music began at 13 when he teamed up with his best friend to create their own sound. Influenced by Juice WRLD, he values pure creativity and authenticity.

He started his musical journey in his friend’s home studio, where he created viral tracks on Soundcloud as a teenager. Since then, he has built a solid audience and explored various genres within pop culture, including hip-hop, rap, rock, and pop.

Luclover’s talent is evident in his popular singles “L$D” and “Benihana,” which have helped him gain widespread recognition. It is evident that he is dedicated to engaging with his followers across various social media platforms, where he interacts with thousands of people. Luclover hints at an upcoming album titled x((, while fans await his debut project.

Luclover’s authentic and positive musical vibe has steadily grown his fanbase, offering diverse options for music lovers to resonate with. “Willy Wonka 2” is a preview of what’s to come for the rising star.

Get familiar below.

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“Thug” Hits the Big Screen: OnlyJahmez’s Breakthrough on MTV, BET Jams, and MusicChoice

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In the world of hip-hop, where every beat and bar tells a story, OnlyJahmez’s “Thug” emerges not just as a song, but as a movement. The music video, a captivating tale woven with raw emotion and unfiltered reality, has catapulted from the digital realm of YouTube directly into the spotlight of MTV, BET Jams, and MusicChoice. This isn’t just airplay; it’s a declaration, a moment where the underground meets the mainstream with a thunderous echo.

A Milestone Moment

Imagine the scene: “Thug”, a narrative-rich video that’s already a hit on YouTube, breaking into the highly curated playlists of MTV, BET Jams, and MusicChoice. This placement is more than just a nod to OnlyJahmez’s talent; it’s an acknowledgment of his artistry and the universal appeal of his message. For an artist whose roots are firmly planted in the soil of hip-hop culture, this leap signifies a breakthrough moment, showcasing his ability to bridge worlds and connect with audiences across the spectrum.

What Makes “Thug” Stand Out?

“Thug” is not just a music video; it’s a cinematic experience. Directed by the visionary KLO Visionz, it combines compelling storytelling with striking visuals, setting it apart from the sea of content vying for viewers’ attention. The narrative dives deep into themes of struggle, resilience, and the pursuit of authenticity, resonating with viewers and critics alike. Its selection by MTV, BET Jams, and Music Choice underscores its relevance and the potent connection it fosters with the audience.

The Impact of National Exposure

Being featured on these platforms is a game-changer. MTV, BET Jams, and MusicChoice are not just channels; they are cultural institutions that have shaped the music landscape for decades. For “Thug” to be included in their rotations means that OnlyJahmez’s work is not just seen but felt, sparking conversations and inspiring a new generation of artists and fans. This exposure brings a new level of visibility, opening doors to a wider audience and solidifying OnlyJahmez’s place in the music industry.

Looking Ahead

As “Thug” continues to make waves on national television, the future looks bright for OnlyJahmez. This moment of recognition is a testament to his hard work and a hint at the potential that lies ahead. With his foot now firmly in the door of the mainstream music scene, the possibilities are endless. What new stories will he tell? How will his sound evolve? One thing is certain: the world is watching, and OnlyJahmez is just getting started.

In Conclusion…

The journey from YouTube to MTV, BET Jams, and Music Choice is a dream for many artists, but for OnlyJahmez, it’s a reality. “Thug” is not just a video; it’s a statement, a piece of art that transcends boundaries and speaks to the heart. As it plays across these major platforms, it’s clear that OnlyJahmez is not just making music; he’s making history. And as we tune in, we’re not just watching a video; we’re witnessing the rise of an icon.

Follow OnlyJahmez – https://www.instagram.com/onlyjahmez

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Music Videos

Olumide Reveals Dope Chopped And Screwed Single “Peace Of Mind”

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Maryland native Olumide releases a chopped and screwed version of his single “Peace Of Mind” with a visual full of flair. The thematics and cinematic scope of the video just adds more of an overall scope to the audio.

His voice meshes well with the Texas originated sub genre of rap that is an easy listen on the ears and a must add to your music library.

Keep an eye out for budding DMV star Olumide, he’s one of one. Watch the video below.

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