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Danny Towers & DJ Scheme Announce Project, Nab Babyface Ray for “Trap Baby”

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Danny Towers and DJ Scheme hit harder than any Florida duo since Marcus Bennett and Mike Lowery. Teaming up with a fellow Bad Boy from a different city, Towers and Scheme share Trap Baby,” their new collaboration with Detroit star Babyface Ray. A glistening and propulsive anthem, “Trap Baby” matches chiming bells with the distorted drums that define the Michigan rap scene, providing a runway from which Towers and Ray can take off. Towers boasts about how his innovative hustling habits (“trap shut down but I open it for takeout”) fueled his luxurious lifestyle, while Ray follows with a tight sixteen that doubles as an MBA-level business class. Together, the two emcees from opposite ends of the map can rise from rags to riches in just a few easy steps.

“Trap Baby” follows Towers & Scheme’s bruising new single Florida Water” ft. Luh Tyler & Ski Mask The Slump God, which racked up over 1.5 million combined streams and earned praise from XXLStereogumHotNewHipHop, and more.

Rising in the Florida rap scene that helped birth the SoundCloud underground, the creative relationship Danny Towers and DJ Scheme reaches back over half a decade. Born and raised in Orlando, Towers has been a member of the Members Only and Very Rare collectives since 2015, regularly collaborating with the likes of Ski Mask The Slump GodXXXTentacion, and more. Palm Beach native DJ Scheme worked his way into the scene as a DJ and producer, starting his career as a tour DJ for wifisfuneral before linking up with the Members Only crew shortly afterward.

The duo first officially connected on Scheme’s debut EP PRESEASONserving up the upbeat “RVD” and the massive underground hit “How You Feel? (Freestyle), featuring Ski Mask The Slump God and Lil Yachty, which generated over 100 million on-demand streams en route to GOLD certification by the RIAA. Towers appeared on multiple highlights from Scheme’s FAMILY album, including “E-ER” which reunited the four artists behind “How You Feel?” and once again went GOLD. Both Towers and Scheme are fixtures at Rolling Loud Festival, performing at nearly every event since its founding in 2015.

With more music on the way, Scheme and Towers aim to remind the world that Florida still runs the underground. Stay tuned for more.

Stream “Trap Baby” ft. Babyface Ray here!

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Fat Trel & Millyz Drops “Airplane Mode”

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DMV titan Fat Trel goes on “Airplane Mode” with help from Beantown barsmith Millyz. Accompanied by a matching music video, the Kidd Slopes produced collaboration from the east coast emcees follows Trel’s previous releases “Right Or Wrong” featuring Kash Doll’s husband Tracy T and Sada Baby assisted single “Steppa.” Serving as the latest leak from his forthcoming album ‘Boosa’s Keeper,’ expected to be released towards the end of the Summer, the HD-clip finds the pair trading verses about everything from loyalty to downside of fame.

Fat Trel has nurtured and grown his organic storytelling ability with creative word play and pulverizing flow. Taking a raw approach to music, some would say as graphic and grimy as the streets of DC, but equally memorable and captivating nonetheless. He holds no punches and tells each story with such relativity they appear verbatim, in a matter of fact nature, that illustrates he is genuinely home grown and not caught up in the idea of being from the streets.

Martrel Reeves PKA Fat Trel was a child far more ambitious and cognizant of his surroundings than the norm. At age seven, he professed ambitions to be a rapper, while peers delivered the proverbial “I have a Dream” Speech about aspirations to be nurses, doctors, lawyers, and fire fighters. As peers sat excited by the endless possibilities of the future, Fat Trel sat perplexed by the harsh realities of DC; the place he called home. Fat Trel exited high school at age 15, caught up in the lure and necessity of street life; a road more traveled when the have-nots impose an immediate call to action. Unconvinced high school education would support his family or cultivate his ambitions, Fat Trel hit the ground running in pursuit of being an emcee and has not stopped running since.

Press play on the Nick Sheehan directed visual for “Airplane Mode” and stream the official audio on your DSP of choice below via ONErpm.

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Harlem’s Rising Star EB Sarr Unveils Captivating Debut Single and Short Film “Bitter Escape”

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EB Sarr

Meet dynamic new artist EB Sarr (@ebsarr). Hailing from the vibrant streets of Harlem, New York, he’s truly a multifaceted creative that understands how to get deeply personal with his audience. He just released his debut single and short film for “bitter escape.” Out now, stream here.

