Editorials
How To Use Social Media Influencers To Increase Your Brand
You’ve checked off the list. Your music sounds nothing like anything else out right now. Your visuals are your signature thing: they’ve become synonymous with your brand. Everyone around you loves your music, not because they are close to you, but because it genuinely sounds good. But people are slow to catch on. So why exactly is your music not getting the attention you want?
It all starts with fans. Sometimes, fans bite on the bait. For whatever reason, people don’t like being the first person to check out a link. They’d rather be told what to listen to. When you’ve exhausted all options, it’s time to find someone who can persuade the people to listen to your music.
Social media influencers are people that hold a considerable amount of pull online. Their choices regularly become public interest. Everyone knows Ian Connor, right? He’s a social media influencer. When he tells someone to listen to a song, they listen to it. Ian Connor has had a large hand in starting the careers of a number of rappers: D Savage 3900, Playboi Carti, and Lil Yachty to name a few.
How do you attract a social media influencer’s attention? That’s the challenging part. But as usual, thinking intelligently will enable you to increase your chances of having a conversation with them. Think about this: what you want from them is what everyone wants. Look at their mentions and scroll through the countless number of people sending them their music. Find a way to build a relationship or package your music in a way that will stand out from the rest.
If you can get the influencer on your side, you’re five steps ahead of people who don’t have that luxury. Remember to think smartly and build a relationship with them.
Editorials
Artist To Watch: Meet Rising West Coast Star Vary
Vary, is a rising star on the West Coast music scene. Growing up, Vary was deeply involved in sports, dedicating his time and passion to basketball, ultimately playing at the University of Oregon and the University of Idaho. However, his love for music, influenced by his late father’s musical background, eventually led him to pursue a career in the industry.
Vary’s stage name, Vary, holds deep personal significance. It stems from his childhood nickname, ‘Vary’, given to him by friends and family. For Vary, music became a platform to articulate his truth and share uplifting messages, especially about his roots in North Portland.
His debut EP, “Richmond Ave”, pays homage to the neighborhood that shaped him. Vary’s collaborative ventures with fellow artists, including notable figures like Westside Boogie, Nipsey Hussle, and Goodbyecalev, have garnered attention and accolades. His track “AMG” featuring Westside Boogie has accumulated over 100k streams across various platforms.
Vary has performed at esteemed venues such as Edgefield Manor, Roseland Theater, and Star Theater, carving his place within the heart of the West Coast music culture.
His music, characterized by its soulful and timeless West Coast sound, resonates deeply with his audience. Embodying his aspirations and principles, Vary’s most recent project, “Championship Flow”, exemplifies his passion and vision for his community, expressing his optimistic outlook on life.
Outside of music, Vary aspires to give back to his community and put North Portland on the map. Embracing his humble beginnings, he aims to be a beacon of positivity and inspiration for those around him.
In the years ahead, Vary plans to release high-quality music that reflects his authentic self while remaining open to experimenting with diverse genres. He dreams of performing at major festivals and collaborating with artists such as Domani, LaRussell, Charlie Wilson, and Dom Kennedy, all while remaining true to his roots and principles.
Check out Vary’s latest music below.
Editorials
DJ Fresh, The Show Before The Show Has Been Captivating Audiences On Chris Brown Latest Tour
We have covered DJ Fresh before and we must say while he was already accomplished at that point that puts him in the one percentile of disk jockeys worldwide, his latest venture being the tour DJ of Chris Brown’s highly grossing tour this year put him in a position to be labeled as a superstar.
From his mixes to vibrant personality being shown on the mic, Fresh has received critical acclaim and co-signs from artist nationwide for his talents.
He has some major announcements coming soon but we wanted to really show this star some love for all he has accomplished and given to the culture throughout the years. While he might be Fresh in youth physically, he is Fresh in youth mentally and his energy has translated into unforgettable sets which he has received his flowers for.
Follow him on Instagram here.
Editorials
These Are The Secrets To Getting Your Music Posted On Your Favorite Websites
Are you an artist that wants to get your music posted on your favorite websites like 4Shomag, Complex, Pitchfork, MTV, and more? The secrets for how to do so have been revealed.
A writer named Trey Alston, who writes for everyone from Complex to Vulture, has written an e-book with a ton of strategies and tips for how you can get posted on your favorite platforms. He’s taken his experiences from more than 8 years writing about music and put them into a book to help anyone secure the posts that they’ve been looking for for so long.
Check it out at the link if you want to learn more.