Editorials

Does @allstarjr2724 have the best video of the year with “So Lit?”

Published

6 years ago

April 7, 2018

Weasel

Allstar Jr is known for his smooth, sensual hits that double as trap bangers thanks to a smart selection of beats and smooth samples. His latest hit “So Lit” is no different, being an ode to a beautiful woman who holds him down, as well as having amazing sexual abilities. His videos often feature him rapping while partaking in various activities, from shopping to hanging with the boys, to trapping. They seldom could be deemed controversial, and that works out for him and his image in the long run.

That’s changed with the video for “So Lit” that goes the extra mile. After hanging out with B. Ryan and doling out a few verses, AllStar JR links up with the mystery woman who’s at the center of the song’s message. Clad in a white robe, she slowly sheds her clothing until she’s in some lace lingerie that leaves little to the imagination. When she gets naked, things get steamy. We lose track of her head and see Allstar in what looks like sheer enjoyment. Then, that’s when the fun really starts.

Some creative camera placement shows Allstar having, what appears to be, sex with her. The bounce of her cheeks doesn’t look like something that could be simulated if they were faking; anyone who’s ever administered backshots to a well endowed woman knows that bounce. Another shot shows that he, too, is naked as well. So the question stands, were they getting it in?

The more important question is, is this the year’s best video? In terms of sheer adventurousness, yes it is. No one typically has the cahones to attempt something like this, let alone place it on YouTube. The fact that it’s shot in such a creative manner where he could deny that it was actually happening is a testament to the director’s creativity in filming the scene. There’s also technically not any body parts shown, so it probably isn’t violating YouTube’s guidelines. All in all, a gutsy move by JR.

The question stands, is this the year’s best video? I would say so. We’ve seen a surplus of posse visuals that feature collectives rapping in unison. This visual sticks out like a sore thumb because of its’ willingness to showcase sex as an artistic activity, shot in such a way that it creates a unique aesthetic. Maybe more videos should try something like this out. Or then again, maybe not. Some lackluster copycats would take away from the uniqueness of the original. Let’s leave it the way that it is.

Editorials

New Jersey’s TMG Has What It Takes

Published

15 hours ago

April 15, 2024

Kalisha Perera

TMG is a Rising Artist From Paterson New Jersey. He found his talent for making music on accident and went with it ever since. His sound is a mixture of Hip Hop, R&B, and pop music. The people who influenced him the most in music are Tupac, LL Cool J, Notorious B.I.G, Drake just to name a few.

“I started on this journey in 2017 just having fun with it. But I remembered my little brother who passed away telling me that he always wanted to be famous. So I do it for him and hopefully one day everyone will know both our stories. The journey that I’m on now is the next stage of my artistry, and that’s to climb to the top of the charts.” – TMG.

With a nice catalog and new music set to drop soon keep TMG on your radar.

Editorials

Luckwayy Has a Budding Hit With “Monyunn”

Published

2 weeks ago

March 30, 2024

Kalisha Perera

Louisiana native and rising rapper Luckwayy is making traction with one of his latest single “Monyunn.” Fans of more energetic and melodic booming sounds such be at home with the uptempo track curated by this southern emcee.

The visual is also super creative and paints the young artist in a cool, hip light where he blends the blissful energy of the south trap drums along that blends perfectly with his voice that gives off a tremendous surge of adrenaline with every watch. It’s definitely a must add to your daily mix.

Stemming from his recently revealed project ‘Clover,’ Luckwayy is in his bag and continues to blossom into a full fledged star. Watch the video below and listen to the LP here.

Editorials

Rap Artist EBK Jaaybo Launched Highly-Anticipated Collaboration with Leading LA Streetwear Brand Assali

Published

4 months ago

December 23, 2023

Weasel

EBK Jaaybo, the dynamic rapper from Stockton, CA known for his unique sound and urban influence, launches a groundbreaking collaboration with Assali. This unique collaboration bridges the realms of music and fashion, as EBK Jaaybo teams up with Assali, known for its cutting-edge streetwear designs, to introduce a collection that epitomizes urban culture and fashion-forward creativity. “Partnering with Assali has been a dope journey,” says EBK Jaaybo. “This collaboration signifies more than just fashion; it’s about self-expression and culture. Together, we’re crafting something exceptional that speaks to the streets.”

Assali, led by visionary founder Nephew Milo, brings its signature aesthetic, blending
urban streetwear influences with modern sophistication, to this collaborative venture.
“We’re thrilled to collaborate with EBK Jaaybo, a true trendsetter in both the music and
fashion worlds,” states Nephew Milo of Assali. “Our joint collection embodies the energy
and spirit of LA street culture, merging Bravothebagchaser’s artistic vision with Assali’s
contemporary designs.”

The collaboration between EBK Jaaybo and Assali is poised to redefine streetwear,
offering a limited-edition collection that reflects the fusion of music, fashion, and urban
lifestyle. The collection is available for purchase on shopassali.com.