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CEO Trayle Expresses Love (With Caveats) In the Latest Release from Upcoming ‘HH5’ Tape

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Delivering detailed and conversational rhymes through a devilish grin, CEO Trayle is the specter who haunts the Atlanta trap scene. Working through his romantic feelings like only he can, Trayle shares I Love You But…,” his new video single. Produced by DiorMadeItEvrgrn, and A3, “I Love You But…” is a slinky and aqueous trap instrumental, combining fluttering synths and skittering hi-hats to provide the atmosphere for Trayle’s real talk. The song is a one-sided conversation between Mr. Back Door and his main squeeze, as he wrestles with his conflicted feelings–he wants to spend extra time with his girl, but still feels the need to keep her at arm’s length. In the video, directed by Law & Nick Cohn, Trayle and is one-and-only portray a Bonnie & Clyde-esque couple, each partner confident that the other loves them despite their worst behavior.

“I Love You But…” is the latest glimpse of HH5, his next mixtape, the latest in Trayle’s signature Happy Halloween series. The upcoming mixtape features some of Trayle’s most expansive production to date, with contributions from Dun DealOG ParkerGo GrizzlyTrauma Tone, and Trayle’s frequent collaborator Stribb, among many others. On his fifth annual Trayle keeps the Halloween theme going on his songs, using his sly wit to present himself as a nightmarish figure to haters and opps across the globe. Featuring a guest appearance from FastMoney AntHH5 arrives on October 31st via Do What You Love, LLC / 10K Projects.

“I Love You But…” and HH5 continue a busy year for CEO Trayle, arriving weeks after Viera four-track EP released in July alongside a Q&A with The FADER. The title of the EP translates into the number four in German, a number with mythical and historical significance in Trayle’s life–beyond being the source for his explosive nickname C4. Nine years ago, on July 4th, Trayle suffered seven gunshot wounds as he successfully fought off an attempted home invasion. Trayle survived, but he suffered emotional scars that he still processes every day. The rapper explored his trauma and expressed gratitude for the little things on his recent single July The Fourth,” the EP’s closing track. Vier followed in the wake of Trayle’s 8-song mixtape The Collection, home to highlights like Of Course,” the tape’s closing track.

CEO Trayle is following in the footsteps of his hero Gucci Mane, crafting street raps that are at once down-and-dirty and refined. The 28-year-old artist’s music found an audience, and earned praise among publications like PitchforkAudiomack, and many more, for his gritty bars and sinister steez. Trayle’s trajectory skyrocketed after he released Ok Cool,” a viral hit that generated over 60 million streams and earned a remix from Gunna

With much more music on the way and much further to rise, CEO Trayle is primed to take over the rap game.

Watch “I Love You But… here!

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SCOREY DROPS BRAND NEW VIDEO SINGLE “OH WELL”

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Scorey has released his brand-new track “Oh Well” – listen HERE. Hailing from Syracuse, NY with a cucumber cool composure that sets him apart from the hectic rap landscape, the track is taken from Scorey’s upcoming mixtape, Help Is On The Way, coming out on December 9th. The track also comes alongside an official video – watch HERE.
 
Featuring 16-explosive tracks, Help Is On The Way displays Scorey’s comfortability undefeated with his effortless rhymes and intuitive thinking. Scorey recently released his first offering from the tape “156 Hudson” – listen HERE
 
As the first artist signed to Capalot/ODA Records, Scorey has amassed over 9 million all-time listeners on Spotify, and can be heard on Dro Kenji’s “FINDERS KEEPERS” with Internet Money. After earning a spot-on Polo G’s Hall of Fame Tour, Scorey has released a string of songs including “Love Letter”, “Broken Guitars” from Polo G’s #1 albumHall of Fame and “Catch Me If You Can”. This year, Scorey has performed at multiple festivals including Rolling Loud SXSW, Dillo Day Festival at Northwestern University and Rolling Loud Miami. With two years of hard work and dropping multiple tracks and visuals, Scorey is ready to emerge from his perch upstate New York and blitz the rap game. Stay tuned for his steady rise. 

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SHY GLIZZY’S BANGER “WHITE GIRL” GOES PLATINUM!

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Multiplatinum GRAMMY® Award-nominated Washington, D.C. rapper and Glizzy Gang Founder Shy Glizzy has just picked up a platinum plaque for his enduring banger “White Girl.” In order to celebrate this milestone, he unveiled the long-awaited music video for the track—streaming on his official YouTube Channel now.

