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Bay Area Spotlight: @OfficialYID Preaches To The Masses In “Love Me Back”

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Listening to your OGs can save you a lot of trouble. These are people who’ve experienced what your either living in, pretending to be a part of, or what you’re currently involved in but unaware of the potential outcomes. They’re usually the most grizzled of veterans, old in age, yet wise and compassionate in their teachings. YID is the latest in this line of street veterans, but he’s much younger than his lyricism makes him appear. On his new track “Love Me Back,” his street life past and future are bared for all to see in a somber, perplexing listen about the dangers of this kind of lifestyle. His raps are powerful and plain; a conscious choice to show what lies in his heart without any gimmicks.

The visual reaffirms this straight-forward approach. There aren’t any foreign cars or naked women; it’s just YID, a chair, and a stern-telling to the camera. If you’ve ever had questions about the street life or would like to know what truly comes with it, we feel like YID’s new video will be exactly what you need to see.

Take a few minutes and check out “Love Me Back” below.

 

 

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@AkhilSesh’s visual for “Lil Thouwow” will throw you for a loop

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Akhil Sesh’s latest visual is “Lil Thouwow” and if there’s one word to describe it, it’s definitely “wow.” That’s a good one by the way, often because the word gets misconstrued in this context. In the visual for the song smoother than usual song, Akhil Sesh loads on copious amounts of special effects that showcase a drive to be eclectic. It works, too.

Watch the video for “Lil Thouwow” below.

 

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@theofficialyed goes crazy in “Like I Never Left”

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Y.E.D. hails from Atlanta and is more grassroots than anyone coming out of the city. His raw, visceral style of music relies on its spontaneity for thrills. “Like I Never Left” captures lightning in a bottle for a captivating sound and style that place you right in the action. The video will give you vertigo, but it’s mesmerizing in a way that Harmony Korine’s K.I.D.S is.

Watch the video for “Like I Never Left” below.

 

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@Coringmusic shows Brooklyn’s beauty in “Brooklyn”

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Watch Corin Gabriella’s exciting new video for “Brooklyn.” It has a very grassroots feel to the way that it’s shot and the frantic, energetic viewpoints that it uses to portray the city’s angst. Corin is a rising R & B stalwart out of the city with a soulful sound that cuts through much of the more atmospheric muddling that exists in contemporary soul culture. With a fresh, funky twist, her latest will give you something to remember.

Watch the video for “Brooklyn” below.

 

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