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Drakeo The Rulers Drops New Mixtape, “The Truth Hurts”
Drakeo the Ruler has just released his biggest project to date with The Truth Hurts. The statement album boasts the highly-anticipated Drake collaboration “Talk To Me,” along with appearances by Don Toliver, Icewear Vezzo, and The Stinc Team (Ralfy the Plugand the late Ketchy the Great).Drakeo speaks his mind after 34 months behind bars—a controversial and well-publicized incarceration that ended abruptly with a plea deal last November. One of rap’s most original, authentic, and uncompromising voices is finally home to manifest his impact.
“I think about everything that I have gone through, and I’m motivated never to go back to jail,”Drakeo admits. Since 2014, this South Los Angeles artist’s “nervous rap” delivery has reflected the lifestyle that so many can feel. Witnessing drugs and violence from an early age cultivated the frantic energy that trademarks The Ruler’s delivery. After nearly three years in lockup at Men’s Central Jail for crimes Drakeo insists he did not commit, that rapping is more urgent—eager to disprove his rivals and guide others to avoid the pitfalls of jealousy. “It’s been fun. I’m dealing with cars, jewelry—all the stuff I imagined doing while I was in jail and couldn’t do. Now I’ve got a song with Drake.”
Drake and Drakeo had discussed collaborating for years, but jail time prevented it. “Drake hit me up, and we made it happen,” Drakeo details of early 2021. “There’s a lot of people that have worked their whole careers to get songs from him.” Like his “Talk To Me” collaborator, Drakeo started from the bottom, only to laugh last.
Drakeo now knocks at the door of stardom after becoming a king of the underground. Proudly independent, he has garnered over 90 million streams and energized a new sound in L.A. While incarcerated, Drakeo made music through the jail phones. Even with imperfection, releases like 2020’s Thank You For Using GTL (20 million listens) with producer JoogSZN prove that substance and style mean more than quality. Now, across 16 songs, Drakeo The Ruler gives fans both in one place. An esteemed ensemble of producers, including RonRonTheProducer, Bankroll Got It, and Dusebeatz, complement one of rap’s most influential flows. It’s a new day: The Truth Hurts and The Ruler has free reign.
Navigating through the bustling, raw lanes of Omaha’s rap scene, Loso Tha Artist has unleashed his latest EP, Vibes Only,” a title that perfectly encapsulates the hustlers dream in rare music form. From the visceral, throaty melodies to the pounding 808 drums that mimic the heartbeat of a frantic metropolis, Loso does more than just sound the depths of human emotion; he charts it. The 5 song effort which includes production from his frequent collaborators Kontrabandz, Will Alexander, Buckroll & Sahmir, Loso proves his sound goes beyond the norm without a doubt. Songs to check for include “Act Right Pt.II”, “Keep Going” & “Vent” where Loso dives deep into conversation about life; it’s up’s, downs and resilience. The EP’s sound evolution is particularly evident in the way it captures the essence of being unmoored yet unbreakable. Each track serves as a chapter in a larger narrative, portraying the continuous search for self amidst the chaos of life’s transitions.
The production choices made by Loso—ranging from the gritty, Travis Scott like mixes to the finely balanced mastering—ensure that the music remains unfiltered and impactful, conveying a sense of immediacy and sincerity. Stream Vibes Only now and follow @Loso_Tha_Artist_ on social media.
Stream Loso Tha Artist: https://songwhip.com/losothaartist
This dope duo revealed a new single on Thanksgiving to boost morale for families worldwide with “WE AINT NUMB.” Iz LaMarr and Kenny Dreams take turns on a vibrant, melodramatic spacious beat delivering smooth vocal performances that should resonate with fans of music in the vein of Don Toliver, Travis Scott, and Teezo Touchdown.
Kenny and Iz chemistry is akin to Kobe and Shaq, the feel the two music artists is unmatched. “WE AINT NUMB” marks the latest release under the upcoming movement Roaring20s which they started to empower artists worldwide and it also previews more music to come.
Listen below.
Following collaborations with the late Fatman Scoop, P-Lo, and LaRussell on top of a strong co-sign from Bootleg Kev among other key industries figures, Bay Area native Miles Minnick (TW/IG) connects with San Diego’s Jon Keith (TW/IG) for a West Coast rap anthem titled “HIM.” Produced by Jon, who signed with Rodney “Darkchild” Jerkin’s Alienz Alive label over the Summer and left a lasting impression after scorching his On The Radar freestyle, the collaboration serves as the first look into what fans can expect from their forthcoming WEST INDIES project.
“For us, we want to make something of substance that has the sound of the culture that birthed us. West Coast culture. The song represents the boldness we get from knowing that Big G will slide on our behalf regardless of the situation,” said Minnick when asked about the pair’s new release.
“We wanted to make a song that brought believers together but also unified the whole West Coast. We love our state and really want to see God move through California,” echoes Keith in a press statement about the single.
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