Music Videos
Booka600 & Gunna Releases “London”
Co-signed by his close friend Lil Durk for his melodic mastery, Only The Family‘s Booka600 rose from the streets of Chicago to become a globe-trotting rapper. Crossing the Atlantic with an aspirational drill ballad, Booka shares “London,” his new video single. The spiritual sequel to Durk’s 2020 “Denied In UK” single, recounting an unfortunate incident at Heathrow’s customs, the “London” single finds Booka using melodic repetition to express the excitement he feels at this point of his career, as he revels in the rapturous reactions of crowds, while remembering those he’s lost along the way.
The song features an appearance from Gunna, who takes inspiration from Booka’s delivery and shouts out Durk and the rest of the OTF label. In the video, Booka references his denial at the UK customs, and is a tribute to his ability to make a positive out of a negative situation. The Atlanta-shot video is packed with images that evoke the city of London, representing the rapper’s knowledge that he will one day make it to the European metropolis and when he does, he’ll be shining.
“London” follows Booka’s video for “Apart,” a tribute to his late OTF associate King Von, which finds Booka passing on wisdom to Von’s young nephew.”Apart” was one of Booka’s many standout appearances on Loyal Bros, the latest label compilation mixtape from Only The Family. Booka also appeared on heaters like “JUMP,” also featuring Durk, Von, and Memo600, and “Game Face,” a collaboration with Tee Grizzley.
Booka is hard at work on his own solo project, entitled Loyal, due to release later this year.
Stay tuned for much more from Booka600 and Only The Family as 2021 moves along.
Music Videos
ATAK Releases Demon [Prod. By DJ Plugg]
West Denver native ATAK drops new visuals to “Demon” off of his upcoming Prayers EP. Produced by DJ Plugg. Directed by GG Productions.
Music Videos
Stephen Herman Jr. & Bubba Sparxxx Shares “Life’s Quite Nice”
Stephen Herman Jr. and Bubba Sparxxx are back with a brand new single, “Life’s Quite Nice,” and it’s a must listen! Originally crafted by Herman Jr., this track took on new dimensions when Bubba Sparxxx got involved, infusing it with fresh, classic energy and depth.
Drawing inspiration from Bubba Sparxxx’s iconic hit “Deliverance,” the result is a mesmerizing blend of heartfelt lyrics, captivating melodies, and soulful vibes that will resonate with listeners of all backgrounds.
Artist To Watch
Big YBA Show & Prove With ‘Definition Of Living’ Deluxe Album
Upping the ante, NC representative Big YBA unloads the Deluxe edition of his most recent album the Definition of Living. Featuring five new tracks including “New York,” “For Your Love,” “Rap Assassin,” “Rebellious,” and “Cut ‘Em Off,” which was premiered by way of popular live performance platform Off The Curb, the enhanced body of work accents the original flawlessly.
Three months removed from his “Swag Surfin'” sampling collaboration “Hypnotic” featuring Rich The Kid signee SetitOff83 and the strategic seeding of LP standouts “30, “Rookie, “Lord Forgive Me,” “Venting Session,” “Mercy,” and “DOA,” the now 20 track collection of songs includes a lone guest appearance from GetRichZay while production duties are handled by Jozzex, KH Beatz, Maineestreamm, Prod No Heart, and Trippy XVI.
Raised in Durham, Big YBA is rapidly emerging as one of the most electrifying young artists from the Carolinas. With a brand built on authenticity, his versatility and melodic sound have allowed him to break through the industry release after release. Determined to experience success outside of his hometown, he views his personal and professional growth as motivation for listeners with similar ambitions.
Stream the Definition of Living (Deluxe) via Nu Nation / Vydia as well as watch his Off The Curb performance visual for “Cut ‘Em Off” after the jump.
-
Music Videos4 days ago
ATAK Releases Demon [Prod. By DJ Plugg]
-
Audio5 days ago
@uknowflyboi rips up the beat in “Boston Kreme”
-
Music Videos4 days ago
Stephen Herman Jr. & Bubba Sparxxx Shares “Life’s Quite Nice”
-
Artist To Watch7 days ago
Big YBA Show & Prove With ‘Definition Of Living’ Deluxe Album
-
Artist To Watch5 days ago
Poeboy K.P. Shares His Latest Album & Music Video “Lightskin, Darkskin”
-
Artist To Watch13 hours ago
Tree Thomas Shares A New EP, Medicinal Tree