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ATL’s Slimelife Shawty Keeps it Booming on “Big Biznezz”

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One of the hottest rising rappers out of Atlanta, Slimelife Shawty built a name and a loyal following with his raw, diaristic lyricism and candid melodies. Returning in explosive fashion to stack his paper and demolish his haters, Slime shares the video for “Big Biznezz,” his new single and first release of 2022. The sinister slice of street music finds a charged up Slimelife attacking a frenetic trap instrumental, courtesy of HocusVaze, and Ellis Lost, with the money-motivated urgency of an ATL hustler. 

The Diesel Filmz-directed, Jay Kastle-edited “Big Biznezz” video sees the Alamo Records signee creeping through corridors, studios, and the nighttime streets of Atlanta, while he keeps his hands full with the stick or a stack. Rocking an iced-out OTF chain, which he received from his mentor Lil Durk, Slimelife reflects on the life before the money and the grind required to count it up like he does now, rapping, “Used to rock the backseat, now I rock this jewelry now/Used to talk but that’s cheap, they pay me for my service now.”

“Big Biznezz” arrives as Slimelife’s first release since his October 2021 album, Better Living. Executive- produced by Lil Durk, Better Living is a deeply sincere document from one of Atlanta’s most promising young rappers, offering head-knocking bangers and heartfelt ballads in equal measure. The new full-length is home to several popular singles that tore up ATL in 2021 including “Suit Me Up,” with a guest appearance from Lil Durk, and street-successful singles like the powerful “Slatt Bizness” (3.5 million YouTube views), the determined “Baby Boy” (3.8 million views), and the triumphant “No Brakes” (3.5 million views). Featuring additional appearances from Future and JackboyBetter Living is available everywhere via Alamo Records.

With a knack for emotional honesty that earned him co-signs from heavy-hitters like Young ThugLil Baby, and Lil Durk, Slimelife Shawty is ready to reach the next level. Stay tuned for more from the Alamo Records artist as 2022 rolls on.

Watch “Big Biznezz” here!

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HDBeenDope Releases New Music Video for “Mamba”

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Roc Nation’s latest signee Brooklyn rapper HDBeenDope is debuting his new music video for his song “Mamba” from his latest EP project “What Can They Say” via BET Times Square Billboard and BET Music. The video made its broadcast premiere on BET Jams and the Paramount+ Times Square billboards. 

Directed by Erikson Corniel, the video opens with dynamic visuals of friends racing past HD in luxury sports cars, street bikes, wheelie-popping quads fully capturing the grit and sound of New York’s streets. The video pans out to east coast locals championing the rapper’s song going bar-for-bar rapping along at Rutgers basketball court. The explosive celebration of the track is interwoven with clips capturing the vibrant and colorful personalities of New York – fans young and old dance battling, playing the trumpet, cheering with a bottle of champagne, and more. 

The highly anticipated music video arrives shortly after the single release’s massive success earlier this year making ESPN network rotations as the song has echoed throughout some of the nation’s largest sports stadiums.  

The Brooklyn Native’s new video release comes from his latest EP project What Can They Say, produced by Dizzy Banko which marks just the beginning of HD’s career and who has already been recognized by Rolling Stone, BET Awards and more.  

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Kenzo Balla Keeps His Eyes Dry in “No Sympathy” Video

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Bursting out of NYC with the explosiveness of an elite edge rusher, Kenzo Balla is applying pressure on his mission to run up a sack. With his borough on his back like a last name on a jersey, Kenzo returns to share the new video for “No Sympathy” from his recent Mr. Ready To Blitz project. Over dizzying production from Spinback and Ron.Adg, Kenzo spits with a game-ready fury on “No Sympathy,” delivering each cautionary flex with a hard-nosed intensity: “Ballin’ on n****s, I ain’t talking scrimmage.”

The video for “No Sympathy,” shot by SozeCinema, positions Kenzo as the captain of his team rallied behind him throughout the video. The Richard Sherman to his own Legion of Boom, Kenzo’s the only one who’s visage is unobscured by hoods and balaclavas, making it clear he’s the face of this pack. With quick cuts and transitions to match the track’s rapid pace, “No Sympathy” plays out less like a music video and more like the hardest-hitting highlight reel of the season. The video for “No Sympathy” arrives as Kenzo prepares for Mr. Ready To Blitz (Deluxe), coming on December 16th.

Mr. Ready to Blitz saw Kenzo leverage his devastating explosiveness across 14 tracks, including recent singles like the high-octane, NPR-approved “Krash Out,” and the Cito Blick and Pdot Savv-assisted “Don’t Panic.” On “Feel The Rage,” Kenzo bursts onto an endearingly melancholic drill instrumental with the headstrong momentum of a mammoth nose tackle like Vince Wilfork, while more fast-paced cuts like the Rayy Balla-featured “Go Kuu” highlight Kenzo’s elusive agility as he flashes through instrumental pockets like Troy Polamalu. Like all the most elite defensive rushers in the game, Kenzo’s strength lies in his opponent’s inability to contain him– in the split second it takes to register his arrival on the track, he puts himself 10 steps ahead.

A rising name in one of the nation’s busiest rap scenes, Kenzo Balla made his mark on the scene with his relentless rhymes and high-energy vocals. Known for collaborating with fellow Bronx heavyweights like his brother TG Crippy, Kenzo kicked off his career with a frenzy of fiery videos, including local hits like “5th To Sev” ft. TG Crippy & Pdot Sav (2 million video views), “OOTAZ,” and the “Love Nwantiti”-remixing Let Me Know” (1.8 million views). This summer, the former AAU baller tore up the streets with Dead Gzz,” a vicious, uptempo missive that racked up over 1.3 million video views since its release in June.

With a blistering EP in the books and the Deluxe on its way, Kenzo Balla emerges from his perch in the Bronx to blitz the rap game. Sit back and watch his rise, because there’s no stopping it.

Watch “No Sympathy” here!

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Denham Reminisces On A Past Relationship In New Single “Nightmare”

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Rising artist Denham delivers his latest and last release of 2022 entitled, “Nightmare”. The catchy tune captures the San Clemente (Orange County) rapper reflecting on a past relationship, wanting to turn back the hands of time but also reminiscing on their time together as a nightmare making it hard for him to forget. Denham delivers a wavy, new sound to the west coast Hip-Hop scene. The independent rapper, songwriter uniquely blends rap and rock influences to turn out melodic trap tunes.

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Quote: I’m trying to blend all the genres I loved growing up into one sound. Create a euphoric sense of nostalgia. 

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