Music Videos
AURORA ANTHONY RELEASES NEW SINGLE AND VIDEO “CARTIER”
The new single “Cartier” is a braggadocious summer jam. As Aurora‘s distinct gruff baritone flows over the spacey beat he flaunts, “Used to drive Hondas, I took you from Hummers / Now you in Audis and ‘Raris this summer.” The cinematic black and white video which pairs with the song was shot by Jonah Schwartz. It captures Aurora recovering from battle with flashy resilience as his signature wolf imagery peaks through the shadows.
Of the song and video, Aurora Anthony says, ““Cartier” is a vibe, it’s like the song that could start a playlist at any function. People have been telling me I’m too humble and it’s time to turn up. So “Cartier” is kinda my answer to that criticism like “OK lemme talk my shit then.” I’m always focused on what’s next so it was fun for me to take a sec and flex a lil on how far I’ve come and the fly life I get to live. The video is meant to show that uphill climb. It’s part of a longer short film where I get beat the fuck up – literally, I fought a boxer in the basement of an old building. The whole visual is minimal on purpose – black and white, and no-drip for once, ha, just me in an undershirt and jeans. I wanted people to hear my words, focus on the way the song makes them feel. No frills kinda thing. Raw. Me.”
This is the Lower East Side native’s first release in partnership with Heavy Sounds Lab founded by Atlanta-based music veteran Jason Geter, who is behind “Grand Hustle” and remarkably credited for discovering T.I. and Travis Scott. It arrives on the heels of his 3-song sampler Do ‘Em Dirty released in 2020.
Stay tuned for more new music to come on Aurora Anthony’s forthcoming debut album. For now catch a dose of his flex-worthy lifestyle with “Cartier.”
Daughter of the legendary emcee Method Man and Staten Island native Chey has recently been making her own mark on the game with a bubbly personality that goes with his prodigy level talent. Her skill is so sharp ESPN and Vibe took notice with features that boosted her into a league of her own among the new stars of hip hop.
Now she adds a candid interview and freestyle with the iconic Sway! With grace and persona Chey shines brightly on the legendary journalist’s platform that garnered the attention of everyone worldwide.
Watch below.
The LOX’s Styles P joins Poiison in the Boss Life Music Group presented music video for “Big Boys.” Serving as the commercial follow up to 2023’s “I Can’t Fall In Love” with Sha Money XL, which has already organically earned 100K+ streams since it’s debut in October, the Hip-Hop vocalist/songwriter finds herself trading bars with the decorated D-Block diplomat and fellow New York native about navigating romantic relationships without proper male guidance.
Hailing from Queens, Poiison passionately channels her life experiences into music, infusing pop and soul melodies with profound lyrical skill. Inspired by diverse artists like Madonna, Sade, Rick James, Lil Wayne, and Travis Scott she maintains a unique sound that captivates listeners; making their hearts and bodies move. As a multi-talented creative, Poiison actively oversees the details of her visuals, taking on the role of director to authentically deliver her perspective to the world with a fun and magnanimous spirit.
Her star quality and charisma are undeniably evident in her content. Parallel to her imagination, the release of her La Madrina mixtape series echoed creativity while showcasing her interpretation of well known industry records. Poiison’s development has led to performances alongside renowned artists such as 50 Cent, Ciara, and Robin Thicke. Poiison strives to create timeless music that conveys powerful messages rooted in real-life stories.
Press play on the Nimi Hendrix-directed visual for “Big Boys” as well as stream the official audio below via Roc Nation’s indie distribution company Equity.
Florida rapper Lord Maji teams up with On-N-Off Strapz for his latest visual titled “Space X.” Directed by SoRight Films. Watch the music video below via YouTube or stream the single on any music platform.
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