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Bay Area Spotlight: @OfficialYID Preaches To The Masses In “Love Me Back”

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Listening to your OGs can save you a lot of trouble. These are people who’ve experienced what your either living in, pretending to be a part of, or what you’re currently involved in but unaware of the potential outcomes. They’re usually the most grizzled of veterans, old in age, yet wise and compassionate in their teachings. YID is the latest in this line of street veterans, but he’s much younger than his lyricism makes him appear. On his new track “Love Me Back,” his street life past and future are bared for all to see in a somber, perplexing listen about the dangers of this kind of lifestyle. His raps are powerful and plain; a conscious choice to show what lies in his heart without any gimmicks.

The visual reaffirms this straight-forward approach. There aren’t any foreign cars or naked women; it’s just YID, a chair, and a stern-telling to the camera. If you’ve ever had questions about the street life or would like to know what truly comes with it, we feel like YID’s new video will be exactly what you need to see.

Take a few minutes and check out “Love Me Back” below.

 

 

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.@drewisfamous and @playknows hit the school track in “Look At That!”

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Drew Famous dropped the aesthetically bizarre 800DASH last year, and now he’s releasing the video for “Look At That!,” a crisply shot trip heavy on the nostalgia. It’s almost like one of those weird training videos from the 1990s that makes brilliant use of washed out color palettes and cool camera angles. It features PLAY of Virginia group Breezepark who brings tenacious energy to the chill tune.

Check out the visual below.

 

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@RealRobotJones and @LadiEarth have the time of their lives in “Big Ol Booty”

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Robot’s tenacious new track “Big Ol Booty” will undoubtedly be the soundtrack to a lively time once the weather warms up. The Texas-based rapper knows how to have a good time, judging by past hits like “Camera” and “Sleigh,” and brings that same approach to this tune, reveling in his unique energy to breathe fresh air into the instrumental. Ladi Earth, whose music has just been featured on Netflix’s Russian Doll (her song “Water“), appears her and brings some sex appeal to the proceedings.

Check out the video below.

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.@AkhilSesh’s “I Don’t Need Nobody” is masterfully shot

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The best part of Akhil Sesh’s new record “I Don’t Need Nobody” is the swiftness in which it moves. The video, edited by Goetia Portal, is beautiful and clean, combining cinematics with artfully shot clips that create a unique experience. The song itself is a smooth reinforcement of Sesh’s dominating abilities that showcase his growing palette of sounds.

Watch “I Don’t Need Nobody” below.

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