Artist To Watch

J. Lock Is Ready To Go Next Level

Published

4 months ago

February 11, 2023

Weasel

J. Lock is a true student of the game. His versatility is as strong as his will to create fire music. The Mississippi-born recording artist has been recently honing his skills in Atlanta. Since 2021, J. Lock has become a more notable name in the music space. Lock is a great learner and knows how to make a fire song for the ladies. His fanbase is steadily rising, and plenty of people are ready to see him win. His newest single is coming out soon, so we wanted to connect with him ahead of it.

Check out our dope conversation with J. Lock here below!

What city are you from/ Where are you based now?

I’m from Forest, Mississippi. I moved to Atlanta in 2021 when I turned 18 for music and my label Stoner Road Music. There’s been so much movement and growth since I made the transition. I’m glad I did.

What made you choose the artist name?

One of the reasons for my choice of name was because I wanted something similar to one of my favorite artists J. Cole, but also because it was close to my biological name.

You make a lot of music for the ladies. Tell us the story behind “Selfish” for those who have yet to listen.

The name speaks for itself, but “Selfish” is about a guy who wants to be with a girl and doesn’t want anybody else to have her. He’s selfish for her.

Has your upbringing played a role in shaping who you are and defining your sound today? If so, how?

Of course. My upbringing taught me discipline, patience, drive, and a lot more. My mom taught us to go after anything we want and to work hard for it. When she left to serve in the military to give my siblings and I a better life, that’s when I knew I had to step up and take my career seriously. The jazz and blues that my family always played in Mississippi influenced my music heavy. It’s also where I discovered Motown Records.

How would you describe your sound to readers who may need to become more familiar with you?

My sound depends on the season. I would describe it as melodic, lyrical, even wavy and smooth when it comes to certain tracks.

What ultimately inspired you to dedicate yourself to a music career?

If you want to do something and really do it, you should be dedicated and committed. I always had a love for music and I knew I wanted to take it seriously and make a name for myself in this industry.

Your videos are movie quality, why is it so important to provide dope visuals in today’s music space?

Thank you, I appreciate that. Visuals have always been important in music. It’s important because your vision for the song comes to life in a creative and artistic way. Your audience gets to see your vision for the song and it has to be great quality. Something they won’t forget.

Do you have any hobbies outside of music? What do you do to stay creative?

I love to play basketball and workout. I also like to watch tv when I get time. To stay creative, I just try to be present and to live and take everything in.

What were you doing before music?

Well before I was signed to Stoner Road Music, I was working at Wendy’s and McDonald’s. Using that money to fund my music career. Kids today need to know that a hustle is a hustle and not to feel discouraged for doing a regular job. As long as you stay focused and believe in yourself, big things can happen for you.

Who are some of your main musical influences?

J.Cole, Drake , Kendrick Lamar

What are some of your music career goals for the future?

My goal is to constantly get better at my craft and be the best artist I can be. And of course, I’m looking forward to many plaques and musical accolades. I was just in LA for Grammy week. We went to a lot of industry events and Grammy parties. I hope to be nominated for one someday.

What’s next for you? Are you working on any upcoming projects we should be on the lookout for? Include some dates if you have them.

What’s next for me is still dropping hard singles for the fans. Fans should be on the lookout for “Selfish” ft RL, it’s a great track. As far as projects we shall see.

What message do you hope fans take away from your music?

It’s okay to be the way you are, as long as you’re honest and truthful to whatever you believe in.

Where can we follow you on social media?

Instagram – @J.lockofficial , Twitter @SRM_JLock, YouTube – J.lock_Srm

Artist To Watch

Heartbreak Jay Drops His New Cinematic LP, ‘Heartbreak Hotel’

Published

3 hours ago

May 31, 2023

Weasel

Following a multi-year stint in prison, Northern Virginia’s Heartbreak Jay is back with a ’70s-inspired 17-song LP titled Heartbreak Hotel. The cinematic audio adventure showcases Jay’s versatility, growth as a song maker, and prowess as an emcee. The sample-driven project is exciting and features four skits that help tie the whole story together before closing out with “11/28,” a transparent outro that gives fans a full glimpse inside the mind of one of the DMV’s most battle-tested stars.

The star-studded LP is like a family reunion when it comes to great rappers from VA. The tape boasts guest verses from ISO SCO, GORDO, D$G Dae, and Jetlife’s own Black Cobain. Each artist gave a valiant effort in tandem with Jay. Although there are countless features, Jay’s solo tracks show various sides of the multi-talented rapper. Songs like “1000 Bodies,” “Changed,” and “Tell Me” give fans a front-row seat to the movie that is Heartbreak Jay’s life.

Heartbreak Jay has received co-signs from top outlets like No Jumper, Lyrical Lemonade, and many more. His career took a slight pause, but he’s ready to make up for lost time after his release from prison. The YAP-representer is positioning himself for success.

Check out Heartbreak Jay’s newest LP, Heartbreak Hotel, via FEEDTHEFAM below!

4sho Playlist

Blizz: Unleashing Authenticity and Soulful Sounds on the Music Scene

Published

5 days ago

May 26, 2023

Jessie

In the dynamic landscape of the music industry, one artist is carving out a distinct space with his unique sound and captivating storytelling. Meet Blizz, an emerging talent hailing from the east side of the low end in Gary, Indiana. With an unwavering passion for his craft and an undeniable talent for crafting metaphoric trap vibes infused with a captivating Midwest flow, Blizz is making a lasting impact on listeners near and far.

