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Meet Cauthen Vaughn: Entrepreneur, CEO, Manager + A&R

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Meet Cauthen Vaughn: A multi-faceted entrepreneur, CEO, manager, A&R, who strives for the excellence, perseverance and love of his craft.

Born in Sacramento, California on November 5, 1979, Cauthen began pursuing a career in the entertainment and business arenas as early as his teen years. In pursuit of his dream and driven by passion for film, television and music — the Cali-native dedicates his life’s work to perfecting the culture.

Working with many leading contributors in the entertainment industry, Cauthen continues to surpass the goals he has set for himself. In addition to running his own management company and label, Cauthen continues to support the underprivileged through his volunteer and donation efforts.

After graduating high school, Cauthen relocated from the West-Coast to the South of the Country. Specifically to the ATL — to realize his ‘middle-school’ dream of attending Morehouse College (Atlanta, Georgia). While attending Morehouse College as a business major, he also nurtured his interests in acting, modeling, songwriting, and theatre.

Upon graduation, Cauthen immersed himself in both the fields of entertainment and corporate business. At that time, he wisely chose to remain in Atlanta to capitalize on the alumni network that naturally developed around him.

By 2016, Cauthen decided to relocate to the Big Apple. (NYC). That’s when he started his journey as an A&R, joining one of the major labels of the world, Universal Music Group (UMG). Just two years later, he worked with another powerhouse, Def Jam, fully transitioning to the A&R role.

To further expand his A&R services, Cauthen started his own management company in 2019, WeR1 Productions, located in Los Angeles. He was then named ‘Label Head‘ of 9th Insight Group, which was founded in 2021.

Vaughn is easily considered a household name within the industry thus far, and it’s simply just the beginning of what he has planned. Luckily, we recently got the chance to chop it up with Cauthen — for a dope, in-depth conversation.

We spoke on his time at UMG, his transition to Def Jam, and some of his inspirations. He also names a few of his favorite books, his thoughts on the industry today, and even gives some quick advice for up-and-coming artists.

Read about it all below and stay connected with Cauthen via social media: @cauthenvaughn.

You run your own management and label company — how did that come about?

“Management company came about first due to the need of creating an LLC for business purposes, as demand grew for my attention musically. The Label was created while working in the music business in NY. 9th Insight was created when I realized I was bringing to the table much more than just management for artists.”

How was the transition from growing up in Sunny California — to the down South of Atlanta?

“I loved it. Opposite side of the country, new culture, new people and new surroundings. I was unsure for a couple of hours once I first arrived but never had a doubt after.”

What made you decide to stay in Atlanta after graduation?

“Coming from Sacramento, CA to Atlanta, GA was a huge difference in my life. I grew to love Atlanta as my second home and had numerous benefits of staying instead of returning to Sacramento. Opportunities, relationships, and business are some of the reasons I decided to stay.”

How was your time at Universal Music Group as an A&R?

“Priceless. What I learned and was able to apply to my life can’t be described. Great times along with life lessons that helped mold me into the person I am today.”


In 2018, you then went from UMG to Def Jam — why the transition — and was it much different?

“The transition from UMG to Def Jam was more of a group transition. The team I was with transitioned as a whole and I couldn’t have been more excited about it. This was when Paul Rosenberg (Eminem’s manager) took the lead. Def Jam is arguably the greatest label in Hip Hop history and I was a part of that. The difference came from dealing with more people in different departments. The goals for me were the same.”

You’re very into reading. What are some of your favorite books?

“Well, I wouldn’t say very much. But I do enjoy reading something I learn from no matter what it is. Some of my favorites would be Originals by Adam Grant and Outliers by Malcom Gladwell.”

Who / what are some of your inspirations?

“I’ve been asked this question before and it’s hard for me to pinpoint one thing or person at a time because generally I’ve been inspired by many things around me and by people that have contributed something I was fond of. For example one of my first inspirations was Michael Jordan because of my love for basketball. So you can imagine from artist to activist, to the world as a whole how long that list really is.”


How do you like your role as an A&R?

“I’m naturally a A&R, meaning it’s a part of who I am. I’m an A&R in my management role and in my label. Fun fact, I was working with a reputable writer before I moved to NY and while we were working on a song, I would say things that made him stop and say you are a A&R. At the time I didn’t know what an A&R was so he had to explain it to me.”

What are your thoughts on the music business today?

“My thoughts on the music business today is to make the most of your situation as it relates to you. I’m not going to downplay the majors or uplift the indies and visa-versa .. because it all depends on what’s best for you and your situation. Music will continue to thrive and we will need to adapt around it.”

Before we go .. can you give some quick advice for an upcoming artist today?

“I would say try to stay true to yourself. If you can’t then you can’t because a lot of people copy others or take from others and apply it to themselves. I’ve seen that work for some, we all do it just don’t over do it. Keep your individuality as much as possible. And like Polow da Don once told me, “Make sure that s*** hot.”

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Features

Jason Warrior Is Not Letting Up

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NBC’s The Voice, The Four, Sunday Best, and American Idol all have one thing in common. Care to guess? Jason Warrior! Jason is one of the star talents that can be seen on a variety of national television shows.

The American national performer started his journey in Season 11 of The Voice, a reality streaming program on NBC, in which he was a member of Team Blake.  Born and raised in Chicago, Jason is not afraid of putting it all out on the stage, and in return fans love most for it.  Along with The Voice, Jason also appeared on Season 1 of The Four, Season 9 of Sunday Best, and Season 9 of American Idol.

