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Bay Area Spotlight: @OfficialYID Preaches To The Masses In “Love Me Back”

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Listening to your OGs can save you a lot of trouble. These are people who’ve experienced what your either living in, pretending to be a part of, or what you’re currently involved in but unaware of the potential outcomes. They’re usually the most grizzled of veterans, old in age, yet wise and compassionate in their teachings. YID is the latest in this line of street veterans, but he’s much younger than his lyricism makes him appear. On his new track “Love Me Back,” his street life past and future are bared for all to see in a somber, perplexing listen about the dangers of this kind of lifestyle. His raps are powerful and plain; a conscious choice to show what lies in his heart without any gimmicks.

The visual reaffirms this straight-forward approach. There aren’t any foreign cars or naked women; it’s just YID, a chair, and a stern-telling to the camera. If you’ve ever had questions about the street life or would like to know what truly comes with it, we feel like YID’s new video will be exactly what you need to see.

Take a few minutes and check out “Love Me Back” below.

 

 

Music Videos

ATAK Releases Demon [Prod. By DJ Plugg]

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West Denver native ATAK drops new visuals to “Demon” off of his upcoming Prayers EP. Produced by DJ Plugg. Directed by GG Productions.

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Music Videos

Stephen Herman Jr. & Bubba Sparxxx Shares “Life’s Quite Nice”

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Stephen Herman Jr. and Bubba Sparxxx are back with a brand new single, “Life’s Quite Nice,” and it’s a must listen! Originally crafted by Herman Jr., this track took on new dimensions when Bubba Sparxxx got involved, infusing it with fresh, classic energy and depth.

Drawing inspiration from Bubba Sparxxx’s iconic hit “Deliverance,” the result is a mesmerizing blend of heartfelt lyrics, captivating melodies, and soulful vibes that will resonate with listeners of all backgrounds.

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Artist To Watch

Big YBA Show & Prove With ‘Definition Of Living’ Deluxe Album

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Upping the ante, NC representative Big YBA unloads the Deluxe edition of his most recent album the Definition of Living. Featuring five new tracks including “New York,” “For Your Love,” “Rap Assassin,” “Rebellious,” and “Cut ‘Em Off,” which was premiered by way of popular live performance platform Off The Curb, the enhanced body of work accents the original flawlessly.

Three months removed from his “Swag Surfin'” sampling collaboration “Hypnotic” featuring Rich The Kid signee SetitOff83 and the strategic seeding of LP standouts “30, “Rookie, “Lord Forgive Me,” “Venting Session,” “Mercy,” and “DOA,” the now 20 track collection of songs includes a lone guest appearance from GetRichZay while production duties are handled by Jozzex, KH Beatz, Maineestreamm, Prod No Heart, and Trippy XVI.

Raised in Durham, Big YBA is rapidly emerging as one of the most electrifying young artists from the Carolinas. With a brand built on authenticity, his versatility and melodic sound have allowed him to break through the industry release after release. Determined to experience success outside of his hometown, he views his personal and professional growth as motivation for listeners with similar ambitions.

Stream the Definition of Living (Deluxe) via Nu Nation / Vydia as well as watch his Off The Curb performance visual for “Cut ‘Em Off” after the jump.

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