While currently based in Gary, Blizz frequently traverses between the vibrant music hubs of Los Angeles and Atlanta, soaking in the diverse influences and experiences that shape his musical identity. His love for music has been a guiding force since a young age, fueling a deep emotional connection and inspiring him to create art that resonates on a profound level. Drawing from his own life journey, which includes overcoming adversity and navigating complex relationships, Blizz channels his trials and triumphs into his music, weaving a raw and relatable narrative that touches the hearts of his audience.

When asked about his biggest influences, Blizz cites the legendary Snoop Dogg as a pivotal figure in shaping his artistic vision. The impact of watching Snoop’s iconic “Gin and Juice” music video left an indelible mark on his creative aspirations. Blizz also draws inspiration from the captivating energy of 2Pac’s gangster persona, the unique styles of artists like The Notorious B.I.G. and Lil Wayne, and the boundary-pushing artistry of contemporary icons like Yo Gotti, Lil Durk, and Drake. These diverse influences converge to form Blizz’s signature sound that seamlessly blends tradition and innovation.

Presently, Blizz is focused on promoting his latest project, the compellingly titled “Iced Out.” The inspiration behind this project stems from his collaborations with Grammy-nominated artists Freddie Gibbs and the esteemed producer honorable C Note, renowned for their contributions to the music industry. Recognizing the untapped potential within his own artistry, Blizz embarked on a creative journey to elevate his music to new heights and share his unique voice with the world.

On the symbolic date of 2/19/23, fondly known as “219 day” in his hometown, Blizz unveiled “Iced Out” to a rapturous audience. This project serves as a testament to his growth as an artist, highlighting his industry connections while providing a glimpse into his personal voyage filled with pain, struggles, and moments of euphoria. Through his music, Blizz invites listeners to embark on a transformative journey, offering solace and unity in the shared experiences of life’s triumphs and tribulations.

Looking ahead, Blizz has an exciting roadmap planned for his burgeoning career. A deluxe version of “Iced Out” is set to captivate his devoted fan base, introducing new dimensions to his artistry. Additionally, fans can anticipate a visually stunning music video slated for release on May 18th, alongside upcoming interviews and podcast appearances that will offer deeper insights into Blizz’s creative process. With an unwavering work ethic and an unyielding commitment to his craft, Blizz is poised to push the boundaries of his music and make an even greater impact.

As Blizz continues to evolve and mature as an artist, he hopes that his loyal fans, who have been with him from the start, will witness his growth reflected in his lyrics and artistic expressions. He aspires to forge a genuine connection with his listeners, offering solace, understanding, and guidance through his music. Blizz’s melodies and heartfelt lyrics serve as a testament to the power of authenticity, and his unswerving dedication to inspire and uplift others serves as the driving force behind his musical odyssey.

Artist To Watch

BenBoh x 2kBaby Unleash ‘Jealousy’on May 26th – Get Ready for Straight Fire!

Published

1 week ago

May 23, 2023

Kalisha Perera

BenBoh, the rising star from Olney, Maryland, is once again poised to conquer the hip-hop scene with an explosive new release. This time, he teams up with the immensely talented 2kBaby, straight out of Louisville, Kentucky, to bring us the scorching track titled “Jealousy.” So brace yourselves, as these two lyrical powerhouses will set the industry ablaze.

With his previous hits making waves, including the viral sensation “Sick Of Love,” which has surpassed an astonishing ONE MILLION views on YouTube, BenBoh has proven his mettle and established himself as a force to be reckoned with. This artist’s journey to stardom has garnered attention from top-tier entertainment news outlets such as Akademiks, Our Generation, and SayCheese TV, solidifying his status as a rising icon.

The snippets of “Jealousy” that have surfaced on social media and tantalizing glimpses from recent performances have already ignited enthusiasm among fans. Anticipation is at an all-time high as listeners eagerly await the full release of this highly anticipated track. BenBoh can barely contain his excitement, exclaiming during a recent interview, “‘Jealousy’ is my most anticipated track ever. This one will make waves like never before, and it’s destined to become the ultimate summer anthem!”

The collaboration between BenBoh and 2kBaby is an electrifying combination that adds a new dimension to “Jealousy.” Their chemistry is undeniable, with BenBoh expressing admiration for 2kBaby’s immense talent and the unmistakable vibe they caught while working together. This partnership has fans buzzing with anticipation, wondering what sonic fire they will unleash upon us.

Prepare to mark your calendars, as the official release date of “Jealousy” has been announced by BenBoh himself on Instagram. On May 26th, 2023, the music world will witness the eruption of this great track. Given BenBoh’s track record and the unprecedented hype surrounding the song, it’s safe to say that “Jealousy” is on a path to monumental success.

Stay tuned to BenBoh’s social media channels for exclusive updates and previews leading up to the release. The hip-hop realm is about to witness an awe-inspiring anthem that will dominate the airwaves and become the soundtrack of an unforgettable summer. So brace yourselves as BenBoh and 2kBaby prepare to unleash an inferno of musical brilliance with “Jealousy” that will leave listeners awe-struck and hungry for more.

Follow BenBoh: https://www.instagram.com/ben.boh/

Listen to the snippet of “Jealousy”: https://on.soundcloud.com/ntJwXjS5EroPfW9y9

Spotify: https://open.spotify.com/artist/1fXi95yQf721msTpP6Aq3t?si=mrjnFCFASKGojTW3eOlgdQ