Despite receiving unfair treatment, Jason did not let opinions and negativity make him doubt his talent.  His latest single, “Love on You”, possess’s visuals with a fire heat signature of passion as he performs. 

Jason’s music is living proof that controversies and viral videos are short-lived and it is the effort and talent that has consequence.  His viral video of The Four, where he’s seen calling out Megan Trainor, a famous singer and judge of The Four, for her unjust behavior earned him a certain notoriety that caused an unfortunate backlash.  Jason Warrior has learned from his experiences on these television programs, using the critiques to continuously evolve.  Despite being involved in a few controversies on television, Jason’s hustle did not cease.  With an enormous total of 72.5k followers on Instagram and 68.2k subscribers on YouTube, Jason is a luminary in his city.

If music is an art, Jason is a Michaelangelo. If music is creativity, Jason is a Jimi Hendrix.  Jason doesn’t set limits on himself and believes it ridiculous to keep himself in one place when he can reach a variety of groups at anytime. 

Follow @iamjasonwarrior on Instagram! 

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Artist To Watch

Afrobeats record producer and artist Lancky Cresco releases “All This”

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Multifaceted Nigerian-American artist and record producer Lancky Cresco today shares a brand new single titled, “All This.”

The talented artist renowned for his cross-genre sound palette of Hip Hop, R&B & Afrobeats strikes again with this cathartic record that has him wear his heart on his sleeve. “All This,” is a creative blend of sounds and melodies that incorporates various elements into it – making for a dynamic work of art that sets the tone for who Cresco is.

Combining strummed guitars, haunting background cacophony, rhythmic shakers, among a raft of sounds, this Lancky cut, like the majority of his works, is sticky with emotion, grosses a fullness about it, and has an almost heartbroken texture. Subject matter wise, Lancky is in a lamentation state of an ex-lover as he combs through different feelings to share this powerful record. The track is a well-rounded effort of pain. 

“Looking at the world around us we have all this beauty, we need to take time to appreciate it,” Lanky Cresco says.

Lancky, who has made a name for himself for managing to bridge traditional influences of music with a modern approach, follows this song after his earlier releases “DONGOYARO” & “Super Glue.”

“Helping people is what is making me dedicate my life to music,” he says. “I believe music can change the world, and I want to contribute my music to uplift people, changing the world one step at a time.”

His bombastic vibes are clear for everyone to vibe to on “All This.” He has previously stated his music “is medicine for good mind and body” and this recipe is again reinstated on his latest single. 

He started making music from an early age while he was in elementary school in Nigeria before joining the choir to further his prowess on the drums. With a profound background in music, he has now developed his craft into a full-throttle music production craftsman and mix engineer that conjures savory sounds that exude feel-good vibrations. He is also a singer by design and can stir up different inflections and melodies to deliver meaningful messages through song. 

Listen to “All This” below:    

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Features

DJ MADOUT Is Elite At His Craft, A Recap!

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During the 90s, hip hop and reggae music exploded onto the forefront of the world, reaching their highest level of recognition and artist development. Music was at its prime from artists such as Jay-Z, Biggie, Gregory Isaacs, Bounty Killa, and Black Eyed Peas. This era in rap and dancehall-inspired many current emcees, singers, and disc jockeys of today’s mainstream. Motivated by his predecessors to create a distinctive atmosphere with the spin of record, it was only a matter of time before the clubs began going insane about a rising spin master, DJ MADOUT.


Disc jockey extraordinaire DJ MADOUT was not only known as a music geek who was always “extra early and always in front” when it came to music classes. Professionally trained on the saxophone and trombone, MADOUT’s ear for music began to grow and mature with sounds, beats, and notes. MADOUT was often inspired by the blended sounds of planes, trains, horns, and beatboxing influenced by the Caribbean and New York City life. A crazy combination, to say the least, MADOUT found music through all aspects of life. Influential reggae greats like Sizzla to alternative bands like Green Day greatly impacted MADOUT’S style. Like most New Yorkers, MADOUT knew that success would only happen through hard work, hustle, and the daily grind. Surrounded by the nightlife culture, the go-getter T positioned himself as a promoter. He not only coordinated many social events but also secured entertainment and even used his craft as a DJ to amplify the crowd to the highest possible level.


Known within the Bronx for the “Livest” parties, MADOUT has become a music spin man all flock to hear. People across the tri-state area anticipate his annual affairs, such as Punk Rock and Pajama Pillow Fight, among other events. He has spun for countless musicians such as Lloyd Banks, Fred DA God Son, Shaggy, Sean Paul, Marley’s, Gucci Mane, Juelz Santana, and Ace Hood, to name a few. He has also mixed for HOT 97’s WHO’S NEXT, Beauty Franchise Sephora, The Legendary Suez Rendezvous, DJ Kay Slay STR8 STUNTING Magazine, VH1’s Love & Hip Hop ATL Stevie J, and VH1’s Black Ink Crew Members Puma & Sassy and many more.


This young DJ is not only in our tri-state but is also traveling and hitting the world by storm as he recently toured the Caribbean Islands, Australia, and the UK. Be on the lookout for MADOUT as the world is gearing up to go MAD about him. He’s is one of one and you need to book him asap. His Instagram is @Djmadout.

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