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DC The Don Takes a Mental Vacation in “i want you <3”

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With a genre-spanning versatility brought to life by his ambitious creative vision, DC The Don masterfully toes the line between melodic anthems (delivered by the more tender side of his personality he calls RAG3 KIDD) and hard-biting rage raps (courtesy of the devilish, red-haired DONNY). Giving DONNY the day off, DC offers RAG3 KIDD his spot in the limelight amidst their battle for supremacy, sharing his new 713bran-directed and edited video for “i want you <3” from his recent album, My Own Worst Enemy, available everywhere now via Rostrum Records.

Floating over layers of bubbly synth and booming bass production, courtesy of TrademarkKillMxtt, and XoBenny, “i want you <3” sees RAG3 KIDD flaunting his melodic flows as he comes to grips with the one he truly desires, and all that he hopes to leave behind. After he was seemingly murdered at the hands of DONNY in the video for “Live From The Gutta!” RAG3 KIDD is seen wandering aimlessly through dirt roads and alleyways before arriving at a sunny, seaside paradise. Whether this setting is a brief escape from his conflict from DONNY, or a permanent resting place for the sensitive side of DC’s split personality, it doesn’t stop the young artist from flexing: “Ten pointer diamonds in both of my ears, where I’m from/We don’t call ‘em earrings, I got boogers.”

My Own Worst Enemy tells a loose narrative about DC’s inner conflict, which manifests as a battle between two distinct personalities: RAG3 KIDD, who represents the artist’s more wholesome and romantic side, and DONNY, a demonic, red-haired spitter who emerges on the album’s harder-edged beats. The album kicks off in DONNY mode, featuring some of DC’s hardest tracks to date, including the massive “ENEMIES,” with a beat that sounds like a malfunctioning supercomputer, and the devilish “MAKAVELI,” a fiery lyrical exercise. As the tracklist progresses, RAG3 KIDD makes his presence felt, emoting over candy-coated production on pop culture-referencing tracks like “iCarly:/,” “Scott Pilgrim,” and “Futurama 2099.”

Blending elements of rap, pop-punk, hyperpop, and more, My Own Worst Enemy both expands and refines DC’s sound, allowing the 22-year-old rapper to showcase every facet of his wide-ranging vocal ability. With production by heavy-hitters like JetsonMadeStarboySupah Mario, Trademark Charlie HeatAstroboy, and more, who deliver DC some of their most adventurous beats, MOW3 percolates with the energy of a young artist testing the limits of what he’s capable of accomplishing–and having fun while doing it.

Stay tuned for more from the young artist, including the upcoming East Coast leg of his “MOW3 TOUR,” kicking off later this month in Philadelphia!

Watch “i want you <3” here!

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GwalaBoy Phlyy Drops “Heavy Motion”

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Born Marcius Cleophas and raised in North Miami, GwalaBoy Phlyy is a motivated multi-disciplinary who has been carving out a lane for himself his whole life. Raised by a single mother and a distant drug dealer father, he cites Gucci Mane, Future, Money Man, 2Pac, and Lil Wayne as early influences and began to record music of his own in 7th grade; but really started taking music seriously around 2019. The following year he got his first big break by way of a feature from Roc Nation recording artist Bobby Fishscale. Other notable industry figures GB has worked with include ATL Jacob, Sauce Walka, Jackboy, Fredo Bang, and Zoey Dollaz.

Continuing his Going Colossal campaign, spearheaded by the Bobby Fishscale-collaboration “Cartier,” and following a recent Dirty Glove Bastard ‘Off The Porch‘ interview, Hatian Hip-Hop authority GwalaBoy Phlyy (@GwalaBoy_Phlyy) makes his way back to the small-screen in the official music video for “Heavy Motion.” Directed by Ntro4k Studios, the HD-clip for “Heavy Motion” finds the Florida based rap act practicing what he preaches; flexing foreign cars, jewelry, and designer drip. [Photo Credit: Medium Creative Agency]

Watch the visual for “Heavy Motion” as well as stream Going Colossal in its eternity on your DSP of choice below via GwalaBoy Music and check out his video for “Cartier” | HERE.

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YKG Hotboy Delivers “Piped Up” Visual!

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After raising his digital profile with the Julian MTZ directed HD-clip for “Another Day,” TX native YKG Hotboy (@ykg_hotboy) recruits directing duo Made By James to bring a new Rick Hertz produced Summer anthem titled “Piped Up” to life. The latest leak from the Young Kings Global posterboy captures him piping up with his community and features an assortment of head turning eye candy. [Photo Credit: Medium Creative Agency]

Raised in the Texas city of Galveston, YKG Hotboy is a 23 year old Afro-Mexican hip-hop artist. Posed to be the next big act to pop out of The Lone Star State, he brandishes an exciting flow along with electrifying sonics. Making sure his presence is felt with every release, it’s only a matter of time before Hotboy takes his rightful place on the throne.

Watch the music video for “Piped Up” and stream the song’s audio on your DSP of choice below via 24/8 Music / The Orchard!

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@DaWeirdoGod Releases “Child of Englewood”

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DaWeirdo is an emerging American Hip-Hop artist, songwriter, producer, and creative director from Chicago, Illinois. Born and raised on the Southside of Chicago in the notorious Englewood neighborhood, his environment left him looking for an outlet to creatively express all that he was seeing. His visual for “Child of Englewood” shows a brief, but vivid description of that.

Twitter/IG: @DaWeirdoGod 

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