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Untrapped: The Story of Lil Baby to Stream Worldwide on Prime Video August 26 

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Prime Video announced it will exclusively stream Karam Gill’s Untrapped: The Story of Lil Baby, produced by Quality Films, MGX Creative, and 4PF. The feature-length documentary made its world premiere at the Tribeca Festival on Saturday and was followed by a performance from Lil Baby. 

Grammy-winning rapper Lil Baby has been one of the world’s most impactful artists since his first release in 2017. Untrapped tells his story, and details his meteoric rise to become the most dominant name in the rap game. While still a teenager, Baby— known to friends and family as Dominique Armani Jones— was one of the most notorious figures in the streets of West Atlanta, before he was arrested and sent to prison. After his release in 2016, he faced a hard choice: Return to the fast money of the streets, or take a chance that his charisma and untested talent could bring him success as a rapper. In 2020, his second album, My Turn, was the year’s top seller across all genres of music. Today, Lil Baby is a devoted father to his two young boys and a powerful voice in the fight for racial justice and police reform. Untrapped: The Story of Lil Baby chronicles the astonishing rise of a singular artist and activist, and explores the systemic oppression that keeps far too many people of color from participating in the American Dream.

Producers of Untrapped: The Story of Lil Baby include Dominique “Lil Baby” Jones, Pierre “P” Thomas, Kevin “Coach K” Lee, Karam Gill, Daniel Malikyar, Andrew Primavera, and Blase Biello.

“I’m blessed to be able to tell my story and have people care to hear it,” said Dominique “Lil Baby” Jones. “This film is a real look into my journey, and if it inspires even one person to believe that they can get through hard stuff and dare to follow a dream, then it was worth every penny spent and hour worked. My story is many people’s story and I’m excited to share it.”

“This project has been in the works for several years now, during some of the most difficult times our country has faced,” said Karam Gill. “I couldn’t be prouder of the entire filmmaking team and the continued collaboration between Quality Films and MGX Creative to create another meaningful project that sheds light on larger societal issues. Lil Baby is someone who truly defied the odds, and I hope his story can bring positivity into our world.”

“With this documentary we got to highlight the obstacles and all the deep work that had to happen to get to where Lil Baby is now,” said Pierre “P” Thomas. “This raw footage is a powerful way to see that, and to see the negatives that were turned to positives. People will be beyond inspired.”

“Baby, like so many in this country, went through so many obstacles that could have thrown him into many bad places in life. To watch him come through to such a positive side is essential for people to see,” said Kevin “Coach K” Lee. “This documentary has the ability to change lives if viewers can believe just like he did.”

“Lil Baby is an incredibly impactful artist whose story of perseverance and achieving against all odds is something we are honored and excited to share with our global Prime Video audience,” said Alaina Bartels, head of talent synergy and specials at Amazon Studios.

Grammy-winning rapper Lil Baby has garnered dozens of multiplatinum certifications and tens of billions of streams. Following the success of his platinum full-length debut Harder Than Ever in 2018, he seized #1 on the Billboard Top 200 with 2020’s My Turn, the year’s #1 selling and #1 streaming album in the U.S. It has since gone quadruple-platinum and logged 85 weeks in the top 10 of the Top R&B/Hip-Hop Albums chart, the longest top-tier run in the chart’s history. Additionally, he scored his first Grammy Award earlier this year. Most recently, he released “Right On” and “In a Minute,” which both debuted on Billboard’s Hot 100 chart.  This feat puts Lil Baby in rare territory, making him the youngest of only 12 artists to have ever landed 100 or more songs on the Hot 100. This generation belongs to Lil Baby.

Recently featured on the Forbes “30 Under 30” list and Variety’s “Top 10 Documentary Filmmakers to Watch,” Karam Gill first made his directorial debut with the documentary G Funk (2017), the untold story of Warren G, Snoop Dogg, Nate Dogg, and the rise of hip-hop’s most iconic subgenre. Gill recently partnered with Academy Award-winning producer Brian Grazer to write and direct the documentary series Supervillain: The Making of Tekashi 6ix9ine for Showtime. Gill is the co-founder of the production company and creative agency MGX Creative, which focuses on exploring popular culture through bold and stylistic storytelling.

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Music Videos

Ann-Derie Releases “Maximum Capacity”

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Hollywood, Florida native Ann-Derie presents the official video for “Maximum Capacity”, the new single from I Am Only Human, her forthcoming album which also spawned “Just Us”, produced by Alvin Speights (R.I.P.), the engineer behind tracks for India Arie, TLC, Keith Sweat and many more. Shot in New York City, the “Maximum Capacity” clip comes on the heels of Ann-Derie’s tour of the East Coast (watch her interview with 99JAMZ). “Maximum Capacity” is out now on Dxnna Music Group.

Check it out!

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Chey Delivers Amazing Freestyle On Sway’s Universe

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Daughter of the legendary emcee Method Man and Staten Island native Chey has recently been making her own mark on the game with a bubbly personality that goes with his prodigy level talent. Her skill is so sharp ESPN and Vibe took notice with features that boosted her into a league of her own among the new stars of hip hop.

Now she adds a candid interview and freestyle with the iconic Sway! With grace and persona Chey shines brightly on the legendary journalist’s platform that garnered the attention of everyone worldwide.

Watch below.

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Poiison & Styles P Drops New Collaboration “Big Boys”

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The LOX’s Styles P joins Poiison in the Boss Life Music Group presented music video for “Big Boys.” Serving as the commercial follow up to 2023’s “I Can’t Fall In Love” with Sha Money XL, which has already organically earned 100K+ streams since it’s debut in October, the Hip-Hop vocalist/songwriter finds herself trading bars with the decorated D-Block diplomat and fellow New York native about navigating romantic relationships without proper male guidance.

Hailing from Queens, Poiison passionately channels her life experiences into music, infusing pop and soul melodies with profound lyrical skill. Inspired by diverse artists like Madonna, Sade, Rick James, Lil Wayne, and Travis Scott she maintains a unique sound that captivates listeners; making their hearts and bodies move. As a multi-talented creative, Poiison actively oversees the details of her visuals, taking on the role of director to authentically deliver her perspective to the world with a fun and magnanimous spirit.

Her star quality and charisma are undeniably evident in her content. Parallel to her imagination, the release of her La Madrina mixtape series echoed creativity while showcasing her interpretation of well known industry records. Poiison’s development has led to performances alongside renowned artists such as 50 Cent, Ciara, and Robin Thicke. Poiison strives to create timeless music that conveys powerful messages rooted in real-life stories.

Press play on the Nimi Hendrix-directed visual for “Big Boys” as well as stream the official audio below via Roc Nation’s indie distribution company Equity.

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