Music Videos
Icewear Vezzo Stands Up for 6 Mile in “Back On Road”
Telling street stories with gravitas and panache, Icewear Vezzo hustles as a way of life. Flashing his water and resolving to never let the well run dry, the Detroit rhymer shares “Back On Road,” his new video single. A bite-sized banger with ominous synths and low-note piano, “Back On Road” finds Vezzo packing a lifetime’s worth of wisdom into a single verse, as he compares himself to his heroes like Gucci Mane and Lil Wayne and touts his unparalleled work ethic: “F*ck around, be trappin’ ’til I’m 50, b*tch I love the life/I hate p*ssy n****s, don’t like rappers, I like mud and ice.” In the video, Vezzo posts up in his native 6 Mile with some of his Iced Up Records associates, as he rocks Gallery Dept. and flaunts his fleet of foreign cars.
“Back On Road” is Icewear Vezzo’s first solo single of 2023, arriving in the wake of a breakout year for the respected rapper. Last year, Vezzo and his own Iced Up Records entered into a partnership with Quality Control Music, where he was a natural fit with the label’s illustrious roster. Vezzo’s first release with QC was Paint The City, a Gangsta Grillz mixtape hosted by DJ Drama. Home to the hit single “It’s All On U” ft. Kodak Black, as well as guest spots from Future, Jeezy, 2 Chainz, and more, Paint The City was a natural evolution and elevatin from his acclaimed Rich Off Pints series of mixtapes. Most recently, Vezzo hopped on the remix to “2 Million Up,” the GOLD-certified single by Vezzo’s Eastside associate Peezy.
Vezzo’s deal with Quality Control continues an exciting period of success for the budding superstar. Consistently racking up more than 4 million streams on his catalog per week, Vezzo’s ambitions reach far beyond music, and even beyond the physical realm. The Iced Up Records CEO is a serial entrepreneur, starting his own businesses in fields as diverse as real estate, cannabis, snacks (We Eatin! brand recently dropped Vezzo’s own flavor of chips, called Vezzo Hotz), and jewelry maintenance. V
With limitless ambition and the work ethic to achieve his every desire, it’s only a matter of time before Icewear Vezzo takes over the game. Stay tuned for Vezzo’s next mixtape, Live From The 6, coming very soon via Iced Up Records/Quality Control.
Watch “Back On Road”
Hollywood, Florida native Ann-Derie presents the official video for “Maximum Capacity”, the new single from I Am Only Human, her forthcoming album which also spawned “Just Us”, produced by Alvin Speights (R.I.P.), the engineer behind tracks for India Arie, TLC, Keith Sweat and many more. Shot in New York City, the “Maximum Capacity” clip comes on the heels of Ann-Derie’s tour of the East Coast (watch her interview with 99JAMZ). “Maximum Capacity” is out now on Dxnna Music Group.
Check it out!
Daughter of the legendary emcee Method Man and Staten Island native Chey has recently been making her own mark on the game with a bubbly personality that goes with his prodigy level talent. Her skill is so sharp ESPN and Vibe took notice with features that boosted her into a league of her own among the new stars of hip hop.
Now she adds a candid interview and freestyle with the iconic Sway! With grace and persona Chey shines brightly on the legendary journalist’s platform that garnered the attention of everyone worldwide.
Watch below.
The LOX’s Styles P joins Poiison in the Boss Life Music Group presented music video for “Big Boys.” Serving as the commercial follow up to 2023’s “I Can’t Fall In Love” with Sha Money XL, which has already organically earned 100K+ streams since it’s debut in October, the Hip-Hop vocalist/songwriter finds herself trading bars with the decorated D-Block diplomat and fellow New York native about navigating romantic relationships without proper male guidance.
Hailing from Queens, Poiison passionately channels her life experiences into music, infusing pop and soul melodies with profound lyrical skill. Inspired by diverse artists like Madonna, Sade, Rick James, Lil Wayne, and Travis Scott she maintains a unique sound that captivates listeners; making their hearts and bodies move. As a multi-talented creative, Poiison actively oversees the details of her visuals, taking on the role of director to authentically deliver her perspective to the world with a fun and magnanimous spirit.
Her star quality and charisma are undeniably evident in her content. Parallel to her imagination, the release of her La Madrina mixtape series echoed creativity while showcasing her interpretation of well known industry records. Poiison’s development has led to performances alongside renowned artists such as 50 Cent, Ciara, and Robin Thicke. Poiison strives to create timeless music that conveys powerful messages rooted in real-life stories.
Press play on the Nimi Hendrix-directed visual for “Big Boys” as well as stream the official audio below via Roc Nation’s indie distribution company Equity.
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