Artist To Watch
J. Lock & Finesse2Tymes Get To The “Money” In New Single
Atlanta recording artist J. Lock has developed an undeniable buzz in 2023 with his breakout song “Selfish.” Now, the rising star kicks things up a notch with a blockbuster follow-up in the Finesse2Tymes featuring new single called “Money,” streaming now on all platforms via Stoner Road Music Empire/Block ENT.
“Money” is a catchy Atlanta-meets-Memphis collaboration that displays J. Lock’s charisma alongside Finesse2Tymes’s high-profile guest verse that details big moves to the bag. The track is a guaranteed hit with Finesse2Tymes, one of the biggest new stars in today’s hip hop. The blue-face hundred blueprints woven in the lyrics on top of the radio-friendly hook is perfect for summertime fun. Finesse2Tymes appears on the track via Atlantic Records.
J. Lock is the latest discovery of legendary Atlanta record executive, manager, and A&R Russell “Big Block” Spencer. Big Block and his Block ENT label have a history of discovering legendary Atlanta superstars such as Young Jeezy, Yung Joc, Gorilla Zoe, and Boyz N Da Hood. J. Lock’s addition arrives with Block ENT’s resurgence in today’s hip hop.
“We’ve been discovering stars for decades at Block Entertainment, all the way back to Yung Joc and Jeezy,” shared Big Block. “I definitely see that star quality in J. Lock, so when Hugh Neil from Stoner Road Music Empire brought him to me, I knew we had to get to it. Our motto is ‘rebuilding hip hop block by block’, and J. Lock has all the tools to go all the way.”
Finesse2Tymes follows R&B legend RL (Next), who was featured on J. Lock’s “Selfish,” which reached the top of Urban Radio’s Top 40 charts. “Selfish” has garnered over 200k streams on Apple and Spotify to date. “Selfish” and “Money” prepare fans for J. Lock’s full-length formal introduction project, currently under development and set for a late 2023/early 2024 release. “Money” is J. Lock’s best work yet and the perfect origin point for newfound fans of the bonafide star.
A music video for “Money” premieres on BET Jams later this month on July 14th.
Stream “Money” below, and afterward, feel free to follow J. Lock on social media.
Artist To Watch
Virginia’s Breeze Barker Kicks Off The Spring With His Triumphant Single “Ring The Alarm”
Breeze Barker (@breezebarker) is a seasoned rap veteran with the energy of a #1 pick in the draft. His new banger “Ring The Alarm” marks a new era for the Portsmouth-raised emcee who has earned his stripes as an emcee throughout his decorated rap career. The horn-laced instrumental pairs perfectly with his signature raspy tone and impeccable flow that has helped him become a staple within the 757 area of Virginia.
After building momentum with a slew of freestyles, including his regionally viral remake of G Herbo’s “Norfolk,” Barker is proving that his new project is on pace to be his best due to his increased hunger and undeniable charisma. He was one of the most exciting bar spitters from the region before catching Timbaland’s attention. Ultimately, he made a mixtape with him and fellow Virginia legend Young Crazy. Their collaborative mixtape Sharks x Pistols received major love on blogs, including top outlets like All Hip Hop and more.
“Ring The Alarm” is the beginning for the fiery yet fly emcee. While known for his knack for fashion, he’s letting it be known he hasn’t missed a step ahead of his most anticipated project in a while. Press play on the new single below from his forthcoming LP!
Stream here!
We’re excited to share some major news out of North Carolina’s rising Hip Hop scene. Rapper OTYOUNGTAE is gearing up to release his highly anticipated project titled 25, slated to drop in late May.
With momentum building and eyes on his next move, OTYOUNGTAE recently opened up about the inspiration behind the title. “Because I feel as if this is a transitional year for me for real, a peak level in my life. Everything after this is elevation,” he shared. That mindset sets the tone for what’s shaping up to be a standout release.
25 will feature a lineup of A-list collaborators, including label mate Playboy Poppy, promising a project that blends personal growth with high-level artistry. Whether you’re new to OTYOUNGTAE or already tuned in, this upcoming drop is one to watch.
Stay locked in—we’ll be bringing more updates as the release date approaches. In the meantime, follow @otyoungtae on Instagram for the latest news and exclusive content.
Virginia Beach rapper J.R. Clark and rising talent KAI$er join forces for “Stay Solid”, a no-frills anthem about loyalty, resilience, and standing firm in a world that too often rewards the opposite. Released via Vintage Sound Entertainment, the single pairs sleek production with razor-sharp verses that reflect each artist’s commitment to authenticity—both in life and lyricism.
“Stay Solid” is more than just a street sermon. It’s a statement: one that encourages listeners to stay grounded, trust their instincts, and never fold under pressure. As J.R. Clark spits vivid lines born from real-life experience, KAI$er provides the perfect counterbalance with a smooth yet commanding delivery that underscores the song’s message. The chemistry is undeniable. The result? A track that sits comfortably between classic hustle rap and modern motivational soundtracks.
Check out the video below:
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