Artist To Watch
TX’s Traffic Lee Shows Promise On “Follow Me”
Traffic Lee is a multi-talented recording artist who set the music world on fire with his scintillating bars and immaculate wordplay. Born and raised in Austin, Texas, Traffic speaks his truth, which inspires others while conveying real messages and emotions. His music can be described as charismatic, with a melodic style that is intricate and unique but still accessible to people from all walks of life. Having overcome adversity, Lee aims to become a beacon of hope for underprivileged people in his community. He hopes that his contribution to the industry will help provide better opportunities for his family and others.
After releasing various singles and projects, including “In Traffic We Trust,” “Booker T Project,” “Trap Back Open,” and “2Quick” featuring Sauce Walka, & being an official artist at SXSW 2023, Traffic is back with his newest installment “Follow Me.” This single speaks to the grim realities of his past while taking it a step further and walking you through the abandonment that Traffic once filled with life.
Lee has all the ingredients to one day become the first multi-platinum Hip-Hop artist from Austin, TX & in turn, open doors for other artists and labels in his city. He wants to change the narrative, create a culture for artists to thrive and receive the exposure they deserve, and solidify Texas as a creative and innovative place.
Follow Traffic Lee on his path to immortality, as his mission is about himself and creating opportunities for people who may not see them. It’s not hard to get behind a message bigger than music, so go watch “Follow Me” now!
Artist To Watch
Virginia’s Breeze Barker Kicks Off The Spring With His Triumphant Single “Ring The Alarm”
Breeze Barker (@breezebarker) is a seasoned rap veteran with the energy of a #1 pick in the draft. His new banger “Ring The Alarm” marks a new era for the Portsmouth-raised emcee who has earned his stripes as an emcee throughout his decorated rap career. The horn-laced instrumental pairs perfectly with his signature raspy tone and impeccable flow that has helped him become a staple within the 757 area of Virginia.
After building momentum with a slew of freestyles, including his regionally viral remake of G Herbo’s “Norfolk,” Barker is proving that his new project is on pace to be his best due to his increased hunger and undeniable charisma. He was one of the most exciting bar spitters from the region before catching Timbaland’s attention. Ultimately, he made a mixtape with him and fellow Virginia legend Young Crazy. Their collaborative mixtape Sharks x Pistols received major love on blogs, including top outlets like All Hip Hop and more.
“Ring The Alarm” is the beginning for the fiery yet fly emcee. While known for his knack for fashion, he’s letting it be known he hasn’t missed a step ahead of his most anticipated project in a while. Press play on the new single below from his forthcoming LP!
Stream here!
We’re excited to share some major news out of North Carolina’s rising Hip Hop scene. Rapper OTYOUNGTAE is gearing up to release his highly anticipated project titled 25, slated to drop in late May.
With momentum building and eyes on his next move, OTYOUNGTAE recently opened up about the inspiration behind the title. “Because I feel as if this is a transitional year for me for real, a peak level in my life. Everything after this is elevation,” he shared. That mindset sets the tone for what’s shaping up to be a standout release.
25 will feature a lineup of A-list collaborators, including label mate Playboy Poppy, promising a project that blends personal growth with high-level artistry. Whether you’re new to OTYOUNGTAE or already tuned in, this upcoming drop is one to watch.
Stay locked in—we’ll be bringing more updates as the release date approaches. In the meantime, follow @otyoungtae on Instagram for the latest news and exclusive content.
Virginia Beach rapper J.R. Clark and rising talent KAI$er join forces for “Stay Solid”, a no-frills anthem about loyalty, resilience, and standing firm in a world that too often rewards the opposite. Released via Vintage Sound Entertainment, the single pairs sleek production with razor-sharp verses that reflect each artist’s commitment to authenticity—both in life and lyricism.
“Stay Solid” is more than just a street sermon. It’s a statement: one that encourages listeners to stay grounded, trust their instincts, and never fold under pressure. As J.R. Clark spits vivid lines born from real-life experience, KAI$er provides the perfect counterbalance with a smooth yet commanding delivery that underscores the song’s message. The chemistry is undeniable. The result? A track that sits comfortably between classic hustle rap and modern motivational soundtracks.
Check out the video below:
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Virginia’s Breeze Barker Kicks Off The Spring With His Triumphant Single “Ring The Alarm”
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