Music Videos
REXX LIFE RAJ FINDS “BALANCE” ON NEW SINGLE & MUSIC VIDEO
Returning with another emotionally charged anthem, critically acclaimed California rapper Rexx Life Raj unveils a new single and music video entitled “Balance.” Listen to “Balance” HERE and watch the music video HERE.
Highlighting his evolution, bluesy guitar wrap around a loose beat as Raj’s impeccable and inimitable storytelling captivates. He ponders intense moments such as “mama on a stretcher” before achieving equilibrium on the refrain as he assures, “Tightrope walking, but you balancing.”
The accompanying visual is a touching sepia-toned time capsule. The moody video sees Raj pay homage to his late mother as he reflects on their experiences throughout the years, with both vignettes and real-life video snippets. Through it all, he clings to a children’s book called ‘A Mother’s Love,’ an irreplaceable memento.
“Balance was a concept I’d had in my mind for a while because it was something I had been dealing with,” Raj reflects. “Trying to juggle being a caretaker, music, businesses, and relationships were weighing heavy on me. I wrote it as an affirmation to myself and hopefully the listener.”
“Balance” sets the stage for more much more to come in 2022 from the Bay Area native.
The new single arrives on the heels of last year’s soulful “Calling” [feat. Terrace Martin]. In addition to garnering over 300K Spotify streams, the song received tastemaker praise. HotNewHipHop applauded how, “Rexx Life Raj delivers mindful bars over Terrace Martin production,” and REVOLT attested, “he hasn’t missed a beat.”
Racking up over 100 million streams and counting, Rexx Life Raj has asserted himself as one of the culture’s most precise and poignant West Coast voices. Beyond co-signs from G-Eazy and Kehlani and sold out tours on multiple continents, The Ringer predicted, he “is on the cusp of his break,” and all signs point to such a break in 2022. He recently curated a special Black History Month playlist for Soundcloud and was featured as part of Apple Music’s Hey Siri outdoor billboard campaign.
His last album California Poppy 2 saw Raj offering thoughtful commentary on what it means to be a Black man in America with his masterful flow and slick wordplay. Raj transitions from hilarious anecdotes and clever bullshit to heartfelt gems about relationships, and self-reflection, often making him both teacher and class clown on the same record. Produced by Kyle Betty (Raj’s in house producer) and Reece Beats (G-Eazy, Kehlani) and mixed by Alex Tumay (Young Thug, Travis Scott), California Poppy 2 also featured industry luminaries like Juvenile and British rapper Kojey Radical.
Stay tuned for more!
Hollywood, Florida native Ann-Derie presents the official video for “Maximum Capacity”, the new single from I Am Only Human, her forthcoming album which also spawned “Just Us”, produced by Alvin Speights (R.I.P.), the engineer behind tracks for India Arie, TLC, Keith Sweat and many more. Shot in New York City, the “Maximum Capacity” clip comes on the heels of Ann-Derie’s tour of the East Coast (watch her interview with 99JAMZ). “Maximum Capacity” is out now on Dxnna Music Group.
Check it out!
Daughter of the legendary emcee Method Man and Staten Island native Chey has recently been making her own mark on the game with a bubbly personality that goes with his prodigy level talent. Her skill is so sharp ESPN and Vibe took notice with features that boosted her into a league of her own among the new stars of hip hop.
Now she adds a candid interview and freestyle with the iconic Sway! With grace and persona Chey shines brightly on the legendary journalist’s platform that garnered the attention of everyone worldwide.
Watch below.
The LOX’s Styles P joins Poiison in the Boss Life Music Group presented music video for “Big Boys.” Serving as the commercial follow up to 2023’s “I Can’t Fall In Love” with Sha Money XL, which has already organically earned 100K+ streams since it’s debut in October, the Hip-Hop vocalist/songwriter finds herself trading bars with the decorated D-Block diplomat and fellow New York native about navigating romantic relationships without proper male guidance.
Hailing from Queens, Poiison passionately channels her life experiences into music, infusing pop and soul melodies with profound lyrical skill. Inspired by diverse artists like Madonna, Sade, Rick James, Lil Wayne, and Travis Scott she maintains a unique sound that captivates listeners; making their hearts and bodies move. As a multi-talented creative, Poiison actively oversees the details of her visuals, taking on the role of director to authentically deliver her perspective to the world with a fun and magnanimous spirit.
Her star quality and charisma are undeniably evident in her content. Parallel to her imagination, the release of her La Madrina mixtape series echoed creativity while showcasing her interpretation of well known industry records. Poiison’s development has led to performances alongside renowned artists such as 50 Cent, Ciara, and Robin Thicke. Poiison strives to create timeless music that conveys powerful messages rooted in real-life stories.
Press play on the Nimi Hendrix-directed visual for “Big Boys” as well as stream the official audio below via Roc Nation’s indie distribution company Equity.
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