Music Videos
Drake producer Noah “40” Shebib shares new mini-doc “Toronto Rising”
Grammy-award-winning producer Noah “40” Shebib has just appeared in a mini-documentary titled “Toronto Rising” produced by Native Instruments. The 14-minute doc was filmed in 40’s hometown of Toronto and intimately details the beginnings of his long-standing career, including how he found his initial love for hip-hop, the integral role the Toronto rap scene has played in his journey, the beginnings of his award-winning relationship with Drake, and the construction of their record label OVO.
Native Instruments and 40 collaborated on this project with director Alim Sabir to construct this mini-doc in hopes of inspiring the next generation of producers. 40 wanted to give up-and-coming producers insight into how important it is to be involved in local music scenes and how he was able to accomplish so much at a time when the only instrument he had to make beats was his laptop. “Toronto Rising” is an intimate look into the life of 40 from his perspective, showing viewers the landmark places and hallmark collaborators that made him the super-producer he is today. This documentary puts 40’s life on display like never before, from the iconic hip-hop, break-dancing, and graffiti hubs of his youth, to his Grandmother’s house where he had his first studio, and the pristine State Of The Art (SOTA) studios he’s built for himself today.
The mini-doc also features rare archival footage of 40’s come-up, including never-before-seen material of key milestones in his career. This intimate story is told with home videos of him discovering his love for the piano as a child, his tenure in the Toronto-based rap crew “Empire” in the late-90s, and the early days of his legendary partnership with Drake when they were putting together his debut album, So Far Gone. “Toronto Rising” also speaks about 40’s ongoing battle with Multiple Sclerosis and how even in the face of adversity, he’s never lost his drive to create and wants to serve as an inspiration for others facing severe challenges to never lose hope and keep going. In the words of Noah “40” Shebib:
“I’ve always considered myself a visitor in hip hop. When I was 21, I got diagnosed with multiple sclerosis. I learned a lesson in the hospital, which was that as long as I had at least one finger that still worked, no matter what the world took from me, I could play the keyboard and I could make music. All the things in my life have pointed me in one direction. I’m here to play my part and to leave my impact.”
Asian-American rappers Star2, ChinaTownRunner, and $tupid Young release the new single / video entitled “FWM”. The single precedes Star2 and ChinaTownRunner’s upcoming EP and sets the bar high with haunting cavernous beats and dark melodic flow.
Each of them affirm that they are “about money” in their separate verses and all ask listeners to “come and F*** With Me.” The music video for “FWM” captures Star2, ChinaTownRunner, and $tupid Young in a graffiti-stroked garage full of sports cars and women. Leaning into the sheer magnitude of the track itself, the visuals for “FWM” zero in on each rapper for an intense performance.
Star2 and ChinaTownRunner are preparing to embark on a summer tour with $tupid Young set to appear at multiple dates. Additionally, Star2 and ChinaTownRunner will perform on July 6th in support of the annual Ka-ren Soccer Tournament and Concert in South Dakota.
Star2 is a refugee artist from the Mae La refugee camp in Thailand. Star2’s documentary, RETURN TO KAWTHOOLEI: A Refugee Rapper’s Journey to His Homeland in Burma will be screened at the New Media Film Festival in LA on June 6th. So far, the documentary has been awarded with “Best Short Documentary” at the Malaysian Film Festival, “Best Documentary” at the Busan New Wave Short Film Festival in S. Korea, “Best Web and Media” at the IndieX Film Fest in LA, and “Exceptional Merit in Docu-drama Short & Human Spirit” at the Documentaries Without Borders Film Festival. Star2 returns to Thailand in May for his second trip.
Hollywood, Florida native Ann-Derie presents the official video for “Maximum Capacity”, the new single from I Am Only Human, her forthcoming album which also spawned “Just Us”, produced by Alvin Speights (R.I.P.), the engineer behind tracks for India Arie, TLC, Keith Sweat and many more. Shot in New York City, the “Maximum Capacity” clip comes on the heels of Ann-Derie’s tour of the East Coast (watch her interview with 99JAMZ). “Maximum Capacity” is out now on Dxnna Music Group.
Check it out!
Daughter of the legendary emcee Method Man and Staten Island native Chey has recently been making her own mark on the game with a bubbly personality that goes with his prodigy level talent. Her skill is so sharp ESPN and Vibe took notice with features that boosted her into a league of her own among the new stars of hip hop.
Now she adds a candid interview and freestyle with the iconic Sway! With grace and persona Chey shines brightly on the legendary journalist’s platform that garnered the attention of everyone worldwide.
Watch below.
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