The black-and-white clip unfolds as a cinematic affair. It brings the lyrics to life as it follows Shy Glizzy past an encounter with a paparazzi and into the arms of a blonde femme fatale. In between seductive vignettes in the bedroom and at the pool, tension builds until the bloody finale ensues. It might just be his most captivating and arresting video to date.

Of course, the track originally adorned his breakout 2014 mixtape, Young Jefe, which introduced his fan favorite series of the same name.

It also continues a prolific streak. He recently dropped “MMY Freestyle” and “Underrated.” He shot the eye-catching video for the latter in Dubai. Moreover, HotNewHipHop hailed “Underrated” as “airy and chilled-out,” and REVOLT plugged the video, “He spends the day cruising the desert in his luxury red whip before heading off to the local markets at night.”

In other big news, his now-legendary collaboration with Goldlink “Crew” [feat. Brent Faiyaz & Shy Glizzy] has gone 6x-platinum!

Pushing forward without apology, Shy Glizzy consistently proves the real is back as he prepares more music for 2023.

Shy Glizzy has redefined, reignited, and reupped the DMV as a stronghold for hip-hop. Along the way, he has gathered over 1 billion streams and shined on the gold-certified “Do You Understand” [feat. Tory Lanez & Gunna] and the platinum-certified “White Girl.” He broke through into the mainstream in a big way with his appearance on Goldlink’s 6x-platinum “Crew” [feat. Brent Faiyaz & Shy Glizzy], earning a GRAMMY® Award nod in the process. Beyond widespread praise from Pitchfork, The FADER, The Washington Post, and more, he received a coveted cosign from Beyoncé who famously bopped along to “Awwsome” at Global Citizen Festival. Not to mention, he also heads up his own Glizzy Gang label as C.E.O. He not only remains a pillar of the DMV, but the culture at large as he kicks off his next era in 2023.

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Icewear Vezzo Connects with Jeezy, Gangsta Grillz Tape Out 12/8

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A slick-talking Detroit hero who’s steadily upped his ante in recent years, Icewear Vezzo drips with insights into successful street living. Teaming up with a fellow hustler for his latest music video, Vezzo shares “One Time” ft. Jeezy. Complete with the menacing piano lines and ominous bells that characterize many of Vezzo’s most beloved tracks, “One Time” is an anthem dedicated to the trappers and the flexers, with a countdown chorus that demands to be chanted by a crowd: “Three times for the n****s in heaven/Four times for the bad b*tches that’s steppin.” Vezzo and Jeezy are complemented by the energetic ad-libs of the legendary DJ Drama, who also appears in the music video. Directed by Diesel Films, the video finds Vezzo, Jeezy, and Drama relaxing in Vezzo’s native 6 Mile, as they turn up in an abandoned warehouse.

“One Time” hails from Paint The City, the upcoming mixtape by Icewear Vezzo. Hosted by DJ Drama, Paint The City is the latest edition of the DJ’s famous Gangsta Grillz series of tapes. The new video is the second glimpse of the upcoming tape, following God Bless The 6,” a collaboration with his fellow 6 Mile native Babyface Ray. The first full-length to be released since Vezzo signed to Quality Control MusicPaint The City is available everywhere on December 8th.

The upcoming tape arrives at the end of a banner year for the respected Detroit rapper. In July, Vezzo released his acclaimed Rich Off Pints 3, the concluding chapter of Vezzo’s signature mixtape series. Continuing the path set by 2021’s Rich Off Pints and Rich Off Pints 2, which generated a combined 150 million streams across platforms, Rich Off Pints 3 is the product of a man who has been through hell in the pursuit of better days. The tape recently earned praise from Pitchfork, who stated, “His latest project basks in the idea that an album this regionally specific can still have nationwide appeal.” Later in the summer, Vezzo connected with Kodak Black for It’s All On U,” a buzzing single that racked up over 5 million streams on Spotify and 11 million views on YouTube.

Vezzo’s new deal with Quality Control marks the start of an exciting new period of success for the budding superstar. Consistently racking up more than 4 million streams on his catalog per week, Vezzo’s ambitions reach far beyond music, and even beyond the physical realm. The Iced Up Records CEO is a serial entrepreneur, starting his own businesses in fields as diverse as real estate, cannabis, snacks (We Eatin! brand recently dropped Vezzo’s own flavor of chips, called Vezzo Hotz), and jewelry maintenance. Vezzo is on track to be a pioneer in the burgeoning metaverse, with his own VezzoVerse launching soon and a forthcoming line of NFTs.

With limitless ambition and the work ethic to achieve his every desire, it’s only a matter of time before Icewear Vezzo takes over the game.

Watch “One Time” ft. Jeezy!

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