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Dallas Riser Numbaa 7 Recruits Babyface Ray for Soulful “Difference” Single

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Following the footsteps of the late Mo3, Dallas rapper Numbaa 7 impresses with his Texas-fried brand of soulful trap. Echoing his mentor’s famous sentiment–”everybody ain’t your friend”–Numbaa 7 shares Difference,” his new single. Produced by Dallas stalwart Rob Stovall, “Difference” combines mournful piano with guitar, organ, and wailing saxophones to provide an ideal canvas for Numbaa 7’s drawly croon. Numbaa 7 counsels listeners to watch the people close to them for signs of their true intentions, while guest Babyface Ray warns aspiring VIPs to watch out for “cool-ass n****s.” “Difference” is the newest glimpse of Diary Of A Steppa, 7’s next album, coming July 15th via EMPIRE.

Born and raised in the Pleasant Grove section of Southeast Dallas, Numbaa 7 determined that the only way he could escape his circumstances was by picking up a mic and a pen. At the age of 16, rhyming under the name of YNB x Stretchgang, 7 released “Numbaa 7,” his debut single and anthem, racking up over 2 million streams across platforms. Despite his fast start, Numbaa 7 encountered personal and legal obstacles that nearly convinced him to give up on his rap dreams. That all changed when he met Mo3, the Dallas legend, who took him under his wing and signed him to H$M Music. After signing to H$M in 2019, Numbaa 7 quickly regained his regional bonafides, teaming with Mo3 for Play Wit ‘Em, a Dallas street hit that racked up over 5.6 million views on YouTube. Mo3 tragically passed away in November 2020, but since then, 7 has put in the work to further his mentor’s legacy, releasing singles like Control Us,” with Mo3 and fellow H$M artist MTM DonDonMurda Who” ft. Jackboy, and Chess,” which Sparky called a “Dallas anthem.”

With Diary Of A Steppa, 7 welcomes listeners into his world, carrying the flame for H$M as he builds his own legacy in Texas and beyond. Stay tuned for more.

Buy/Stream “Difference” ft. Babyface Ray today!

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YNIC B Drops “I’m On Dat”

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Hopkinsville, Kentucky native YNIC B returns this week with a new single called “I’m On Dat” produced by Topper Atwood. Listen below via Audiomack and follow him on Instagram.

Direct Link: https://audiomack.com/ynic-b/song/im-on-dat

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GRAMMY-NOMINATED ARTIST DEANTE’ HITCHCOCK SHARES “U WERE RIGHT I WAS WRONG”

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Grammy-nominated Atlanta rapper Deante’ Hitchcock shares his first new single of the year, “U Were Right I Was Wrong,” out now via ByStorm Entertainment/RCA Records.

The slick new single tells the story of Deante’ and his partner in the throes of an argument, cleverly referencing the classic line of “you were right, I was wrong” throughout the song’s chorus. Driven by its sleek, seductive production and Deante’s penchant for clever lyricism, his latest single is a playful ode to the familiar ebbs and flows of a relationship.

Set to release a slew of new music in 2023, “U Were Right I Was Wrong” follows last year’s release of Deante’s single “Alone” and the Valentine’s Day-themed EP Everyday The 14th. Deante’ closed out 2022 with the release of the two-pack project Callin’ All My Children, which showcased a unique blend of Deante’s southern rap roots and retro production influences, with features from Mississippi rapper and producer Big K.R.I.T. and Compton’s Westside Boogie.

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ASAKE SHARES NEW SONG AND VIDEO “YOGA”

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Nigerian recording artist Asake releases a brand-new song and music video, “Yoga,” produced by Magicsticks. Shot in Dakar, Senegal, the video was directed by Asake’s frequent creative collaborator TG Omori (WizKid, Burna Boy, Fireboy DML). Per Asake, “the song is about minding my business and guarding my peace so no one can disrupt it.” 

The new song arrives on the heels of an explosive year for Asake, with Rolling Stone noting he has “become one of Nigeria’s biggest breakout stars in recent years”. His debut album Mr. Money With The Vibe, released in September via YBNL Nation and EMPIRE, set the record for becoming the highest charting Nigerian debut album of all-time. The New York Times, Rolling Stone, NPR, Pitchfork, The FADER, The FACE, and more included the album atop of their ‘Best of 2022’ lists. The album broke the record for the biggest African album release on Apple Music, hitting #1 in 31 countries within the first 24 hours of its release. Listen here!

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