Artist To Watch
Central Cee Earns BET Hip-Hop Award Nomination for Best International Flow
Central Cee is the biggest breakout rap star in the UK, and he’s making impressive inroads into the U.S. market. This week, Central Cee earned his first career nomination at BET Hip-Hop Awards. The Shepherd’s Bush, West London native earned recognition in the Best International Flow category. Hosted by Grammy®-nominated recording artist, actor, entrepreneur, and media personality Fat Joe, the BET Hip-Hop Awards 2022, will tape from the Cobb Energy Performing Arts Centre in Atlanta, GA, on Friday, September 30 and will premiere Tuesday, October 4, 2022, at 9 PM ET/PT on BET.
Central Cee’s BET Hip-Hop Awards nomination arrives amidst the ascent of his viral hit “Doja.” The track marked a huge moment, as Central Cee became the first ever UK artist to have a video directed by the iconic Cole Bennett, and hosted on Lyrical Lemonade. To date, “Doja” racked up over 150 million streams, and over 48 million views on its YouTube video. The song debuted at #2 on the UK’s Official Charts and it currently sits on the chart at #12. The song is a worldwide smash, marking his highest charting positions in Australia, Germany, Benelux, and more, and reaching Spotify’s Top 10 Daily Plays in 21 markets. The song reached Shazam’s Global Top 100 chart, peaked at #19 on Billboard’s Global 200 songs chart (it currently sits at #45), and tore up TikTok to the tune of over 750k video creations. Cench recently reached the trending charts again with his “LA Leakers Freestyle,” which discussed the differences between U.S. and UK slang.
The 24-year-old artist rides a cresting wave of momentum to his “Still Loading World Tour.” Kicking off in September, the “Still Loading World Tour” starts in the Australia, and continues in the United States, where Cench will perform his first-ever American headlining dates, before heading to Europe on October 31st. The tour culminates in London on November 22nd, as Cench headlines a special show at the historic Alexandra Palace. Several dates, including New York and London, are already sold out, and the rest are selling fast.
With an international appeal and high anticipation around his every move, Central Cee is the UK’s hottest and most followed rapper, with a social audience of over 8 million, and an awe-inspiring 2 Billion global artist streams. Transcending the UK rap scene, 65% of Central Cee’s fans are outside of the UK, with him regularly charting across the globe.
Earlier this year, the West London hailing rapper whipped up a frenzy with the release of his critically acclaimed 23 mixtape – a project that debuted at Number 1 in the UK official charts, and followed on from 2021’s Wild West, which was the highest selling British debut project of the year.
Stay tuned for much more from Central Cee.
Black Skywalker, the rising artist with an undeniable buzz, drops his debut EP, I Need Therapy.
The new project promises to usher in the new era of hip-hop. “Rap music is in a dark place and I came to bring the light,” said Skywalker. “The type of music I make is best described as Outer Space Jedi-level rap shit.”
Black Skywalker and Chris Rosa produced the debut EP featuring the focus track “Pills and Alcohol”. The single describes a man battling depression and anxiety with prescription medicine and champagne.
The EP includes hard-hitting 808s, crackling snares, and spacey synths. “We in Love” is a melodic record with a bouncy bass and drums. However, the lyrics depict a flawed relationship due to social media and porn addiction.
Black Skywalker’s ‘Pain of Letting Go’ has huge production and raw guitar. The lyrics express deep emotion and heartbreak, making the EP’s inspiration very clear.
“Therapy” is a song that touches on the struggles of life and the importance of seeking help. The production is interesting, with dark verses and uplifting hooks. The second verse highlights the benefits of opening up to a therapist and encourages others to do the same.
“Slide with Me” is a standout track from the EP with great production and an infectious hook. It narrates the story of falling in love with the woman of your dreams and has an upbeat vibe that sets it apart from the rest of the EP.
EP delivers a relatable conversation, amazing production, and intentional songwriting. Black Skywalker calls it outer space Jedi-level rap music.
Check out the full EP below.
Fast-rising Charlotte recording artist DeeYounginn makes 2024 his moment and it starts with his latest single, “Right Now.”
In the latest visual, he cruises the streets in a foreign rapping about his undeniable impact, living a lavish lifestyle, and more. After gaining popularity with previous hits, the latest release is the perfect origin point for newfound fans as DeeYounginn rises to the moment as one of the year’s hottest new stars in modern hip-hop.
“Right Now” sets up the rising star’s upcoming album arriving in 2024. Check out the new video below, and, afterward, follow the rising star on social media for daily updates and more.
SoFaygo-producer Trenton Kyle handles instrumentation duties for Alternative act Bailey Snow‘s latest single “Pink Diamonds.” Following the release of “5150” back in March, “Pink Diamonds” is a fun upbeat song with catchy flows that centers around simply wanting more for yourself.
In a press statement, the North Carolina native revealed: “Pink diamonds speak to my future existence. It depicts everything I see myself achieving. Definitely something you can play anywhere; your car, a party, or whenever you need to hear something inspiring.”
Combining the genres of Hip-Hop, EDM, Punk, and Rage, Bailey Snow has successfully cultivated a unique brand of sonics in just a few short years. With the canny ability to set the mood for a kick back while simultaneously having you reflect on your darkest moments, his music paints a picture with words that allow listeners to see the world through his eyes.
Stream “Pink Diamonds” on your DSP of choice below via Nu Nation / Vydia and watch the visual for “5150” | HERE.
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