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Jay Fizzle Hosts a Paper Route Party in New “Won’t Cost Sh*t” Video

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Jay Fizzle floats above Tennessee trap instrumentals, delivering sturdy street stories with a fast-talking flow. Celebrating his success with his chosen family, the Paper Route Empire rapper shares the new video for Won’t Cost Sh*t.” Riding an atmospheric instrumental and toe-tagging the thudding percussion, Fizzle puts on a master class in flexing like only he can: “So much ice around my neck I coulda bought a ‘Rari/Plus I walk in with my strap, reach for my chain you get it poppin/Got all these racks they think I sold my soul to ‘luminati/They say ‘how he get so rich but he ain’t never went to college’?” In the video, Fizzle shows the world how he moves in Memphis, flashing his racks and his ice, sitting in the front trunk of his purple Tesla, and hosts a raucous party in the city, with guests like PRE brethren Key GlockPaperRoute Woo, and many others. “Won’t Cost Sh*t” is the latest clip from DonaFizzo, Fizzle’s latest album, following in the wake of the star-studded “Dust Town Livin” ft. Big Scarr & Big Moochie Grape.

Released last month, DonaFizzo finds Jay fitting his flow into unexpected pockets on each stellar instrumental–including beats from heavy-hitters like BandplayAyoza, and Sosa 808–with mutant-like machismo. With a style inspired by his own Master Splinter, Young Dolph, Fizzle’s desire to ascend from the gutter can be felt in every track. From the arcade villain-esque “Nike Check,” to the Mission: Impossible-esque bounce of “50 Freaky B*tches” ft. 21 Lil Harold, to the furiously flex-heavy “Nothing Into Something,” DonaFizzo hits harder than a bo-staff from start to finish.

With a knack for invention embodied in every flow he creates, it’s not hard to see why Jay Fizzle identifies so closely with his favorite purple Ninja Turtle, Donatello. Enlisting Big Scarr and fellow Paper Route Empire artist Big Moochie Grape as his fellow Memphis Mutants, Fizzle shares the new video for “Dust Town Livin” from his recent mixtape, DonaFizzo. The track finds Fizzle laying the groundwork for the trio’s pursuit of the paper, casting Scarr and Moochie as his Leonardo and Rafael with each artist’s unique talents combining to heighten the strength of the team.

DonaFizzo is the latest salvo in a busy year for Jay Fizzle and the rest of PRE. Fizzle kicked off the year with purpose, sharing “LLD,” a heartfelt tribute to his mentor Young Dolph. Adorned with lush harmonies and a star vocal turn from Ricco Barrino, “Long Live Dolph” finds Jay Fizzle baring his soul, the South Memphis native audibly emotional when he relays his gratitude to his mentor for teaching him everything he knows: “The way I talk, the way I walk, the way I act, the way I dress/The way I do my thing up in the booth, I learned it from the best.” With over 1.8 million views on YouTube, “LLD” is the opening track from Paper Route Empire Presents: Long Live Dolph, a compilation album from the independent label, which features appearances from nearly every artist on PRE, including Key GlockBig Moochie GrapeKenny Muney and more.

Watch “Won’t Cost Sh*t” here!

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SCOREY DROPS BRAND NEW VIDEO SINGLE “OH WELL”

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Scorey has released his brand-new track “Oh Well” – listen HERE. Hailing from Syracuse, NY with a cucumber cool composure that sets him apart from the hectic rap landscape, the track is taken from Scorey’s upcoming mixtape, Help Is On The Way, coming out on December 9th. The track also comes alongside an official video – watch HERE.
 
Featuring 16-explosive tracks, Help Is On The Way displays Scorey’s comfortability undefeated with his effortless rhymes and intuitive thinking. Scorey recently released his first offering from the tape “156 Hudson” – listen HERE
 
As the first artist signed to Capalot/ODA Records, Scorey has amassed over 9 million all-time listeners on Spotify, and can be heard on Dro Kenji’s “FINDERS KEEPERS” with Internet Money. After earning a spot-on Polo G’s Hall of Fame Tour, Scorey has released a string of songs including “Love Letter”, “Broken Guitars” from Polo G’s #1 albumHall of Fame and “Catch Me If You Can”. This year, Scorey has performed at multiple festivals including Rolling Loud SXSW, Dillo Day Festival at Northwestern University and Rolling Loud Miami. With two years of hard work and dropping multiple tracks and visuals, Scorey is ready to emerge from his perch upstate New York and blitz the rap game. Stay tuned for his steady rise. 

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SHY GLIZZY’S BANGER “WHITE GIRL” GOES PLATINUM!

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Multiplatinum GRAMMY® Award-nominated Washington, D.C. rapper and Glizzy Gang Founder Shy Glizzy has just picked up a platinum plaque for his enduring banger “White Girl.” In order to celebrate this milestone, he unveiled the long-awaited music video for the track—streaming on his official YouTube Channel now.

