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It Looks Like Yung Bans Is Going Out Sad

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Yung Bans and Russ haven’t been in each other’s good graces. Bans thinks that Russ is corny – probably because Russ thinks that drugs are corny. Smokepurpp shares that same sentiment that Bans has and the pair have gone to great lengths to make clear their disdain for the Sicilian rapper. Tweets of “Fuck Russ” have run rampant on their Twitter profiles.

When Russ went on Power 105’s The Breakfast Club and revealed that he’d laid hands on one of the two new age rappers, fans were quick to speculate. Bans let everyone know that it wasn’t him and was quick to tweet “FUCK RUSS.” Then, it was revealed that Smokepurpp was the one to take the L. Video shows him being wailed upon by at least three assailants. Faced with the reality that he could be next, Bans took to Twitter to reveal that he squashed things with Russ and that it was all a misunderstanding. A short while later, Bans retracted his statement saying that he was hacked and that it was still “Fuck Russ.” Instead of looking tough, he looks like a dumb ass.

What’s the beef with Russ? Aside from speaking his mind about the state of hip-hop and drug culture, has he really bothered anyone? His attack on Purpp came from him wanting to protect his name since so many were eager to spit upon it. Bans hopped in because everyone else did. Him beefing with Russ doesn’t help his brand at all so there’s no reason for him to be doing it.

The fact that he blatantly went back on the statement, considering Russ pretty much confirmed it by retweeting Bans tweet, means that he’s lost in social media popularity and the constant contest to remain in favor. He’s not winning, he’s going out sad. It’s honestly sad to watch.

Editorials

Co-Founder of Haute Agency, Chealse Sophia, Aims To Build An Empire Within The Talent And Model Industry

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Toronto’s Very Own Chealse Sophia is the beauty-preneur creative behind your favorite brand. She has shattered the glass ceiling and revolutionized what it means to be a woman in a patriarchal entertainment industry.

It’s 2022, and this generation is moving different –the masculinity complex stigma is being challenged by empowered, devoted and self-driven women that are pushing the needle, trailblazing for the upcoming generations, and leading the charge for the hard-working women that hold contrary opinion, a voice of change that suits the world we live in today, and that value independence, and gender impartiality.

From Toronto, Ontario Canada – a woman currently grinding through her teeth to champion women’s resurgence in the corporate world, more so – the creative executive world –that is generally considered by a majority to be just music, film, sports & entertainment – and very much predominantly male and chauvinist in the boardrooms – is Chealse Sophia Howell, a 31-year old modeling executive that is building an Empire, a creative and healthy space for women to feel empowered, and equity to men alike.

Chealse is the founder & CEO of eponymous skincare product company SOPHIA, and the founder of talent agency Haute Agency, both of which have been making leaps in the creative industry. 

For Haute Agency, the company began in 2014 after a heaven-sent intuition sparked in Chealse’s mind that she could offer more to the more business, management, creative and branding side of the modeling industry. The company she founded at 23 years old has worked with multinational corporations such as Cover Girl, Amazon, OVO, New Balance, Pandora, Hello Canada, New Era, but not limited to. 

About six months ago, having been a model and in front of the camera before, Chealse would know a thing or two about what self-care & image essentially encompasses. The SOPHIA brand she says is about venturing into the cosmetics world, and later fashion. 

SOPHIA is a dream come true itself and it was only launched less than six months ago. In these 6 months we have gone viral multiple times on TikTok, sold out twice on our website and sold out on Amazon in the first 30 days of being listed, and have had a tone of organic support from big influencers” she chimes in vehemently.

Currently, Haute Agency is a 360 talent agency that was unearthed from her sheer determination to apply herself in vast areas of the modeling industry other than the actual performance aspect of it.

Haute Agency originally launched in 2014 as a model and talent agency, but I saw how social media was taking over this industry, so I quickly transitioned Haute into a full brand development agency where companies come to us to turn their brand into an empire” she explains.

Check out some of the work that Haute Agency has been a part of below:Hedley (models and video production) – “Crazy For You“Tory Lanez (models) “Traphouse“Trina (models) “F*ck Love,” ft. Tory LanezFelix Carter & Lights (models and video production) “Love Me

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Artist To Watch

Gusto sets the tone with his new track “Frozen Heart” featuring ZayZayy

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While most of the population was muddled over the pandemic lockdown, this young artist saw a golden opportunity to capitalize on his free time and pursue his passion for music. In the past two years, Gusto did an incredible job tapping into the global audience through his art. Now, he has established a stable fanbase that can’t seem to get enough of his unique flow. 

On January 28th, Gusto released his latest track, “Frozen Heart,” ft. ZayZayy. This artist went the extra mile to top the success of his last single, “Pray for Me.” The new track by Gusto focuses primarily on the impact of life experiences on a person. He mentions that betrayals from close friends, loss of love, and loved ones’ death can leave lasting scars on a person’s heart. 

“Music is therapeutic for me,” mentions Gusto. “Being able to get my thoughts out through music and knowing people can relate to the things I think keeps inspired me to continue. All my life experiences continue to shape my music. As I go through different situations and learn things about life, I put that into my music.”

While developing himself as an artist and sharing his musical journey with the fans, Gusto aims to collaborate with African artists to promote his culture. He believes that a man should stay true to his roots and take life challenges head-on to achieve greatness. For Gusto, music is about connecting with other people and sharing his piece. 

The track “Frozen Heart” is available across all platforms for listeners to enjoy. Gusto is also working on new projects to bring to the fans later this year. To learn more about this blessed artist, visit his Instagram at @godsgiftgus13.

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Artist To Watch

Jimmie Bishop & ZachTheHero kick-off 2022 with their latest project “So Far So Good”

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This new project brings a whole vibe to the listeners as Jimmy Bishop & ZachTheHero underscore their evolution as artists. “So Far So Good” focuses primarily on elevation and appreciating life for all its blessings. These artists went the extra mile to bring meaningful and relatable tracks to the fans. It is undoubtedly the perfect follow-up after the massive success of their last project, “The Ark.”

“We have to be grateful for where we are right now and continue to get better every day,” explains ZachTheHero. “The journey is challenging, but as long as we keep God first and focus on what’s important, that’s all that matters. If you really love and firmly believe in something strong enough, nothing can stop you from doing it.”

This message is truly inspirational and delivers hope to listeners struggling with some lows in their lives. While there are always negative aspects to every situation, it is impossible to grow when people are ungrateful for the blessings. So, these artists show their appreciation through this project and thank God for all the ups and the downs.

By listening to the first few tracks in the “So Far So Good” album, it is clear that this project was produced from a place of contentment. They recognize that their current success is just the beginning of their music careers and aim to be counted among legendary artists like Kanye West, Travis Scott, and Jay-Z.

After the overwhelming response from the fans, Jimmie Bishop and ZachTheHero have started working on more projects to bring to the audience later this year. Meanwhile, listeners can enjoy the “So Far So Good” album on all platforms. 

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