Music Videos
DC The Don Gets Lovesick on “Poison”
With his infectious energy, relatable rhymes, and unique aesthetic, DC The Don is ready to shake the game up like a Tilt-a-Whirl. Leaning into his strength for channeling childlike wonder into his venting of adult stresses, the Rostrum Records artist shares his new video for “Poison,” the latest single from his upcoming FUNERAL album. Over a cacophony of hyper-pop infused production, the track finds DC walking the emotional tightrope between moving on and falling back into a toxic relationship: “Your love is poison but I treat it like it’s medical/And I’m not the only one but girl, you left me skeptical.”
The video for “Poison” is a perfectly fitting visual metaphor for rebuilding a broken heart in the wake of an ill-fated relationship. Taking a solo trip to a carnival, DC arrives with youthful excitement and a glowing smile, ready to be the one playing games this time around. Enlisting his stuffed animal prize to keep him company, DC takes a rollercoaster ride as his mind navigates the highs and lows of his ex-lover. Yet, he never loses that sense of exuberance, knowing that what goes up must come down, but it’s still worth it just to ride that ferris wheel.
The new video single arrives as DC The Don prepares to release FUNERAL this winter. He is currently making stops across the U.S. and Canada on “FUNERAL Tour,“ which kicked off in late October. The tour has been a rousing success, selling out shows in Milwaukee, Cleveland, Philly, New Jersey, Colorado, Montreal, and more. With more tour stops to come in Dallas, Miami, and more, DC concludes the “FUNERAL Tour” in Houston later this month.
“Poison” follows in the wake of “ALL I KNOW” and “SUICIDE” ft. midwxst in DC’s stretch of new singles since releasing My Own Worst Enemy, his second studio album, in February. The project, which has racked up over 53 million streams on all platforms to date, tells a loose narrative about DC’s inner conflict, which manifests as a battle between two distinct personalities: the wholesome RAG3 KIDD and the demonic DONNY. Blending elements of rap, pop-punk, hyperpop, and more, MOW3 percolates with the energy of a young artist testing the limits of what he’s capable of accomplishing–and having fun while doing it.
Stay tuned for more from the young artist, including his upcoming tour and third album FUNERAL, as his star continues to rise!
Watch “Poison” here!
Daughter of the legendary emcee Method Man and Staten Island native Chey has recently been making her own mark on the game with a bubbly personality that goes with his prodigy level talent. Her skill is so sharp ESPN and Vibe took notice with features that boosted her into a league of her own among the new stars of hip hop.
Now she adds a candid interview and freestyle with the iconic Sway! With grace and persona Chey shines brightly on the legendary journalist’s platform that garnered the attention of everyone worldwide.
Watch below.
The LOX’s Styles P joins Poiison in the Boss Life Music Group presented music video for “Big Boys.” Serving as the commercial follow up to 2023’s “I Can’t Fall In Love” with Sha Money XL, which has already organically earned 100K+ streams since it’s debut in October, the Hip-Hop vocalist/songwriter finds herself trading bars with the decorated D-Block diplomat and fellow New York native about navigating romantic relationships without proper male guidance.
Hailing from Queens, Poiison passionately channels her life experiences into music, infusing pop and soul melodies with profound lyrical skill. Inspired by diverse artists like Madonna, Sade, Rick James, Lil Wayne, and Travis Scott she maintains a unique sound that captivates listeners; making their hearts and bodies move. As a multi-talented creative, Poiison actively oversees the details of her visuals, taking on the role of director to authentically deliver her perspective to the world with a fun and magnanimous spirit.
Her star quality and charisma are undeniably evident in her content. Parallel to her imagination, the release of her La Madrina mixtape series echoed creativity while showcasing her interpretation of well known industry records. Poiison’s development has led to performances alongside renowned artists such as 50 Cent, Ciara, and Robin Thicke. Poiison strives to create timeless music that conveys powerful messages rooted in real-life stories.
Press play on the Nimi Hendrix-directed visual for “Big Boys” as well as stream the official audio below via Roc Nation’s indie distribution company Equity.
Florida rapper Lord Maji teams up with On-N-Off Strapz for his latest visual titled “Space X.” Directed by SoRight Films. Watch the music video below via YouTube or stream the single on any music platform.
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