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ATLANTA’S HOTTEST RISING STAR 21 LIL HAROLD RELEASES NEW SINGLE & MUSIC VIDEO “OUT OF TIME”

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Gearing up for a massive 2023, Atlanta’s hottest rising artist, buzzing rapper, and Slaughter Gang member 21 Lil Harold unleashes a new single and music video entitled “OUT OF TIME” via Slaughter Gang/Epic Records today.Listen to “OUT OF TIME”HERE and watch the music video HERE. It sets the stage for the arrival of his anxiously awaited debut album, AFTER THE CURSE, on Friday January 13, 2023. Pre-order/Pre-save HERE.

On the track, an ominous choir sample echoes over buzzing 808s and tense hi-hats. Meanwhile, 21 Lil Harold leans into a catchy cadence as he warns, “I’m on the block right now with my stick. In the accompanying visual, a pair of models flank him as he raps to the camera by a brand-new Rolls Royce. His two designer watches shine just as much as his uncompromising and undeniable delivery does!

It lands in the wake of “Damn” [feat. G Herbo]. In addition to nearing 1 million total streams, the song incited critical applause. Lyrical Lemonade hailed it as “an undeniable banger” and promised, 21 Lil Harold is up next.” HotNewHipHop enthusiastically described them as “the perfect match.

Last year, the standout “Robbin Season” picked up steam on streaming services. Upon impact, HotNewHipHop proclaimed, “The ATL native is known for explaining his tough life experiences through music. Delivering massive bars over bass-thumping beats is the route he usually takes, and his most recent release falls into that category.

Following a period of intense subject matter, AFTER THE CURSE turns the page on the next chapter as 21 Lil Harold and his closest brothers focus on the moment and, finally, revel in a bit of their success.

Meanwhile, his breakout project LARRY (Deluxe) notably yielded the fan favorite banger “Good Times” [feat. Offset]. The latter reeled in 1.7 million Spotify streams, while Lyrical Lemonadeproclaimed, “21 Lil Harold is looking like the artist that has the necessary charisma, talent, and connections required to succeed in his cutthroat market.

During 2021, LARRY captivated the culture and cemented 21 Lil Harold as an artist-to-watch. He dedicated the project to his friend Larry who tragically passed away. He went on to name each track after a friend who knew Larry. Piling up over 5 million-plus streams, it boasted fan favorites such as “Savage,” “Muffin (Freak Hoe)” [feat. Latto], and “Johnny” [feat. G Herbo], to name a few. Not to mention, it organically attracted co-signs from Drake, Travis Scott, Druski, and more.

It’s 21 Lil Harold season. Get ready for AFTER THE CURSE.

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TAVE feat. Bibi Bourelly and India Shawn Drops “No More Maybes”

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GRAMMY- nominated TAVE releases his 
debut single “No More Maybes” featuring powerhouse vocalists Bibi Bourelly and India Shawn. Just moments after inking a deal with ADA/Warner Music UK, the London born and bred songwriter and producer is unveiling an exhilarating new artistic era with his name front and center. “No More Maybes” crystallizes TAVE’s newfound vision with an irresistible first listen of diverse cultures and sounds. This enthralling sonic journey through soul, R&B, hip-hop and pop features trailblazing singer-songwriter Bibi Bourelly and spell-binding R&B songstress India Shawn, who adds, “I don’t think TAVE knew he was making one of my dream collaborations happen when he hit me for a verse on ‘No More Maybes’. I’ve been a fan of Bibi for so long! It was cool to play with a different, darker sonic palette and to tap into a more rebellious side… it was a much needed departure, and that’s the essence of the song, getting away from familiar & not giving a f*ck.” Teeming with a rich tapestry of euphoric harmonies, emotive guitar, and silky layered melodies, “No More Maybes” is a groove-inducing listen that delivers the empowering declaration of self-worth and having the courage to demand what you deserve. 

TAVE has had a comprehensive career working alongside Little Mix, 6LACK, Masego, The Saturdays, Rapsody, SiR, Kelly Rowland, The-Dream, EXO, Jazmine Sullivan, Melanie Fiona, and more. Recent achievements include co-writing / co-producing K-pop sensation Aespa’s debut single, which soared to #1 on the Billboard Hot Shot Debut charts, contributing to Masego’s Grammy-nominated album “Studying Abroad: Extended Stay” with standout tracks like “Polygamy” and “Bliss Abroad”, and 6LACK’s “Inwood Hill Park” from his 2024 Grammy nominated album “Since I Have a Lover”. 

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Artist To Watch

KVTheWriter & Mai Lee Drops New Track, “Figure Out The Rest”

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Before she headlines Festival of Nations at Tower Grove Park next month and delivers the re-release of her debut LP ‘FRIENDZ,’ Mai Lee joins KVTheWriter on the official remix to her Reggie Son assisted track “Figure Out The Rest.” The STL posse cut finds the trio trading soulful verses about the 314 and all it’s allure over melodic guitar strums.

“I enjoyed sharing my artistry with KVtheWriter and Reggie Son. It was my first time working with them and I loved the experience. The song’s production is unique and allows each artist to stand out on the song. I felt like I gave St. Louis a bit of sexy sauce with my vocals,” say’s Lee speaking on the collaboration exclusively in a press statement.

A medley of the people and places she represents, Mai Lee transcends the boundaries of music and fashion. Growing up in Missouri, the seasoned singer has always had music on her mind and in her heart. Attending performing arts schools during her youth, she uses those experiences to create a unique genre blending sound. Known for her intoxicating and soulful vocals, Mai Lee has shared the stage with artists such as Megan Thee Stallion, 2 Chainz, Fetty Wap, Estelle, and Busta Rhymes, performing in front of an audience of 20K+ people.

While you may hear some familiar influences in her sound, Mai Lee notes her parents as her biggest inspirations for her music career. Fleeing from Vietnam in 1978 during the Vietnam War, Lee’s parents migrated through multiple refugee camps over the years before calling St. Louis their home. They opened up the first Vietnamese and Chinese Restaurant, Mai Lee Restaurant, a local staple in the city. The restaurant was built from absolutely nothing and ended up becoming the blueprint. Watching them work hard towards their dreams gave her the hustle and grit to pursue her dreams.

Stream KVTheWriter‘s “Figure Out The Rest (Remix)” on your DSP of choice after the jump and watch the Vietnamese R&B/Pop vocalist live performance visual for “Von” | HERE.

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Bando Shines On New Single “Chain On”

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HTX’s artist to watch Bando connects with in-house producer Thizaezbeat for his latest release “Chain On.”

Perfect for getting dressed, pre-gaming, driving to your destination or the main event, the statement making track can turn any situation into an experience to remember. Serving as his second drop of 2024 following “Sack” with label mate 4, “Chain On” is yet another example of what fans can expect from his upcoming EP, Bando Tape.

Barely legal but wise beyond his years, Rodney Jones BKA Bando is a teenage Hip-Hop artist hailing from Houston’s Fourth Ward. Though he only began seriously pursuing music in 2022, he’s already secured a record deal with Danuel House Jr.’s music collective 4DHouse Ent in partnership with Steve Stoute’s United Masters. Even with a limited catalogue, including 4 collaboration “Sack” which has already gained over 100K+ streams, the rising star is already proving that the faith his label head and community have in him won’t go in vain.

“This song is an anthem for all my motion having playa partnas who can get the attention of any woman just by stepping in the room,” say’s the rising Rap act when describing the record in a press statement to Medium Creative Agency. Stream “Chain On” via your DSP of choice below.

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