Connect with us

Reviews

Here’s A Track by Track Review of Philthy Rich’s “Sem God”

Published

on

We’ve been anticipating Philthy Rich’s new project, Sem God. His tantalizing flow makes for good party music or chill music. His versatility is why he’s still around after years of putting in hard work. Changing things up for a pace, we’ve decided to do a track by track review for Sem God. Inspired by DJ Booth, we’re going to listen to each track one time and give our honest thoughts.

Sem God

Only Philthy can start an album off on a high note without any introduction. There’s no inspirational intros, skits, or eye-rolling phone conversations meant to make us anticipate the album that we’re listening to even more. He goes off on a beat that sounds as if it was created on the steps of the church down the street. The pounding bass compliments Philthy’s silky flow to perfection. I’m almost tempted to say that this is my favorite song so far and the album just started. How will he able to keep up the already impossibly high standard he’s just set?

Around ft. Gucci Mane and Yhung T.O.

You can never go wrong with a verse from Gucci Mane, arguably the hottest rapper on the planet at the moment. Anything he touches turns into gold. Combine his sneaky flow with Philthy’s machine gun delivery and you have a track that’s nearly diamond. The production is kind of one note which detracts from the song’s replayability a tad. But it’s something that will be played on the highways of Los Angeles next summer for sure.

My Zone ft. Marko Penn

How could you describe the classic Bay Area sound? It’s very positive, energetic, and bouncy. Philthy emulates that style of rap with this track, bereft with a feature from an R & B artist able to flow on the hook nicely. This ode to women is another high point in the tracklist so far, probably beating Sem God as my current favorite. Besides the romantically charged lyrics, the production is another high point. As simple as it is, it’s perfect for the idea that the song entails.

Winning Team

Ah, we return to the Bay Area bounce for what feels like a dark flip of “My Zone.” Come play for the winning team is the message of this track, but the light-hearted delivery of the previous track has all but vanished. This is a commanding call towards women while being a chance for Philthy to flex his accomplishments as well. It’s a good track and it’s made all the more powerful by being played right after “My Zone.”

Dead Fresh ft. Money Man

From the instant that this track starts, it’s clear that this is something special. It’s different from everything else so far – it’s quiet and intimate. Money Man on this track sounds like he’s emulating the sing-songy flow of Future, but it works well. Philthy reveals that what he’s writing is off the head on this song. As fast as he raps, it’s almost unbelievable. It’s a great track, but something special feels missing. There should have been a Gucci feature on this song instead.

This One ft. Bankroll Fresh

Loud, commanding tracks are what Philthy Rich is known for. He returns to form here with a boastful track backed by commanding production as well. It’s a decent inclusion, but ultimately forgettable. I understand the message that he was going for though. Basically, everyone who ever doubted him should be eating dog shit. Bankroll Fresh’s inclusion is a brutal reminder of his untimely death. Rest up, Bankroll.

No Extras

I’m noticing a trend. When Philthy goes for darker production, he goes even harder. Imagine what he’d sound like over a Metro Boomin beat. “No Extras” might be the closest that we’ve seen so far – he’s stepped it up even more. He’s got no answer for you no matter what you ask. There’s a lot of numbers he’s throwing out on here. It’s making my head spin just thinking about it.

Big Dawg Status ft. YFN Lucci, Young Dolph, and Lil Durk

Alas, this is what I’ve been waiting for. Just crude, angry, and boastful – the perfect recipe for the go-to hype song at the gym. The beat is largely irrelevant – it’s a little lacking on the bass side – but the verses from Philthy, YFN Lucci, Young Dolph, and Lil Durk are nothing short of spectacular. I was actually shocked to hear these four together on a song. Even more, Philthy managed to bring each artist’s A game.

24 Hours ft. Payroll Giovanni and Team Eastside Peezy

Philthy Rich goes for that classic Detroit sound with this track, featuring D-Town heavyweights Payroll Giovanni and Team Eastside Peezy, and Bay Area artist Mozzy. He fucks with the D, that’s a known fact as he so eloquently puts it. He also gives us a mantra to live by: “We got the same 24 hours in a day. Stop wasting time nigga, get paid.” It’s another strong point to an already strong album.

