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Key Glock Creeps with the Heat in “Play For Keeps”

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Baguettes in his smile, his toolie by his side, and Memphis on his shoulders, Key Glock continues to secure and expand the reaches of Paper Route Empire with a tireless passion for flashin’ and a surplus of Southern swagger. Channeling his inner Paul Walker of Fast & Furious, Glock returns to run pink slips and take no prisoners with “Play For Keeps,” a new video single from the upcoming Yellow Tape 2 (Deluxe). The Sledgren-produced track finds Glock gliding over idiosyncratic piano riffs and explosive subwoofers as he delivers some of his most charged up bars to date, rapping, “Nickname my .223 ‘TLC,’ cause I creep with the heat/Got big ol’ Glocks, we clear the spot and spin the block like CDs.”

The video for “Play For Keeps” finds Glock surrounding himself with the spoils of his independent dominance. Whether he’s maneuvering in his McLaren, cruising in his Cullinan, or wreaking havoc in his Hellcat, he proves that few things are more dangerous than a man with options, and Glock has plenty: “Money in my pocket, in my hand, and on your head,” he raps, “Cheating with my K, sleeping with Nina in the bed.”

After his 2021 project, Yellow Tape 2, debuted at #7 on the Billboard 200 chart, #1 on the Independent Albums chart, and #2 on the Top Rap Albums chart, Key Glock kicked off his 2022 with a new drive and sense of direction. “Play For Keeps” arrives in the wake of Glock’s recent single, “Pain Killers,” which saw the Memphis native double down on his commitment to the hustle and his indifference to the competition. “Play For Keeps” and “Pain Killers” set the stage for Yellow Tape 2 (Deluxe), Glock’s expansion on his hit 2021 album which arrives March 25th via Paper Route Empire.

The success of Yellow Tape 2 proved beyond all doubt that Key Glock is a standalone star in the truest sense. With the 20-track project, Glock cracked his first solo entrance into the Top 10 on the Billboard 200, racked up over 70 million streams on Spotify alone, and did it all without a major label or a single guest feature. In January, Glock paid tribute to his cousin, mentor, and friend, Young Dolph, with his potent tribute, “Proud,” which earned over 4 million views in its first three days, and received praise from The New York Times, among others. The track was featured on the recent compilation album, Paper Route Empire Presents: Long Live Dolph, where Glock appeared alongside his fellow PRE labelmates, and will appear on Yellow Tape 2 (Deluxe).

With Yellow Tape 2 (Deluxe) on the way, more videos in the pipeline, and a headlining tour starting in April–ten dates of which are already sold out–stay tuned to see what new heights Key Glock will reach in 2022.

Watch “Play For Keeps” today!

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GwalaBoy Phlyy Drops “Heavy Motion”

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Born Marcius Cleophas and raised in North Miami, GwalaBoy Phlyy is a motivated multi-disciplinary who has been carving out a lane for himself his whole life. Raised by a single mother and a distant drug dealer father, he cites Gucci Mane, Future, Money Man, 2Pac, and Lil Wayne as early influences and began to record music of his own in 7th grade; but really started taking music seriously around 2019. The following year he got his first big break by way of a feature from Roc Nation recording artist Bobby Fishscale. Other notable industry figures GB has worked with include ATL Jacob, Sauce Walka, Jackboy, Fredo Bang, and Zoey Dollaz.

Continuing his Going Colossal campaign, spearheaded by the Bobby Fishscale-collaboration “Cartier,” and following a recent Dirty Glove Bastard ‘Off The Porch‘ interview, Hatian Hip-Hop authority GwalaBoy Phlyy (@GwalaBoy_Phlyy) makes his way back to the small-screen in the official music video for “Heavy Motion.” Directed by Ntro4k Studios, the HD-clip for “Heavy Motion” finds the Florida based rap act practicing what he preaches; flexing foreign cars, jewelry, and designer drip. [Photo Credit: Medium Creative Agency]

Watch the visual for “Heavy Motion” as well as stream Going Colossal in its eternity on your DSP of choice below via GwalaBoy Music and check out his video for “Cartier” | HERE.

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YKG Hotboy Delivers “Piped Up” Visual!

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After raising his digital profile with the Julian MTZ directed HD-clip for “Another Day,” TX native YKG Hotboy (@ykg_hotboy) recruits directing duo Made By James to bring a new Rick Hertz produced Summer anthem titled “Piped Up” to life. The latest leak from the Young Kings Global posterboy captures him piping up with his community and features an assortment of head turning eye candy. [Photo Credit: Medium Creative Agency]

Raised in the Texas city of Galveston, YKG Hotboy is a 23 year old Afro-Mexican hip-hop artist. Posed to be the next big act to pop out of The Lone Star State, he brandishes an exciting flow along with electrifying sonics. Making sure his presence is felt with every release, it’s only a matter of time before Hotboy takes his rightful place on the throne.

Watch the music video for “Piped Up” and stream the song’s audio on your DSP of choice below via 24/8 Music / The Orchard!

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@DaWeirdoGod Releases “Child of Englewood”

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DaWeirdo is an emerging American Hip-Hop artist, songwriter, producer, and creative director from Chicago, Illinois. Born and raised on the Southside of Chicago in the notorious Englewood neighborhood, his environment left him looking for an outlet to creatively express all that he was seeing. His visual for “Child of Englewood” shows a brief, but vivid description of that.

Twitter/IG: @DaWeirdoGod 

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