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Three Reasons Why @zaaymusic_ ‘s ‘BLNCE Is The Album You Need To Hear

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Zaay is one of our new favorite rappers. His new project BLNCE is, upon first listen, one of our favorite albums of the year. There’s so much to love about it – from the production to the lyrics, it’s got the full package. Here’s three reasons why it’s something for you to check out:

The Production Is Out Of This World

Many producers go for a trap sound that is in line with what’s popular right now. It often works, spawning a temporary  fixation on the artist’s work, but it’s usually evaporates within a week. BLNCE is made up of soulful sounds that aren’t unlike anything you’ll hear right now. The closest that I could accurately compare it to would be Friday Night Lights-era J. Cole because of just how smooth it is. From beginning to end, thirteen tracks exactly, it consists of a certain kind of vibrant brilliance that stays with you long after the album ends.

Lyricism Is The Main Focus

Zaay takes his time here to establish his powerful lyrical talents. He switches flows here like he switches flows, rapping circles around much of his competition, in the industry and outside of it. My personal favorite is the tantalizing “L.I.D.” that features a powerhouse performance by him that really brings you into his world of psychologically vivid rhymes. Each of the features here is held to the same lyrical standard. Drew Famous’ contribution is perhaps the best thanks to his own idiosyncratic delivery.

It Challenges You To Look Beneath The Surface

If you take the time to peruse SoundCloud projects from rising artists, you’ll find that most of them lack having a overarching theme. The artists are trying to get on, so they create projects with a slew of what they hope to be hits with the ideal scenario being that one of them gets them signed. Zaay’s project is created with the sole idea revolving around the types of balance that exist in one’s life. This lets the project warp its creative energy around a central focus, making it ten times better than much of what you’ll find online.

Stream Zaay’s BLNCE below.

 

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Miami Artist Jiggz Drops First Solo EP “Jiggy World”

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Born and raised in Miami, Florida, Jiggz is an independent artist that has a versatile sound and is ready to make a positive impact with his music. The up-and-coming artist takes pride in being authentic and writing lyrics that are relatable.  Formally a dedicated football player, Jiggz found that music was the perfect alternative for him to express his thoughts.

“Music is the way I express myself. It’s the only way I let out my emotions because I tend to bottle things up unless I’m in front of a mic.” He said, “I also have a competitive nature in music as well and strive to always be a better version of myself as an artist.”

Starting his musical career back in 2017, Jiggz has been quite successful in the past few years. You may have heard his music on popular shows such as Daredevil, The Chi, The Grand Army, and a short film called Holler. Ultimately, the independent artist hopes to have a long-lasting career by inspiring and encouraging his fans to chase their dreams.

“I plan to make a positive impact in a way where when people listen to my music they feel a certain way of themselves in a positive light.” He admits, “I want to impact everyone who takes a listen.”

Representing the core of Miami, Jiggz is the next artist on the RISE! Ready to make moves, the independent artist has been working on his first solo EP “Jiggyworld” that is dropping today!

The independent artist has more up his sleeve for 2021, but first make sure to check out his first solo project “Jiggyworld”. Available on all streaming platforms or stream down below!

Follow Jiggz on Social Media for Music Updates and MORE!  

@jiggydmnd

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Multi-Platinum Producer Chi Chi Signs Global Publishing Deal With UMPG

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Universal Music Publishing Group (UMPG), a leading, global music publisher, today announced that in-demand songwriter/producer Chi Chi has been signed to an exclusive, global publishing deal.

A Nigerian-American producer from Jonesboro, Georgia, Chidi “Chi Chi” Osondu specializes in creating “trap ballads,” blending classical notes to Atlanta’s popular trap sound. Chi Chi co-created the hit song “Throat Baby” by BRS Kash, which reached #1 on Urban Radio, has more than 29 million Spotify streams, and more than 14 million YouTube plays.

Additionally, Chi Chi built a solid discography producing hits for Grammy-nominated rapper Lil Baby including “Solid,” “Get Money,” and “Social Distancing” from the major album ‘My Turn,’ as well as co-creating “Both Sides” by Lil Baby ft. Gucci Mane.  The producer also collaborated with Rylo Rodriguez to create the popular track “No Fentanyl/Camera Roll.”

Walter Jones, UMPG Co-Head A&R said: “UMPG is happy to be partnering with rising creator Chi Chi. He already sees success with hits like Lil Baby’s “On Me,” and we are confident he will become one of the industry’s most sought-after producers.”

Chi Chi said: “I’ve been working hard for a while now and have been able to make great strides. I am excited to get started with my new supportive team at UMPG and create history one record at a time.”

Raised in a Nigerian household, Chi Chi was strongly influenced by afro-beats music and blueprint styles created by producers like Wheezy and Southside. The rising star’s contagious tag, “What’s happenin’, Chi Chi?” is growing to signature recognition in the music world.

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DJ Murph Is Doing Everything Right In The Concert DJ Space

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DJ Murph is an up-and-coming hot DJ to look out for. Raised in the overlooked town of Radcliff, Kentucky, he has been able to leave a global impression on the world. One of Murph’s most significant achievements is being rapper YoungBoy Never Broke Again’s official DJ.
He’s turned tables in Orlando, Los Angeles, Houston, Charlotte, and several other places. His future looks bright seeing as he has now played with many well-known artists in the country.

Many people still do not believe in him that’s why he wants to work hard and prove then wrong with his talent. DJ Murph has been featured on multiple radio and streaming platforms showcasing his talent. On top of that, he’s been ranked the #1 mixtape DJ in Kentucky four times in a row.

Follow DJ Murph here: https://www.instagram.com/iamdjmurph/?hl=en

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