Free JBay

This track is an ode to an associate named J Bay and it doubles as a speaker-rattling powerhouse. It’s relatively straightforward but you can feel the sentiment that he expresses for his fallen comrades, whether they’re dead or they are in the penitentiary. It’s a heartfelt song that will be added to my rotation in the next couple of days.

Plug Conversation (Bonus Track) ft. Allstar JR

Why is this a bonus track? This furious beat is the perfect pairing for Philthy Rich and featured artist Allstar JR. Philthy and JR both give strong verses about being the plug and the typical mainstays of rap superstardom. A side note: Allstar JR is quickly becoming one of the funniest rappers I’ve heard in recent memory. His comedic punchlines – I’m not sure if they’re written to be funny – remind me of Ludacris. He has a bright future ahead of him in rap.

Right Now (Bonus Track) ft. SOB X RBE, Ziggy

To cap off this album, Philthy delves back into that classic Bay Area sound to send us home on a high note. The hook for this song is a killer; props to the strong songwriting. This, like Plug Conversation, would be valuable admissions into the main tracklist. It’s a shame that they are delegated to bonuses. But then again, since they’re included with the main album, maybe that denotation should be ignored.

Overall, this is one solid album from Philthy. He continues to show his consistency and his ability to spit with the best of them. There’s no rust in his blood; he’s like the Terminator in his ability to keep going no matter what.

Score: 4/5

4sho Playlist

DJ Drewski & AceMula “Keep It Moving” Song Review

Published

on

“Keep It Moving” by DJ Drewski and AceMula feat Law and Cruch Calhoun has just been released.

The song puts emphasis on Acemula’s very own Drill music and “Jersey Club” music mashup. With an upbeat headbanging tempo that gets you in the groove to move, and a “this ain’t what you want” delivery, this song cannot be toyed with.

What separates New Jersey from all other states is how we have our own swag. “Jersey Club Dance” is a dance style characterized by moves like “Bunny Hop” “Sexy Walk” “Boyden Dance” “B-rock” and so much more. The sound of “Jersey Club Music” is a pulsating, non-stop
beat that may or may not have a DJ instructing dance moves.

Law’s soft voice intertwined with Cruch Calhoun’s hardcore approach gives the song a unique alternative. A switch-up that I believe is what makes it appropriate to listen to at any time of the day. It’s not extremely aggressive nor is it too friendly.

AceMula

When the song comes on Law comes in with her mellow but deep vocals that give off an “earworm” effect. The song has a little surprise to it because when it first comes on, listeners may assume it’ll have a slow or medium pace, but then the feel-good beat comes out of nowhere.

The R&B and Pop Singer’s definition of keeping it moving is not accepting anything that isn’t on her level. Not to mention both of these artists are actually on the move when it comes to their craft and building an empire. Talk about actions speaking louder than words!

During Cruch Calhoun’s verse he rapped about some hard times he went through like giving his last to people who were down. However, this beat is so grandiose that you may not soak it in instantly. His deep voice also gave the song an edge. Calhoun is basically saying if you don’t want smoke KEEP IT MOVING. The rapper states “know not to play with me, check my demeanor.” Which highlights his gangster and his knowledge on street life. A lot of people talk or tweet as Calhoun puts it, but aren’t really action based.

When I first listened to this song on my way to work I was so pumped up and ready to take on the day.

Just be careful listening to this song if you get stuck in traffic!

Listen To “Keep It Moving”: https://distrokid.com/hyperfollow/acemula1/keep-it-moving-feat-dj-drewski-law–cruch-calhoun

Follow:

instagram.com/lawandmusic/

instagram.com/sodrewski/

instagram.com/acemulaofficial/

instagram.com/cruchcalhoun/

Continue Reading

Reviews

QC’S SOLID FOUNDATION NAMES BRANDON FARMER AS PARTNER

Published

on

By

On the heels of Solid Foundation’s recent joint venture with Soundcloud to develop and manage the next generation of artists, the QC Media Holdings company has named Atlanta native and music industry veteran Brandon Farmer partner at Solid Foundation Management. Farmer will join an impressive team of executives and managers at Solid Foundation, with his primary focus being the expansion of the Solid Foundation artist management roster beyond the current star-studded Quality Control Music roster. 