The black-and-white clip unfolds as a cinematic affair. It brings the lyrics to life as it follows Shy Glizzy past an encounter with a paparazzi and into the arms of a blonde femme fatale. In between seductive vignettes in the bedroom and at the pool, tension builds until the bloody finale ensues. It might just be his most captivating and arresting video to date.

Of course, the track originally adorned his breakout 2014 mixtape, Young Jefe, which introduced his fan favorite series of the same name.

It also continues a prolific streak. He recently dropped “MMY Freestyle” and “Underrated.” He shot the eye-catching video for the latter in Dubai. Moreover, HotNewHipHop hailed “Underrated” as “airy and chilled-out,” and REVOLT plugged the video, “He spends the day cruising the desert in his luxury red whip before heading off to the local markets at night.”

In other big news, his now-legendary collaboration with Goldlink “Crew” [feat. Brent Faiyaz & Shy Glizzy] has gone 6x-platinum!

Pushing forward without apology, Shy Glizzy consistently proves the real is back as he prepares more music for 2023.

Shy Glizzy has redefined, reignited, and reupped the DMV as a stronghold for hip-hop. Along the way, he has gathered over 1 billion streams and shined on the gold-certified “Do You Understand” [feat. Tory Lanez & Gunna] and the platinum-certified “White Girl.” He broke through into the mainstream in a big way with his appearance on Goldlink’s 6x-platinum “Crew” [feat. Brent Faiyaz & Shy Glizzy], earning a GRAMMY® Award nod in the process. Beyond widespread praise from Pitchfork, The FADER, The Washington Post, and more, he received a coveted cosign from Beyoncé who famously bopped along to “Awwsome” at Global Citizen Festival. Not to mention, he also heads up his own Glizzy Gang label as C.E.O. He not only remains a pillar of the DMV, but the culture at large as he kicks off his next era in 2023.

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Icewear Vezzo Connects with Jeezy, Gangsta Grillz Tape Out 12/8

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A slick-talking Detroit hero who’s steadily upped his ante in recent years, Icewear Vezzo drips with insights into successful street living. Teaming up with a fellow hustler for his latest music video, Vezzo shares “One Time” ft. Jeezy. Complete with the menacing piano lines and ominous bells that characterize many of Vezzo’s most beloved tracks, “One Time” is an anthem dedicated to the trappers and the flexers, with a countdown chorus that demands to be chanted by a crowd: “Three times for the n****s in heaven/Four times for the bad b*tches that’s steppin.” Vezzo and Jeezy are complemented by the energetic ad-libs of the legendary DJ Drama, who also appears in the music video. Directed by Diesel Films, the video finds Vezzo, Jeezy, and Drama relaxing in Vezzo’s native 6 Mile, as they turn up in an abandoned warehouse.

“One Time” hails from Paint The City, the upcoming mixtape by Icewear Vezzo. Hosted by DJ Drama, Paint The City is the latest edition of the DJ’s famous Gangsta Grillz series of tapes. The new video is the second glimpse of the upcoming tape, following God Bless The 6,” a collaboration with his fellow 6 Mile native Babyface Ray. The first full-length to be released since Vezzo signed to Quality Control MusicPaint The City is available everywhere on December 8th.

The upcoming tape arrives at the end of a banner year for the respected Detroit rapper. In July, Vezzo released his acclaimed Rich Off Pints 3, the concluding chapter of Vezzo’s signature mixtape series. Continuing the path set by 2021’s Rich Off Pints and Rich Off Pints 2, which generated a combined 150 million streams across platforms, Rich Off Pints 3 is the product of a man who has been through hell in the pursuit of better days. The tape recently earned praise from Pitchfork, who stated, “His latest project basks in the idea that an album this regionally specific can still have nationwide appeal.” Later in the summer, Vezzo connected with Kodak Black for It’s All On U,” a buzzing single that racked up over 5 million streams on Spotify and 11 million views on YouTube.

Vezzo’s new deal with Quality Control marks the start of an exciting new period of success for the budding superstar. Consistently racking up more than 4 million streams on his catalog per week, Vezzo’s ambitions reach far beyond music, and even beyond the physical realm. The Iced Up Records CEO is a serial entrepreneur, starting his own businesses in fields as diverse as real estate, cannabis, snacks (We Eatin! brand recently dropped Vezzo’s own flavor of chips, called Vezzo Hotz), and jewelry maintenance. Vezzo is on track to be a pioneer in the burgeoning metaverse, with his own VezzoVerse launching soon and a forthcoming line of NFTs.

With limitless ambition and the work ethic to achieve his every desire, it’s only a matter of time before Icewear Vezzo takes over the game.

Watch “One Time” ft. Jeezy!

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