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Video Spotlight: @Allstarjr2724 Switches It Up In “Cold Out”

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When you think of AllStar JR’s discography, what kind of production do you believe he frequents? If I had to narrow it down, I would say his releases usually fall into either one of two categories: soulful, gigantic production or unabashedly Detroit style. Not to say that he isn’t an adventurous artist – his familiar use of production allows him to push the boundaries of his music in ways that make him one of the best in the city. On his new release “Cold Out,” it’s almost as if he realizes his subconscious fascination with these beat types and decides to go in another direction altogether – almost SoundCloud-like in execution.

What exactly is SoundCloud-like? It’s a mix of trap aesthetics and cloud-rap stylings. There’s a certain bounce to its quick step and thudding bass that usually have autotuned vocals as the pairing mechanism elevating the production to the next level. The trap aesthetics are quickly apparent in “Cold Out” ‘s otherworldly, snappy production. It’s an odd song; yet, creative in execution. It’s by far, one of our favorite releases from him.

With a track this good, it’s only right that the visual be more than standard video fare. And that it is, director 2M Digital invokes a sense of creativity into the proceedings that make it a visual treat. My favorite aspect is the clever use of blue lighting for some key scenes at the beginning that really pull the viewer in, prepping them for the idea that anything’s possible.

Watch the video for “Cold Out” below.

 

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Cam Wallace Drops Visual For “Deez Boyz”

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Continuing his These Perfect Moments’ EP campaign, Houston native Cam Wallace (@CamIAm4Ever) liberates the visual to fan favorite cut “Deez Boyz.” Following the explosive remix for “Retail” with Wiz Khalifa as well as his soul-baring reintroduction on “We Made It,” the Derell Boson-directed small screen interpretation of the Vincent Macauly-produced track captures the triple treat talent in his natural element; illuminated by the city lights.

Raised on the Northside, Cameron “Cam” Wallace is a seasoned songwriter and producer turned emcee. Perfecting his craft day in and day out he landed first major production credit in 2016 by way of Beyonce’s Jay-Z assisted banger “Upgrade U.” The high-profile achievement was soon followed by placements with Jeezy, B.o.B, Omarion, Justine Skye, Chris Brown, Yelawolf, Rock City, and Lecrae. The following year he executive produced Slim Thug‘s ‘The World Is Yours’ album.

Watch the HD-clip for “Deez Boyz” below and stream These Perfect Moments in its entirety | HERE via Motown Records.

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@GoldieTheGasman Shares “On God”

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Straight from the streets of Waco, TX, Goldie The Gasman returns with the new hit single “On God.” The trapper turned rapper/CEO delivers a harsh reminder, “Sometimes you gotta remind these niggas!” Gasman raps and then adlibs in agreement with the popular cultural and social media catchphrase “On God.” Anyone who has endured the environment and adversity of the streets and risen to success to provide, make money, and a name for themselves can relate “On God.”

Peep it below!

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Jake James Former Finance Major Turned Rapper Releases New Single “Dead Friends”

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Jake James is from Upstate, NY where having a musical career is frowned upon. Jake decided to follow his parents dreams, headed off to college and earned his Finance degree. After he graduated from college and joined the corporate world and he met his now manager who guided him to pursue his musical career. Being from New York, Jake’s idols are Jay Z, Biggie and mentions he has been compared to Jadakiss.

STREAM “DEAD FRIENDS”

After Jake’s fans listen to his new single “Dead Friends” they will be able to see a different side to him. He has tied being a finance advisor to his upbringing. One can see Jake working his 9-5 but not to company’s standard which leads him behind bars.

He’s one of the few up and coming artists who’s bringing back video concepts. He wants to make sure his fans are receiving the full image of how he’s bridging the gap between the corporate world and Hip-Hop.

Check it out here!

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