On being named partner at Solid Foundation, Farmer shares: “I’ve been a part of the music industry since I was young, so this is all I have ever known. Being born and raised in Atlanta, I watched the growth of Quality Control starting from my hometown to becoming a household name. I look forward to getting to work and couldn’t imagine being a part of a stronger team!” 

After working as part of Justin Bieber’s core team, Farmer decided to branch out on his own. Knowing the direction he wanted to take with his career, he founded B. Farmer Management. Starting in the road management space, Farmer quickly amassed a roster of clients including Jeremiah, Kelly Rowland, Sevyn Streeter, and Rotimi. Having paid his dues on the road, he soon moved into full artist management; with one of his many past clients being rising rapper and fellow Georgia native, Latto. 

“Brandon is a perfect fit for Solid Foundation. He fights for his clients and makes a real impact on their careers, and that’s the type of energy we’re looking for.” – Simone Mitchell, President of Solid Foundation Management

“We are excited about having Brandon on board. He’s a pro and is exactly who we need to continue growing the Solid Foundation roster and brand.” – Kevin “Coach K” Lee, COO Quality Control

“Brandon’s industry connections and expertise are a major asset. Between his new role as partner and our partnership with Soundcloud, we’re letting people know Solid Foundation is out here expanding far beyond our original ventures.” – Pierre “P” Thomas, CEO Quality Control

Continue Reading

Reviews

Hip-Hop Legend Raekwon Returns to Deliver Third “Community Linx” Release with Diadora and Foot Locker, Inc.

Published

on

By

Hip-hop legend Raekwon, Diadora and Foot Locker, Inc. have returned to deliver a third “Community Linx” release – the Diadora N9002 Detroit.  

Community Linx is a collaborative franchise series that allows Raekwon to design product capsules built with and for local communities. Today’s Detroit release specifically focuses on the intersection of rap and fashion in the city. This capsule is launched with a local event that provides tools, resources, and a wealth of knowledge to local up-and-coming stylists looking to expand their portfolio. 

About the capsule: The Diadora N9002 Detroit features a black colorway with a pop of gold,  a leather upper, a rubber outsole for increased durability and traction, and Raekwon’s signature on the heel. The newest drop is available in men’s sizes exclusively sold at Foot Locker and Champs Sports beginning today, June 23rd for $120. The N9002 is an exclusive model for Foot Locker and Champs. If in Detroit, head to Foot Locker Detroit’s 17755 East Eight Mile Road Harper Woods, MI 48225 to purchase. 

About the community event: In support of the Diadora N9002 Detroit release, Raekwon, Diadora and Foot Locker Inc. have selected five up-and-coming Detroit stylists to join an invite-only, three-hour event made up of a styling workshop, Q&A, and portfolio photography session led by two well-known local stylists: Latrice Delgado-Macon and 10xMile. Each participating stylist will style a male model as if they were styling for Raekwon, inspired by one of five events the rapper frequently attends. In addition to valuable industry mentorship and career tools, Foot Locker will be providing the local stylist community with apparel, blanks, and accessories to customize and amplify their pieces. Participants will be able to capture their work with a photographer to build their portfolio. 

The Community Linx program kicked off earlier this year with an NYC-inspired Diadora N9002 release paired with an invite-only, four-week beat-making course that brought Raekwon and guest judge, Dave East together with 16 up-and-coming NYC artists through mentorship. The program has also made stops in Philly where local artists participated in an invite-only, four-round performance judged by Raekwon, Bri Steves and Beanie Sigel which resulted in one lucky winner receiving a personal session with Raekwon. Additional Community Linx launches representing Chicago, Los Angeles, and Houston will roll out through the remainder of the summer. 

Continue Reading

Trending This Week

Copyright © 2021 4sho Magazine LLC.