“Bitter Escape” is a funky, upbeat track that showcases EB’s skills as an artist who doesn’t fit in one box. On the making of this track, EB revealed that “The song reflects a relentless chase and the ways we try to escape it.” He continues by adding that it’s a song that “Everyone can relate to” on their pursuit of love, success, or other goals,” and various types of coping mechanisms, both healthy and unhealthy, amidst the chaos.

EB’s authenticity shines through not only in his music but also in his artist name, which is simply his real name shortened. “EB being short for Ebrahima. It’s true, it’s authentic,” he affirms. “I aim to honor my parents’ legacy through my craft and ensure my family name resonates for generations.”

Describing his sound to first-time listeners, EB promises the unexpected with a touch of funk. “Though I’m inspired and a product of so many things, expect me to bring on the funk,” he asserts.

With influences ranging from Michael Jackson to The Weeknd, EB Sarr is poised to make a lasting mark on the music industry. “I want to be the best, I want to do my best, I want to make an impact, and I want to do it with joy,” he declares.

As for what’s next, EB hints at more music and ideas coming to life, promising a new and distinct sound from Harlem’s newest pop sensation. “Expect flowerland. Expect EB Sarr,” he teases.

In closing, EB leaves fans with a simple yet powerful message: “Welcome to flowerland.”

For more updates and to connect with EB Sarr, follow him on social media:

Stream the new single HERE and watch the visual HERE

About EB Sarr:

EB Sarr, a visionary artist hailing from the vibrant streets of Harlem, New York, embodies a fusion of eclectic sounds and captivating visuals that transcend traditional confines. With a musical palette influenced by generations and genres, EB introduces a refreshing perspective to the realm of pop music. His journey through the industry promises an unforgettable experience, as he seamlessly blends elements of funk, soul, and contemporary pop into a unique sonic tapestry. 

EB’s artistry extends beyond the auditory realm, as his visually striking aesthetics complement his music, creating a holistic sensory experience for his audience. With each release, EB Sarr invites listeners into his vibrant world, inviting them to explore the depths of his creativity and imagination. As he continues to push the boundaries of artistic expression, EB Sarr emerges as a beacon of innovation in the ever-evolving landscape of music.

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Oakland’s Joe Blow and AG Unite On New Single “One In A Billion”

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Oakland Artist Joe Blow has made a striking return to the scene with his latest single “One in a Billion,” produced by San Diego’s AG. This track marks Joe Blow’s first release following a brief hiatus, offering his devoted fans a fresh sound infused with his signature West Coast flair.

Known for his expertise in crafting West Coast rap and contemporary hip-hop, Joe Blow brings a unique essence to the rap spectrum, gravitating towards the underground side of the genre. Unveiling “One in a Billion,” Joe Blow presents an Oakland anthem tailored for the steadfast hustlers who embody resilience and determination on a daily grind. The production of the track radiates a laid-back and glossy vibe, setting the tone for a smooth yet invigorating listening experience.

While Joe Blow has collaborated with some of the best in the industry, his authentic style and skill shine through in his solo endeavors. For those unfamiliar with his work, tracks like “Overdose” stand out as prime examples of Joe Blow’s ability to create captivating gangsta rap and laid-back compositions.

Renowned for his steady career since the early 1980s, Joe Blow remains a celebrated figure in the Oakland music scene. With his most streamed single being “Overdose” featuring Stevie Job, Joe Blow’s dedication to his craft and loyal fanbase have solidified his status in the industry.

For fans eager to experience Joe Blow’s latest offering, “One in a Billion,” the official music video captures the essence and energy of the track. The video, available via the link below, provides a visual accompaniment to Joe Blow’s lyrical prowess and AG’s exceptional production, offering a glimpse into the world of this influential Oakland artist.

As Joe Blow returns to the spotlight with “One in a Billion,” the track not only embodies his artistic evolution but also serves as a testament to his enduring legacy in West Coast rap. With his unmistakable style and unwavering dedication, Joe Blow continues to captivate audiences and inspire fellow musicians with his one-of-a-kind sound.

Watch the official music video for “One in a Billion” below.

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