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Kenzo Balla Puts an End to the Nonsense in “Enough Is Enough”

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Spitting battle-ready bars with a roaring rasp, Kenzo Balla won’t rest until he reaches the top. Maintaining his high-volume hot streak of releases, Kenzo is back with fellow NYC natives and frequent collaborators Rayy Balla and Cito Blick to share “Enough Is Enough,” his new video single. Featuring wicked, dark drill production by Gor888, the track finds Kenzo and company completely out of patience, champing at the bit to stir up some trouble: “Spinnin’ with my ‘ootas, tryna spark sh*t/We tryna lay ‘em down just like a carpet.” 

The video for “Enough Is Enough,” directed by Jus MH, finds Kenzo, Rayy, and Cito wreaking havoc in the Bronx, mobbing up on sidewalks and in hallways and corridors, letting any bystander know who runs the city. “Enough Is Enough” arrives less than a month after Kenzo’s latest EP, The Year Of The Balla, home to high-powered recent singles like the unrelenting “Opp Huntin’” (1.8 million views), the soulful “What’s The Move,” and the TG Crippy and Rayy Balla-featuring “Unfinished Business.” Anchored by a cohesive, contemporary East Coast sound which greatly benefits Kenzo’s most wide-ranging sound palette to date, The Year Of The Balla is available everywhere via 10k Projects

A rising name in one of the nation’s busiest rap scenes, Kenzo Balla made his mark on the scene with his relentless rhymes and high-energy vocals. Known for collaborating with fellow Bronx heavyweights like his brother TG Flockaa, Kenzo kicked off his career with a frenzy of fiery videos, including local hits like “5th To Sev” ft. TG Flockaa & Pdot Sav (2.2 million video views), “OOTAZ,” and the “Love Nwantiti”-remixing Let Me Know” (2.1 million views). This summer, the former AAU baller tore up the streets with Dead Gzz,” a vicious, uptempo missive that racked up over 1.8 million video views since its release in June 2022. Kenzo closed out 2022 in typically aggressive fashion with Mr. Ready to Blitz (Deluxe), home to the NPR-approved “Krash Out.” Kenzo earned a nomination for XXL’s “10th Spot,” giving him a chance to be voted onto their 2023 Freshman Class.

Continuing to rise as his year progresses, stay tuned for much more from Kenzo Balla.

Watch “Enough Is Enough” ft. Rayy Balla & Cito Blick below!

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MUMU FRESH Releases “MY WHY”

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Grammy-nominated Washington, D.C.-based singer/songwriter/emcee Mumu Fresh presents her new single “My Why”. Produced by Carvin Haggins and Johhny Smith, “My Why” will appear on The Healing, Mumu’s forthcoming album which will also feature contributions from DJ Jazzy Jeff, Nile Hargrove, 14KT, Daniel Crawford, Vidal Davis, DJ Dummy and more. Mumu has collaborated with Lil Wayne & Tech N9ne (stream “Too Good”), Busta Rhymes, Salaam Remi & Black Thought of The Roots (watch the music video for “No Peace”) and Common (watch Mumu Fresh and Common perform “I Used To Love H.E.R.” live) and Tobi Nwigwe (watch the music video for “Tundah Fiyah”). Mumu has performed on two separate NPR Tiny Desk concerts (watch Mumu Fresh featuring Black Thought of The Roots & DJ Dummy on NPR’s Tiny Desk) and has performed worldwide at events like the Essence Music Festival, Montreux Switzerland’s Jazz Festival and Dubai’s Sole Fest DBX. “State of Emergency” marks another chapter in a career of self-described “art activism” for the Baltimore native who has performed and given lectures within the US prison system, The Congressional Black Caucus, I.M.A.N. Central in Chicago & Atlanta, The W. K. Kellogg Foundation, Ford Foundation and The Indigenous People’s Movement. Mumu is co-creator of the Recording Academy’s “Best Song For Social Change” trustee award which went live in 2023 at the 66th GRAMMY awards show and was presented by The First Lady, Jill Biden. The winner of Indigenous Music, Washington Area Music (WAMMIE) and Urban World Music Video awards, Mumu has served as Musical and Cultural Ambassador for the US State Department, Ambassador of The Black Music Collective and is a former elected governor of the DC chapter of The Recording Academy. Mumu describes “My Why” as “a tribute to that person(s), place, or thing in your life that is your “WHY”. Your reason not to give up. Your reason to keep trying and to push a little harder than you thought you could. You why reminds you of what you’re made of and brings out the best in you.” The Healing drops April 19.

Check it out below!

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JimEMacLive & Ralo the Pimp Release “Choose ℗”

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In the realm of Hip Hop music emerging stars we have JimEMacLive and Ralo tha Pimp. JimEMacLive links up with Ralo tha Pimp to release the smash single “Choose”. ℗Hip-hop has long been rooted in authenticity, and it’s hard to find someone who puts his sweat & tears into the genre like JimEMacLIVE. Growing up on the streets of Indianapolis, crime & violence were prevalent right outside his door, however, a younger version of himself found solace inside with his mother. Helping her clean the house to the sounds of Al Hudson, and discovering music from the likes of E40 & 2 Pac helped shape his musical taste from an early age. When he decided to start crafting his own sound during his teenage years, while the skillset was unpolished, his unwavering determination & versatility were as present as ever. When darkness surrounds his city, JimEMacLIVE wants to be that ray of light piercing through the veil. “This is my therapy. Love, gratitude, determination; you can overcome any & all obstacles that come before you as long as you believe.” Make sure you listen to JimEMacLive feat. Ralo tha Pimp “Choose” ℗ on all digital platforms.

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Artist To Watch

Goldenboy Countup Is Out For “That Chicken”

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Continuing his Love Golden 3 campaign, Florida’s Goldenboy Countup follows up promo visuals “For Life” and “In The Mix” featuring Laniyah Westt with the music video for “That Chicken.” The small screen interpretation for the fan-favorite standout finds the chicken man true to form rapping braggadocious bars into the camera while flexing iced-out jewelry and designer drip.

Goldenboy Countup hails from Deland, a small town between Sunshine State cities Daytona Beach and Orlando. He’s most known for his raspy whisper flow and unrivaled work ethic which has garnered attention from fellow Hip-Hop artists Rod Wave, Money Man, and No Cap. Throughout his nearly five-year-long music career, Countup has sold out venues in most of the Southeastern region including Georgia, The Carolinas, and Virginia.

Watch the DJ Swift-shot HD clip for “That Chicken” and stream Love Golden 3 as a whole on your DSP of choice below via Fly Chicken Family/ONErpm.

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